---
title: "Awin vs impact.com: Which is searched more?"
description: "Is Awin or impact.com more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/affiliate-tracking-platforms/compare/awin-vs-impact-com"
publisher: "Brandwave"
---

# Awin vs impact.com: Which is searched more?

Is Awin or impact.com more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Awin and impact.com
- **Competitive set**: Affiliate tracking platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Awin Share of Search**: 56.7%
- **impact.com Share of Search**: 8%

## Is Awin or impact.com more popular in search?

- In September 2026, Awin had more branded searches than impact.com among affiliate tracking platforms worldwide. Awin had about 105,000 branded searches, while impact.com had 14,700. Awin made up 56.7% of all affiliate tracking platform searches we track, and impact.com accounted for 8%.
- Awin was ahead of impact.com in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Awin’s share of searches among affiliate tracking platforms worldwide moved from 52% to 56.7%, and its estimated monthly branded searches moved from 117K to 105K.
- Across the 12 months ending September 2026, impact.com’s share of searches among affiliate tracking platforms worldwide moved from 6.5% to 8%, and its estimated monthly branded searches held steady at 14.7K.

## How did search popularity change for affiliate tracking platforms worldwide in September 2026?

- In September 2026, Awin gained share of searches among affiliate tracking platforms worldwide, from 53.3% to 56.7%.

## Month by month

| Month | Awin estimated searches | Awin Share of Search | Awin rank | impact.com estimated searches | impact.com Share of Search | impact.com rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 117K | 52% | 1 | 14.7K | 6.5% | 5 |
| Nov 2025 | 98.6K | 48.9% | 1 | 14.7K | 7.3% | 5 |
| Dec 2025 | 81.2K | 46.2% | 1 | 13.2K | 7.5% | 5 |
| Jan 2026 | 99.4K | 48% | 1 | 14.7K | 7.1% | 5 |
| Feb 2026 | 97.7K | 51% | 1 | 14.7K | 7.7% | 5 |
| Mar 2026 | 98.5K | 41.5% | 1 | 14.7K | 6.2% | 5 |
| Apr 2026 | 97.4K | 48.6% | 1 | 14.7K | 7.3% | 5 |
| May 2026 | 81.3K | 46.1% | 1 | 14.7K | 8.3% | 5 |
| Jun 2026 | 80.6K | 47% | 1 | 13.2K | 7.7% | 5 |
| Jul 2026 | 97.4K | 52.3% | 1 | 14.7K | 7.9% | 4 |
| Aug 2026 | 98.7K | 53.3% | 1 | 14.7K | 7.9% | 4 |
| Sep 2026 | 105K | 56.7% | 1 | 14.7K | 8% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Awin’s and impact.com’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Awin**: Measured on the search terms “awin”, “awin affiliate marketing”, “awin affiliate network” and “awin affiliate program”, summed into one figure.
- **impact.com**: Measured on the search terms “impact affiliate” and “impact.com”, summed into one figure.

- [Awin profile](/demand/global-en/brands/awin)
- [impact.com profile](/demand/global-en/brands/impact-com)
- [All affiliate tracking platforms worldwide](/demand/global-en/categories/affiliate-tracking-platforms): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Awin or impact.com more popular in search?

In September 2026, Awin had more branded searches than impact.com among affiliate tracking platforms worldwide. Awin had about 105,000 branded searches, while impact.com had 14,700. Awin made up 56.7% of all affiliate tracking platform searches we track, and impact.com accounted for 8%.

## Cite this page

Brandwave. "Awin vs impact.com: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/affiliate-tracking-platforms/compare/awin-vs-impact-com

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/affiliate-tracking-platforms/compare/awin-vs-impact-com. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
