---
title: "AI SQL tools: Which brands are most popular in search?"
description: "Compare the tools that write database queries with AI. Share of Search among Hex, Vanna, Text2SQL, Outerbase and AI2sql, the AI SQL tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/ai-sql-tools"
publisher: "Brandwave"
---

# AI SQL tools: Which brands are most popular in search?

Compare the tools that write database queries with AI. Share of Search among Hex, Vanna, Text2SQL, Outerbase and AI2sql, the AI SQL tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: AI SQL tools
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: Hex, 33.8%

## Which brand is most popular in search among AI SQL tools worldwide?

- In August 2026, Hex was the most searched among AI SQL tools worldwide, with an estimated 2.4K branded searches and 33.8% estimated Share of Search within this set.
- Vanna is in 2nd place, 7 percentage points behind at 26.8% Share of Search.
- Across the 11 months ending August 2026, Hex’s estimated Share of Search among AI SQL tools worldwide increased from 13.6% to 33.8%.
- Across the 11 months ending August 2026, Vanna’s estimated Share of Search among AI SQL tools worldwide decreased from 37.3% to 26.8%.
- Across the 11 months ending August 2026, Text2SQL’s estimated Share of Search among AI SQL tools worldwide decreased from 24.6% to 22.5%.
- Across the 11 months ending August 2026, Outerbase’s estimated Share of Search among AI SQL tools worldwide decreased from 11% to 10.1%.
- Across the 11 months ending August 2026, AI2sql’s estimated Share of Search among AI SQL tools worldwide decreased from 13.6% to 6.8%.
- Across the 11 months ending August 2026, Hex’s estimated Share of Search among AI SQL tools worldwide peaked at 33.8% in August 2026 and was lowest at 10.9% in December 2025.
- Across the 11 months ending August 2026, Vanna’s estimated Share of Search among AI SQL tools worldwide peaked at 42.8% in February 2026 and was lowest at 26.8% in August 2026.
- Across the 11 months ending August 2026, Text2SQL’s estimated Share of Search among AI SQL tools worldwide peaked at 26.9% in November 2025 and was lowest at 21.5% in May 2026.
- Across the 11 months ending August 2026, Outerbase’s estimated Share of Search among AI SQL tools worldwide peaked at 11.6% in June 2026 and was lowest at 8.2% in November 2025.
- Across the 11 months ending August 2026, AI2sql’s estimated Share of Search among AI SQL tools worldwide peaked at 14.2% in December 2025 and was lowest at 6.8% in August 2026.
- Across the 11 months ending August 2026, Hex rose from 4th to 1st among AI SQL tools worldwide.
- Across the 11 months ending August 2026, Vanna fell from 1st to 2nd among AI SQL tools worldwide.
- Across the 11 months ending August 2026, Text2SQL fell from 2nd to 3rd among AI SQL tools worldwide.
- Across the 11 months ending August 2026, Outerbase rose from 5th to 4th among AI SQL tools worldwide.
- Across the 11 months ending August 2026, AI2sql fell from 3rd to 5th among AI SQL tools worldwide.

## Compare search popularity between leading brands

- [Hex vs Vanna: compare search popularity](/demand/global-en/compare/hex-vs-vanna): 33.8% against 26.8% Share of Search.
- [Hex vs Text2SQL: compare search popularity](/demand/global-en/compare/hex-vs-text2sql): 33.8% against 22.5% Share of Search.
- [Hex vs Outerbase: compare search popularity](/demand/global-en/compare/hex-vs-outerbase): 33.8% against 10.1% Share of Search.
- [Hex vs AI2sql: compare search popularity](/demand/global-en/compare/ai2sql-vs-hex): 33.8% against 6.8% Share of Search.
- [Vanna vs Text2SQL: compare search popularity](/demand/global-en/compare/text2sql-vs-vanna): 26.8% against 22.5% Share of Search.
- [Vanna vs Outerbase: compare search popularity](/demand/global-en/compare/outerbase-vs-vanna): 26.8% against 10.1% Share of Search.
- [Vanna vs AI2sql: compare search popularity](/demand/global-en/compare/ai2sql-vs-vanna): 26.8% against 6.8% Share of Search.
- [Text2SQL vs Outerbase: compare search popularity](/demand/global-en/compare/outerbase-vs-text2sql): 22.5% against 10.1% Share of Search.
- [Text2SQL vs AI2sql: compare search popularity](/demand/global-en/compare/ai2sql-vs-text2sql): 22.5% against 6.8% Share of Search.
- [Outerbase vs AI2sql: compare search popularity](/demand/global-en/compare/ai2sql-vs-outerbase): 10.1% against 6.8% Share of Search.

