--- title: "Klap vs Submagic: Which is searched more?" description: "Is Klap or Submagic more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI clipping tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/ai-clipping-tools/compare/klap-vs-submagic" publisher: "Brandwave" --- # Klap vs Submagic: Which is searched more? Is Klap or Submagic more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI clipping tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Klap and Submagic - **Competitive set**: AI clipping tools - **Market**: Global - **Month measured**: Sep 2026 - **Klap Share of Search**: 5.3% - **Submagic Share of Search**: 5.3% ## Is Klap or Submagic more popular in search? - In September 2026, Klap and Submagic were level in searches among AI clipping tools worldwide, with an estimated 74K branded searches each, at 5.3% of the total each. - The lead changed hands once in the 12 months ending September 2026: Klap took it in August 2026. - Across the 12 months ending September 2026, Klap’s share of searches among AI clipping tools worldwide moved from 5.2% to 5.3%, and its estimated monthly branded searches held steady at 74K. - Across the 12 months ending September 2026, Submagic’s share of searches among AI clipping tools worldwide moved from 5.2% to 5.3%, and its estimated monthly branded searches held steady at 74K. ## Top AI clipping tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Klap appeared in all five answers. Submagic was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Klap was listed before Submagic in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Opus Clip | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Vizard | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Klap | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Submagic | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Descript | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Munch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about AI clipping tools - Asked ChatGPT "Which AI clipping tool should I use?": 1. Opus Clip, 2. Vizard, 3. Klap, 4. Submagic - Asked ChatGPT "What are the best AI clipping tools?": 1. Opus Clip, 2. Vizard, 3. Klap, 4. Submagic, 5. Descript - Asked ChatGPT "What's the best AI clipping tool for short clips from videos?": 1. Opus Clip, 2. Vizard, 3. Klap, 4. Descript, 5. Submagic - Searched Google, AI Overview "ai clipping tool": 1. Opus Clip, 2. Vizard, 3. Klap - Searched Google, AI Overview "video clip generator": 1. Klap Not named in any answer: Munch. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for AI clipping tools worldwide in September 2026? - In September 2026, Klap lost share of searches among AI clipping tools worldwide, from 6.6% to 5.3%. - Submagic’s share of searches among AI clipping tools worldwide has lost ground for 3 months in a row, from 8% to 5.3% in September 2026. ## Month by month | Month | Klap estimated searches | Klap Share of Search | Klap rank | Submagic estimated searches | Submagic Share of Search | Submagic rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 74K | 5.2% | 3 | 74K | 5.2% | 4 | | Nov 2025 | 60.5K | 4.3% | 4 | 74K | 5.3% | 3 | | Dec 2025 | 74K | 5.6% | 3 | 74K | 5.6% | 4 | | Jan 2026 | 74K | 4.6% | 4 | 90.5K | 5.6% | 3 | | Feb 2026 | 60.5K | 4.3% | 4 | 90.5K | 6.4% | 3 | | Mar 2026 | 60.5K | 4.2% | 4 | 90.5K | 6.3% | 3 | | Apr 2026 | 60.5K | 4.2% | 4 | 90.5K | 6.3% | 3 | | May 2026 | 60.5K | 4.4% | 5 | 90.5K | 6.6% | 3 | | Jun 2026 | 60.5K | 4.4% | 4 | 110K | 8% | 3 | | Jul 2026 | 74K | 4.9% | 4 | 90.5K | 6% | 3 | | Aug 2026 | 90.5K | 6.6% | 3 | 74K | 5.4% | 4 | | Sep 2026 | 74K | 5.3% | 3 | 74K | 5.3% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Klap’s and Submagic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Klap**: Measured on the search term “klap”. - **Submagic**: Measured on the search term “submagic”. - [Klap profile](/demand/global-en/brands/klap) - [Submagic profile](/demand/global-en/brands/submagic) - [All AI clipping tools worldwide](/demand/global-en/categories/ai-clipping-tools): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Klap or Submagic more popular in search? In September 2026, Klap and Submagic were level in searches among AI clipping tools worldwide, with an estimated 74K branded searches each, at 5.3% of the total each. ## Cite this page Brandwave. "Klap vs Submagic: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/ai-clipping-tools/compare/klap-vs-submagic This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/ai-clipping-tools/compare/klap-vs-submagic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.