--- title: "AI dubbing tools: Which brands are most popular in search?" description: "Compare the tools that dub and translate video audio. Share of Search among HeyGen, Papercup, Rask AI and Dubverse, the AI dubbing tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/ai-dubbing-tools" publisher: "Brandwave" --- # AI dubbing tools: Which brands are most popular in search? Compare the tools that dub and translate video audio. Share of Search among HeyGen, Papercup, Rask AI and Dubverse, the AI dubbing tools Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Competitive set**: AI dubbing tools - **Market**: Global - **Brands compared**: 4 - **Month measured**: Aug 2026 - **Highest Share of Search**: HeyGen, 92.8% ## Which brand is most popular in search among AI dubbing tools worldwide? - In August 2026, HeyGen was the most searched among AI dubbing tools worldwide, with an estimated 1.7M branded searches and 92.8% estimated Share of Search within this set. - Papercup is in 2nd place, 87.8 percentage points behind at 5% Share of Search. - Across the 11 months ending August 2026, Papercup’s estimated Share of Search among AI dubbing tools worldwide increased from 4.5% to 5%. - Across the 11 months ending August 2026, HeyGen’s estimated Share of Search among AI dubbing tools worldwide peaked at 94% in February 2026 and was lowest at 92.7% in June 2026. - Across the 11 months ending August 2026, Papercup’s estimated Share of Search among AI dubbing tools worldwide peaked at 5% in August 2026 and was lowest at 3.8% in January 2026. - Across the 11 months ending August 2026, HeyGen, Rask AI and Dubverse held steady: their estimated Share of Search among AI dubbing tools worldwide each moved less than 0.5 percentage points. ## Compare search popularity between leading brands - [HeyGen vs Papercup: compare search popularity](/demand/global-en/compare/heygen-vs-papercup): 92.8% against 5% Share of Search. ## How did search popularity change for AI dubbing tools worldwide in August 2026? - Estimated monthly branded searches for Rask AI worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026. - Estimated monthly branded searches for HeyGen worldwide fell 10.9% over 11 measured months, from 1.9M to 1.7M in August 2026. ## Share of Search ranking | Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by | | --- | --- | --- | --- | --- | --- | | 1 | HeyGen | 92.8% | 1.7M | -6.2% | HeyGen | | 2 | Papercup | 5% | 90.5K | 0.0% | Papercup | | 3 | Rask AI | 1.8% | 33.1K | -18.3% | Rask AI | | 4 | Dubverse | 0.36% | 6.6K | 0.0% | Dubverse | ## Historical estimated branded-search demand | Month | Brand | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | HeyGen | 1.9M | 93.2% | 1 | | Oct 2025 | Papercup | 90.5K | 4.5% | 2 | | Oct 2025 | Rask AI | 40.5K | 2% | 3 | | Oct 2025 | Dubverse | 6.6K | 0.33% | 4 | | Nov 2025 | HeyGen | 2M | 93.5% | 1 | | Nov 2025 | Papercup | 90.5K | 4.3% | 2 | | Nov 2025 | Rask AI | 40.5K | 1.9% | 3 | | Nov 2025 | Dubverse | 6.6K | 0.31% | 4 | | Dec 2025 | HeyGen | 1.9M | 93.3% | 1 | | Dec 2025 | Papercup | 90.5K | 4.4% | 2 | | Dec 2025 | Rask AI | 40.5K | 2% | 3 | | Dec 2025 | Dubverse | 6.6K | 0.32% | 4 | | Jan 2026 | HeyGen | 2.2M | 93.8% | 1 | | Jan 2026 | Papercup | 90.5K | 3.8% | 2 | | Jan 2026 | Rask AI | 49.5K | 2.1% | 3 | | Jan 2026 | Dubverse | 6.6K | 0.28% | 4 | | Feb 2026 | HeyGen | 2.2M | 94% | 1 | | Feb 2026 | Papercup | 90.5K | 3.9% | 2 | | Feb 2026 | Rask AI | 40.5K | 1.8% | 3 | | Feb 2026 | Dubverse | 6.6K | 0.29% | 4 | | Mar 2026 | HeyGen | 2.2M | 93.6% | 1 | | Mar 2026 | Papercup | 90.5K | 3.9% | 2 | | Mar 2026 | Rask AI | 49.5K | 2.2% | 3 | | Mar 2026 | Dubverse | 8.1K | 0.35% | 4 | | Apr 2026 | HeyGen | 2.2M | 93.9% | 1 | | Apr 2026 | Papercup | 90.5K | 3.9% | 2 | | Apr 2026 | Rask AI | 40.5K | 1.8% | 3 | | Apr 2026 | Dubverse | 8.1K | 0.35% | 4 | | May 2026 | HeyGen | 2.1M | 93.8% | 1 | | May 2026 | Papercup | 90.5K | 4% | 2 | | May 2026 | Rask AI | 40.5K | 1.8% | 3 | | May 2026 | Dubverse | 6.6K | 0.3% | 4 | | Jun 2026 | HeyGen | 1.7M | 92.7% | 1 | | Jun 2026 | Papercup | 90.5K | 4.8% | 2 | | Jun 2026 | Rask AI | 40.5K | 2.2% | 3 | | Jun 2026 | Dubverse | 5.4K | 0.29% | 4 | | Jul 2026 | HeyGen | 1.8M | 92.9% | 1 | | Jul 2026 | Papercup | 90.5K | 4.7% | 2 | | Jul 2026 | Rask AI | 40.5K | 2.1% | 3 | | Jul 2026 | Dubverse | 6.6K | 0.34% | 4 | | Aug 2026 | HeyGen | 1.7M | 92.8% | 1 | | Aug 2026 | Papercup | 90.5K | 5% | 2 | | Aug 2026 | Rask AI | 33.1K | 1.8% | 3 | | Aug 2026 | Dubverse | 6.6K | 0.36% | 4 | | Sep 2026 | Dubverse | — | — | — | | Sep 2026 | HeyGen | — | — | — | | Sep 2026 | Papercup | — | — | — | | Sep 2026 | Rask AI | — | — | — | ## What is being compared - **Dubverse**: Measured on the search term “dubverse”. - **HeyGen**: Measured on the search terms “heygen”, “heygen ai” and “heygen ai video generator”, summed into one figure. - **Papercup**: Measured on the search term “papercup”. - **Rask AI**: Measured on the search term “rask ai”. - [Dubverse](/demand/global-en/brands/dubverse) - [HeyGen](/demand/global-en/brands/heygen) - [Papercup](/demand/global-en/brands/papercup) - [Rask AI](/demand/global-en/brands/rask-ai) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which brand is most popular in search among AI dubbing tools worldwide? In August 2026, HeyGen was the most searched among AI dubbing tools worldwide, with an estimated 1.7M branded searches and 92.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms. ## Cite this page Brandwave. "AI dubbing tools: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/ai-dubbing-tools This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ai-dubbing-tools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.