---
title: "Affiliate program platforms: Which brands are most popular in search?"
description: "Compare software for recruiting partners, tracking referrals, and managing affiliate payouts. Share of Search among PartnerStack, impact.com, Rewardful, Refersion and Tapfiliate, the affiliate program platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/affiliate-program-platforms"
publisher: "Brandwave"
---

# Affiliate program platforms: Which brands are most popular in search?

Compare software for recruiting partners, tracking referrals, and managing affiliate payouts. Share of Search among PartnerStack, impact.com, Rewardful, Refersion and Tapfiliate, the affiliate program platforms Brandwave compares worldwide, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Affiliate program platforms
- **Market**: Global
- **Brands compared**: 5
- **Month measured**: Aug 2026
- **Highest Share of Search**: PartnerStack, 47.2%

## Which brand is most popular in search among affiliate program platforms worldwide?

- In August 2026, PartnerStack was the most searched among affiliate program platforms worldwide, with an estimated 18.6K branded searches and 47.2% estimated Share of Search within this set.
- impact.com is in 2nd place, 21.5 percentage points behind at 25.8% Share of Search.
- Across the 11 months ending August 2026, PartnerStack’s estimated Share of Search among affiliate program platforms worldwide increased from 45.5% to 47.2%.
- Across the 11 months ending August 2026, impact.com’s estimated Share of Search among affiliate program platforms worldwide increased from 23% to 25.8%.
- Across the 11 months ending August 2026, Rewardful’s estimated Share of Search among affiliate program platforms worldwide increased from 10.9% to 13.9%.
- Across the 11 months ending August 2026, Refersion’s estimated Share of Search among affiliate program platforms worldwide decreased from 11.5% to 8.2%.
- Across the 11 months ending August 2026, Tapfiliate’s estimated Share of Search among affiliate program platforms worldwide decreased from 9.1% to 4.9%.
- Across the 11 months ending August 2026, PartnerStack’s estimated Share of Search among affiliate program platforms worldwide peaked at 54.3% in March 2026 and was lowest at 44.3% in November 2025.
- Across the 11 months ending August 2026, impact.com’s estimated Share of Search among affiliate program platforms worldwide peaked at 25.8% in August 2026 and was lowest at 19.5% in March 2026.
- Across the 11 months ending August 2026, Rewardful’s estimated Share of Search among affiliate program platforms worldwide peaked at 16.3% in February 2026 and was lowest at 10.9% in October 2025.
- Across the 11 months ending August 2026, Refersion’s estimated Share of Search among affiliate program platforms worldwide peaked at 11.5% in October 2025 and was lowest at 7.5% in March 2026.
- Across the 11 months ending August 2026, Rewardful rose from 4th to 3rd among affiliate program platforms worldwide.
- Across the 11 months ending August 2026, Refersion fell from 3rd to 4th among affiliate program platforms worldwide.

## Compare search popularity between leading brands

- [PartnerStack vs impact.com: compare search popularity](/demand/global-en/compare/impact-com-vs-partnerstack): 47.2% against 25.8% Share of Search.
- [PartnerStack vs Rewardful: compare search popularity](/demand/global-en/compare/partnerstack-vs-rewardful): 47.2% against 13.9% Share of Search.
- [PartnerStack vs Refersion: compare search popularity](/demand/global-en/compare/partnerstack-vs-refersion): 47.2% against 8.2% Share of Search.
- [PartnerStack vs Tapfiliate: compare search popularity](/demand/global-en/compare/partnerstack-vs-tapfiliate): 47.2% against 4.9% Share of Search.
- [impact.com vs Rewardful: compare search popularity](/demand/global-en/compare/impact-com-vs-rewardful): 25.8% against 13.9% Share of Search.
- [impact.com vs Refersion: compare search popularity](/demand/global-en/compare/impact-com-vs-refersion): 25.8% against 8.2% Share of Search.
- [impact.com vs Tapfiliate: compare search popularity](/demand/global-en/compare/impact-com-vs-tapfiliate): 25.8% against 4.9% Share of Search.
- [Rewardful vs Refersion: compare search popularity](/demand/global-en/compare/refersion-vs-rewardful): 13.9% against 8.2% Share of Search.
- [Rewardful vs Tapfiliate: compare search popularity](/demand/global-en/compare/rewardful-vs-tapfiliate): 13.9% against 4.9% Share of Search.
- [Refersion vs Tapfiliate: compare search popularity](/demand/global-en/compare/refersion-vs-tapfiliate): 8.2% against 4.9% Share of Search.

