--- title: "Awin vs CJ Affiliate: Which is searched more?" description: "Is Awin or CJ Affiliate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/categories/affiliate-tracking-platforms/compare/awin-vs-cj-affiliate" publisher: "Brandwave" --- # Awin vs CJ Affiliate: Which is searched more? Is Awin or CJ Affiliate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Awin and CJ Affiliate - **Competitive set**: Affiliate tracking platforms - **Market**: Global - **Month measured**: Sep 2026 - **Awin Share of Search**: 56.7% - **CJ Affiliate Share of Search**: 10.8% ## Is Awin or CJ Affiliate more popular in search? - In September 2026, Awin had more branded searches than CJ Affiliate among affiliate tracking platforms worldwide. Awin had about 105,000 branded searches, while CJ Affiliate had 19,900. Awin made up 56.7% of all affiliate tracking platform searches we track, and CJ Affiliate accounted for 10.8%. - Awin was ahead of CJ Affiliate in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Awin’s share of searches among affiliate tracking platforms worldwide moved from 52% to 56.7%, and its estimated monthly branded searches moved from 117K to 105K. - Across the 12 months ending September 2026, CJ Affiliate’s share of searches among affiliate tracking platforms worldwide moved from 13.3% to 10.8%, and its estimated monthly branded searches moved from 29.9K to 19.9K. ## Top affiliate tracking platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Awin nor CJ Affiliate showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Rewardful | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Tapfiliate | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | FirstPromoter | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Trackdesk | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | PartnerStack | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Refersion | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Voluum | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | impact.com | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | Awin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | CJ Affiliate | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | ShareASale | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about affiliate tracking platforms - Asked ChatGPT "Which affiliate tracking platform should I use?": 1. Rewardful, 2. FirstPromoter, 3. Tapfiliate, 4. PartnerStack - Asked ChatGPT "What are the best affiliate tracking platforms?": 1. impact.com, 2. PartnerStack, 3. Tapfiliate, 4. Rewardful, 5. FirstPromoter, 6. Trackdesk, 7. Voluum - Asked ChatGPT "What's the best affiliate tracking platform for a subscription business?": 1. FirstPromoter, 2. Rewardful, 3. PartnerStack, 4. Tapfiliate - Searched Google, AI Overview "affiliate tracking software": 1. Refersion, 2. Tapfiliate, 3. Trackdesk, 4. Voluum - Searched Google, AI Overview "affiliate tracking platform": 1. Trackdesk, 2. Voluum, 3. Rewardful, 4. Refersion, 5. Tapfiliate Not named in any answer: Awin, CJ Affiliate and ShareASale. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for affiliate tracking platforms worldwide in September 2026? - In September 2026, Awin gained share of searches among affiliate tracking platforms worldwide, from 53.3% to 56.7%. - In September 2026, CJ Affiliate lost share of searches among affiliate tracking platforms worldwide, from 13.2% to 10.8%. ## Month by month | Month | Awin estimated searches | Awin Share of Search | Awin rank | CJ Affiliate estimated searches | CJ Affiliate Share of Search | CJ Affiliate rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 117K | 52% | 1 | 29.9K | 13.3% | 2 | | Nov 2025 | 98.6K | 48.9% | 1 | 25.5K | 12.6% | 2 | | Dec 2025 | 81.2K | 46.2% | 1 | 24.7K | 14% | 2 | | Jan 2026 | 99.4K | 48% | 1 | 25.1K | 12.1% | 2 | | Feb 2026 | 97.7K | 51% | 1 | 20.4K | 10.7% | 2 | | Mar 2026 | 98.5K | 41.5% | 1 | 51.2K | 21.6% | 2 | | Apr 2026 | 97.4K | 48.6% | 1 | 25.3K | 12.6% | 2 | | May 2026 | 81.3K | 46.1% | 1 | 21.2K | 12% | 3 | | Jun 2026 | 80.6K | 47% | 1 | 20.7K | 12.1% | 3 | | Jul 2026 | 97.4K | 52.3% | 1 | 24.5K | 13.2% | 2 | | Aug 2026 | 98.7K | 53.3% | 1 | 24.4K | 13.2% | 2 | | Sep 2026 | 105K | 56.7% | 1 | 19.9K | 10.8% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Awin’s and CJ Affiliate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Awin**: Measured on the search terms “awin”, “awin affiliate marketing”, “awin affiliate network” and “awin affiliate program”, summed into one figure. - **CJ Affiliate**: Measured on the search terms “cj affiliate”, “cj affiliate program” and “cjaffiliate”, summed into one figure. - [Awin profile](/demand/global-en/brands/awin) - [CJ Affiliate profile](/demand/global-en/brands/cj-affiliate) - [All affiliate tracking platforms worldwide](/demand/global-en/categories/affiliate-tracking-platforms): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Awin or CJ Affiliate more popular in search? In September 2026, Awin had more branded searches than CJ Affiliate among affiliate tracking platforms worldwide. Awin had about 105,000 branded searches, while CJ Affiliate had 19,900. Awin made up 56.7% of all affiliate tracking platform searches we track, and CJ Affiliate accounted for 10.8%. ## Cite this page Brandwave. "Awin vs CJ Affiliate: Which is searched more?". https://gobrandwave.com/demand/global-en/categories/affiliate-tracking-platforms/compare/awin-vs-cj-affiliate This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/affiliate-tracking-platforms/compare/awin-vs-cj-affiliate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.