## How did search popularity change for AI SQL tools worldwide in August 2026?

- In August 2026, Hex overtook Vanna to take the highest estimated Share of Search among AI SQL tools worldwide, at 33.8%.
- In August 2026, Vanna lost estimated Share of Search among AI SQL tools worldwide, from 34.7% to 26.8%.
- In August 2026, AI2sql lost estimated Share of Search among AI SQL tools worldwide, from 8.5% to 6.8%.
- In August 2026, Text2SQL lost estimated Share of Search among AI SQL tools worldwide, from 23.2% to 22.5%.
- Estimated monthly branded searches for Outerbase worldwide fell 44.6% over 11 measured months, from 1.3K to 720 in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Hex | 33.8% | 2.4K | +50.0% | Hex |
| 2 | Vanna | 26.8% | 1.9K | -20.8% | Vanna |
| 3 | Text2SQL | 22.5% | 1.6K | 0.0% | Text2SQL |
| 4 | Outerbase | 10.1% | 720 | 0.0% | Outerbase |
| 5 | AI2sql | 6.8% | 480 | -18.6% | AI2sql |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Vanna | 4.4K | 37.3% | 1 |
| Oct 2025 | Text2SQL | 2.9K | 24.6% | 2 |
| Oct 2025 | AI2sql | 1.6K | 13.6% | 3 |
| Oct 2025 | Hex | 1.6K | 13.6% | 4 |
| Oct 2025 | Outerbase | 1.3K | 11% | 5 |
| Nov 2025 | Vanna | 4.4K | 40.8% | 1 |
| Nov 2025 | Text2SQL | 2.9K | 26.9% | 2 |
| Nov 2025 | AI2sql | 1.3K | 12.1% | 3 |
| Nov 2025 | Hex | 1.3K | 12.1% | 4 |
| Nov 2025 | Outerbase | 880 | 8.2% | 5 |
| Dec 2025 | Vanna | 3.6K | 39.2% | 1 |
| Dec 2025 | Text2SQL | 2.4K | 26.1% | 2 |
| Dec 2025 | AI2sql | 1.3K | 14.2% | 3 |
| Dec 2025 | Hex | 1K | 10.9% | 4 |
| Dec 2025 | Outerbase | 880 | 9.6% | 5 |
| Jan 2026 | Vanna | 4.4K | 37.3% | 1 |
| Jan 2026 | Text2SQL | 2.9K | 24.6% | 2 |
| Jan 2026 | AI2sql | 1.6K | 13.6% | 3 |
| Jan 2026 | Hex | 1.6K | 13.6% | 4 |
| Jan 2026 | Outerbase | 1.3K | 11% | 5 |
| Feb 2026 | Vanna | 4.4K | 42.8% | 1 |
| Feb 2026 | Text2SQL | 2.4K | 23.3% | 2 |
| Feb 2026 | AI2sql | 1.3K | 12.6% | 3 |
| Feb 2026 | Hex | 1.3K | 12.6% | 4 |
| Feb 2026 | Outerbase | 880 | 8.6% | 5 |
| Mar 2026 | Vanna | 4.4K | 41.1% | 1 |
| Mar 2026 | Text2SQL | 2.4K | 22.4% | 2 |
| Mar 2026 | Hex | 1.6K | 15% | 3 |
| Mar 2026 | AI2sql | 1.3K | 12.1% | 4 |
| Mar 2026 | Outerbase | 1K | 9.3% | 5 |
| Apr 2026 | Vanna | 3.6K | 40.9% | 1 |
| Apr 2026 | Text2SQL | 1.9K | 21.6% | 2 |
| Apr 2026 | Hex | 1.3K | 14.8% | 3 |
| Apr 2026 | AI2sql | 1K | 11.4% | 4 |
| Apr 2026 | Outerbase | 1K | 11.4% | 5 |
| May 2026 | Vanna | 3.6K | 40.8% | 1 |
| May 2026 | Text2SQL | 1.9K | 21.5% | 2 |
| May 2026 | Hex | 1.6K | 18.1% | 3 |
| May 2026 | Outerbase | 1K | 11.3% | 4 |
| May 2026 | AI2sql | 720 | 8.2% | 5 |
| Jun 2026 | Vanna | 2.9K | 38.3% | 1 |
| Jun 2026 | Text2SQL | 1.9K | 25.1% | 2 |
| Jun 2026 | Hex | 1.3K | 17.2% | 3 |
| Jun 2026 | Outerbase | 880 | 11.6% | 4 |
| Jun 2026 | AI2sql | 590 | 7.8% | 5 |
| Jul 2026 | Vanna | 2.4K | 34.7% | 1 |
| Jul 2026 | Hex | 1.6K | 23.2% | 2 |
| Jul 2026 | Text2SQL | 1.6K | 23.2% | 3 |
| Jul 2026 | Outerbase | 720 | 10.4% | 4 |
| Jul 2026 | AI2sql | 590 | 8.5% | 5 |
| Aug 2026 | Hex | 2.4K | 33.8% | 1 |
| Aug 2026 | Vanna | 1.9K | 26.8% | 2 |
| Aug 2026 | Text2SQL | 1.6K | 22.5% | 3 |
| Aug 2026 | Outerbase | 720 | 10.1% | 4 |
| Aug 2026 | AI2sql | 480 | 6.8% | 5 |
| Sep 2026 | AI2sql | — | — | — |
| Sep 2026 | Hex | — | — | — |
| Sep 2026 | Outerbase | — | — | — |
| Sep 2026 | Text2SQL | — | — | — |
| Sep 2026 | Vanna | — | — | — |

## What is being compared

- **AI2sql**: Measured on the search term “ai2sql”.
- **Hex**: Measured on the search term “hex data”.
- **Outerbase**: Measured on the search term “outerbase”.
- **Text2SQL**: Measured on the search term “text2sql”.
- **Vanna**: Measured on the search term “vanna ai”.

- [AI2sql](/demand/global-en/brands/ai2sql)
- [Hex](/demand/global-en/brands/hex)
- [Outerbase](/demand/global-en/brands/outerbase)
- [Text2SQL](/demand/global-en/brands/text2sql)
- [Vanna](/demand/global-en/brands/vanna)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among AI SQL tools worldwide?

In August 2026, Hex was the most searched among AI SQL tools worldwide, with an estimated 2.4K branded searches and 33.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "AI SQL tools: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/ai-sql-tools

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ai-sql-tools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