## How did search popularity change for affiliate program platforms worldwide in August 2026?

- In August 2026, PartnerStack gained estimated Share of Search among affiliate program platforms worldwide, from 46.6% to 47.2%.
- In August 2026, Tapfiliate lost estimated Share of Search among affiliate program platforms worldwide, from 6.1% to 4.9%.
- Estimated monthly branded searches for Rewardful worldwide rose 23.5% over 11 measured months, from 4.4K to 5.5K in August 2026.
- Estimated monthly branded searches for Refersion worldwide fell 30.9% over 11 measured months, from 4.7K to 3.2K in August 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | PartnerStack | 47.2% | 18.6K | 0.0% | PartnerStack |
| 2 | impact.com | 25.8% | 10.1K | -0.6% | impact.com |
| 3 | Rewardful | 13.9% | 5.5K | 0.0% | Rewardful |
| 4 | Refersion | 8.2% | 3.2K | +1.9% | Refersion |
| 5 | Tapfiliate | 4.9% | 1.9K | -21.3% | Tapfiliate |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | PartnerStack | 18.4K | 45.5% | 1 |
| Oct 2025 | impact.com | 9.3K | 23% | 2 |
| Oct 2025 | Refersion | 4.7K | 11.5% | 3 |
| Oct 2025 | Rewardful | 4.4K | 10.9% | 4 |
| Oct 2025 | Tapfiliate | 3.7K | 9.1% | 5 |
| Nov 2025 | PartnerStack | 18.4K | 44.3% | 1 |
| Nov 2025 | impact.com | 9.5K | 22.8% | 2 |
| Nov 2025 | Rewardful | 5.5K | 13.1% | 3 |
| Nov 2025 | Refersion | 4.6K | 11% | 4 |
| Nov 2025 | Tapfiliate | 3.6K | 8.8% | 5 |
| Dec 2025 | PartnerStack | 18.4K | 48.3% | 1 |
| Dec 2025 | impact.com | 7.6K | 19.9% | 2 |
| Dec 2025 | Rewardful | 5.5K | 14.3% | 3 |
| Dec 2025 | Refersion | 3.8K | 9.9% | 4 |
| Dec 2025 | Tapfiliate | 2.9K | 7.7% | 5 |
| Jan 2026 | PartnerStack | 22.7K | 49% | 1 |
| Jan 2026 | impact.com | 9.5K | 20.5% | 2 |
| Jan 2026 | Rewardful | 6.7K | 14.4% | 3 |
| Jan 2026 | Refersion | 3.8K | 8.2% | 4 |
| Jan 2026 | Tapfiliate | 3.6K | 7.8% | 5 |
| Feb 2026 | PartnerStack | 18.5K | 44.8% | 1 |
| Feb 2026 | impact.com | 9.3K | 22.6% | 2 |
| Feb 2026 | Rewardful | 6.7K | 16.3% | 3 |
| Feb 2026 | Refersion | 3.8K | 9.2% | 4 |
| Feb 2026 | Tapfiliate | 2.9K | 7.1% | 5 |
| Mar 2026 | PartnerStack | 28K | 54.3% | 1 |
| Mar 2026 | impact.com | 10K | 19.5% | 2 |
| Mar 2026 | Rewardful | 6.7K | 13% | 3 |
| Mar 2026 | Refersion | 3.9K | 7.5% | 4 |
| Mar 2026 | Tapfiliate | 3K | 5.8% | 5 |
| Apr 2026 | PartnerStack | 22.8K | 48.9% | 1 |
| Apr 2026 | impact.com | 10.2K | 21.9% | 2 |
| Apr 2026 | Rewardful | 6.7K | 14.4% | 3 |
| Apr 2026 | Refersion | 3.9K | 8.3% | 4 |
| Apr 2026 | Tapfiliate | 3K | 6.4% | 5 |
| May 2026 | PartnerStack | 22.7K | 49% | 1 |
| May 2026 | impact.com | 10.6K | 22.8% | 2 |
| May 2026 | Rewardful | 6.7K | 14.5% | 3 |
| May 2026 | Refersion | 3.9K | 8.3% | 4 |
| May 2026 | Tapfiliate | 2.4K | 5.3% | 5 |
| Jun 2026 | PartnerStack | 22.7K | 52.4% | 1 |
| Jun 2026 | impact.com | 8.8K | 20.3% | 2 |
| Jun 2026 | Rewardful | 5.5K | 12.7% | 3 |
| Jun 2026 | Refersion | 3.9K | 9.1% | 4 |
| Jun 2026 | Tapfiliate | 2.4K | 5.6% | 5 |
| Jul 2026 | PartnerStack | 18.6K | 46.6% | 1 |
| Jul 2026 | impact.com | 10.2K | 25.6% | 2 |
| Jul 2026 | Rewardful | 5.5K | 13.7% | 3 |
| Jul 2026 | Refersion | 3.2K | 7.9% | 4 |
| Jul 2026 | Tapfiliate | 2.4K | 6.1% | 5 |
| Aug 2026 | PartnerStack | 18.6K | 47.2% | 1 |
| Aug 2026 | impact.com | 10.1K | 25.8% | 2 |
| Aug 2026 | Rewardful | 5.5K | 13.9% | 3 |
| Aug 2026 | Refersion | 3.2K | 8.2% | 4 |
| Aug 2026 | Tapfiliate | 1.9K | 4.9% | 5 |
| Sep 2026 | impact.com | — | — | — |
| Sep 2026 | PartnerStack | — | — | — |
| Sep 2026 | Refersion | — | — | — |
| Sep 2026 | Rewardful | — | — | — |
| Sep 2026 | Tapfiliate | — | — | — |

## What is being compared

- **impact.com**: Measured on the search terms “impact.com”, “impact.com affiliate”, “impact.com affiliate marketing”, “impact.com affiliate program” and “impact.com reviews”, summed into one figure.
- **PartnerStack**: Measured on the search terms “partnerstack” and “partnerstack affiliate”, summed into one figure.
- **Refersion**: Measured on the search terms “refersion” and “refersion affiliate”, summed into one figure.
- **Rewardful**: Measured on the search terms “rewardful” and “rewardful affiliate”, summed into one figure.
- **Tapfiliate**: Measured on the search terms “tapfiliate” and “tapfiliate.com”, summed into one figure.

- [impact.com](/demand/global-en/brands/impact-com)
- [PartnerStack](/demand/global-en/brands/partnerstack)
- [Refersion](/demand/global-en/brands/refersion)
- [Rewardful](/demand/global-en/brands/rewardful)
- [Tapfiliate](/demand/global-en/brands/tapfiliate)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among affiliate program platforms worldwide?

In August 2026, PartnerStack was the most searched among affiliate program platforms worldwide, with an estimated 18.6K branded searches and 47.2% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

## Cite this page

Brandwave. "Affiliate program platforms: Which brands are most popular in search?". https://gobrandwave.com/demand/global-en/categories/affiliate-program-platforms

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/affiliate-program-platforms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.