---
title: "Fathom vs Otter: Which is more popular by branded search?"
description: "Which is more popular in search, Fathom or Otter? Compare estimated monthly branded-search demand and Share of Search inside the AI meeting assistants set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/ai-meeting-assistants/compare/fathom-vs-otter-ai"
publisher: "Brandwave"
---

# Fathom vs Otter: Which is more popular by branded search?

Which is more popular in search, Fathom or Otter? Compare estimated monthly branded-search demand and Share of Search inside the AI meeting assistants set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fathom and Otter
- **Competitive set**: AI meeting assistants
- **Market**: Global
- **Month measured**: Aug 2026
- **Fathom Share of Search**: 11.7%
- **Otter Share of Search**: 66.6%

## Which is more popular in search, Fathom or Otter?

- In August 2026, Otter had more branded searches than Fathom among AI meeting assistants worldwide. Otter was estimated to have 411K branded searches compared to Fathom’s 72.3K, and held a 66.6% Share of Search versus Fathom’s 11.7%.
- Otter was ahead of Fathom in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fathom’s estimated Share of Search among AI meeting assistants worldwide moved from 8.6% to 11.7%, and its estimated monthly branded searches moved from 73.9K to 72.3K.
- Across the 11 months ending August 2026, Otter’s estimated Share of Search among AI meeting assistants worldwide moved from 69.3% to 66.6%, and its estimated monthly branded searches moved from 596K to 411K.

## How did search popularity change for AI meeting assistants worldwide in August 2026?

- In August 2026, Fathom lost estimated Share of Search among AI meeting assistants worldwide, from 12.7% to 11.7%.
- Estimated monthly branded searches for Otter worldwide fell 31.1% over 11 measured months, from 596K to 411K in August 2026.

## Month by month

| Month | Fathom estimated searches | Fathom Share of Search | Fathom rank | Otter estimated searches | Otter Share of Search | Otter rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 73.9K | 8.6% | 3 | 596K | 69.3% | 1 |
| Nov 2025 | 74K | 9.9% | 3 | 490K | 65.4% | 1 |
| Dec 2025 | 50.1K | 8.1% | 3 | 415K | 67.1% | 1 |
| Jan 2026 | 76.1K | 9.7% | 3 | 523K | 66.7% | 1 |
| Feb 2026 | 74K | 9.7% | 3 | 533K | 69.6% | 1 |
| Mar 2026 | 84.2K | 9% | 3 | 658K | 70.2% | 1 |
| Apr 2026 | 88.4K | 9.5% | 3 | 649K | 69.7% | 1 |
| May 2026 | 84.8K | 10.1% | 3 | 570K | 68% | 1 |
| Jun 2026 | 87.8K | 12.1% | 3 | 476K | 65.6% | 1 |
| Jul 2026 | 82.9K | 12.7% | 3 | 431K | 66.2% | 1 |
| Aug 2026 | 72.3K | 11.7% | 3 | 411K | 66.6% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Fathom’s and Otter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fathom**: Measured on the search terms “Fathom AI”, “fathom ai app”, “fathom ai meeting notes”, “fathom ai note taker”, “fathom ai notetaker”, “fathom ai pricing”, “fathom app”, “fathom meeting notes”, “fathom meeting recorder”, “fathom note taker”, “fathom notetaker”, “fathom pricing”, “fathom recorder”, “fathom video” and “fathom zoom”, summed into one figure.
- **Otter**: Measured on the search terms “otter ai”, “otter ai app”, “otter ai audio to text”, “otter ai download”, “otter ai free”, “otter ai meeting notes”, “otter ai note taker”, “otter ai notetaker”, “otter ai pricing”, “otter ai speech to text”, “otter ai transcription”, “otter ai video transcription”, “otter app”, “otter meeting notes”, “otter transcribe”, “otter transcription”, “otter.ai”, “otterai”, “what is otter ai” and “www otter ai”, summed into one figure.

- [Fathom profile](/demand/global-en/brands/fathom)
- [Otter profile](/demand/global-en/brands/otter-ai)
- [All AI meeting assistants worldwide](/demand/global-en/categories/ai-meeting-assistants): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fathom or Otter?

In August 2026, Otter had more branded searches than Fathom among AI meeting assistants worldwide. Otter was estimated to have 411K branded searches compared to Fathom’s 72.3K, and held a 66.6% Share of Search versus Fathom’s 11.7%.

## Cite this page

Brandwave. "Fathom vs Otter: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/ai-meeting-assistants/compare/fathom-vs-otter-ai

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ai-meeting-assistants/compare/fathom-vs-otter-ai. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
