--- title: "Bosch vs Stihl: Which is searched more?" description: "Is Bosch or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air blower brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/air-blower-brands/compare/bosch-vs-stihl" publisher: "Brandwave" --- # Bosch vs Stihl: Which is searched more? Is Bosch or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air blower brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bosch and Stihl - **Competitive set**: Air blower brands - **Market**: Global - **Month measured**: Sep 2026 - **Bosch Share of Search**: 0.11% - **Stihl Share of Search**: 20.6% ## Is Bosch or Stihl more popular in search? - In September 2026, Stihl had more branded searches than Bosch among air blower brands worldwide. Stihl had about 823,000 branded searches, while Bosch had 4,400. Stihl made up 20.6% of all air blower brand searches we track, and Bosch accounted for 0.11%. - Stihl was ahead of Bosch in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bosch’s share of searches among air blower brands worldwide moved from 0.07% to 0.11%, and its estimated monthly branded searches moved from 2.9K to 4.4K. - Across the 12 months ending September 2026, Stihl’s share of searches among air blower brands worldwide moved from 18.8% to 20.6%, and its estimated monthly branded searches held steady at 823K. ## Top air blower brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Stihl was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bosch did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | EGO Power+ | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Ryobi | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Milwaukee | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Stihl | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | DeWalt | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Bosch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about air blower brands - Asked ChatGPT "Which air blower brand should I buy?": 1. EGO Power+, 2. Ryobi, 3. Milwaukee, 4. DeWalt - Asked ChatGPT "What are the best air blower brands?": 1. EGO Power+, 2. Stihl, 3. Milwaukee, 4. Ryobi, 5. DeWalt - Asked ChatGPT "What's the best air blower brand for a driveway?": 1. EGO Power+, 2. Stihl, 3. Ryobi, 4. DeWalt - Searched Google, AI Overview "best air blower": 1. Milwaukee, 2. Ryobi - Searched Google, AI Overview "air blower for leaves": 1. Ryobi, 2. EGO Power+ Not named in any answer: Bosch. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for air blower brands worldwide in September 2026? - Estimated monthly branded searches for Bosch worldwide rose 51.7% over 12 measured months, from 2.9K to 4.4K in September 2026. ## Month by month | Month | Bosch estimated searches | Bosch Share of Search | Bosch rank | Stihl estimated searches | Stihl Share of Search | Stihl rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.9K | 0.07% | 5 | 823K | 18.8% | 2 | | Nov 2025 | 2.4K | 0.05% | 5 | 823K | 17.1% | 4 | | Dec 2025 | 2.9K | 0.06% | 5 | 823K | 17.7% | 3 | | Jan 2026 | 2.9K | 0.07% | 5 | 823K | 20.5% | 2 | | Feb 2026 | 2.9K | 0.07% | 5 | 823K | 21.2% | 2 | | Mar 2026 | 4.4K | 0.1% | 5 | 1M | 23.3% | 2 | | Apr 2026 | 5.4K | 0.13% | 5 | 1M | 23.3% | 2 | | May 2026 | 3.6K | 0.08% | 5 | 1M | 23% | 2 | | Jun 2026 | 3.6K | 0.08% | 5 | 1M | 22.8% | 2 | | Jul 2026 | 3.6K | 0.09% | 5 | 823K | 21% | 2 | | Aug 2026 | 3.6K | 0.09% | 5 | 823K | 20.3% | 2 | | Sep 2026 | 4.4K | 0.11% | 5 | 823K | 20.6% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Bosch’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bosch**: Measured on the search term “bosch air blower”. - **Stihl**: Measured on the search term “stihl”. - [Bosch profile](/demand/global-en/brands/bosch) - [Stihl profile](/demand/global-en/brands/stihl) - [All air blower brands worldwide](/demand/global-en/categories/air-blower-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bosch or Stihl more popular in search? In September 2026, Stihl had more branded searches than Bosch among air blower brands worldwide. Stihl had about 823,000 branded searches, while Bosch had 4,400. Stihl made up 20.6% of all air blower brand searches we track, and Bosch accounted for 0.11%. ## Cite this page Brandwave. "Bosch vs Stihl: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/air-blower-brands/compare/bosch-vs-stihl This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/air-blower-brands/compare/bosch-vs-stihl. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.