---
title: "6sense vs Madison Logic: Which is more popular by branded search?"
description: "Which is more popular in search, 6sense or Madison Logic? Compare estimated monthly branded-search demand and Share of Search inside the Account based marketing tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/categories/account-based-marketing-tools/compare/6sense-vs-madison-logic"
publisher: "Brandwave"
---

# 6sense vs Madison Logic: Which is more popular by branded search?

Which is more popular in search, 6sense or Madison Logic? Compare estimated monthly branded-search demand and Share of Search inside the Account based marketing tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: 6sense and Madison Logic
- **Competitive set**: Account based marketing tools
- **Market**: Global
- **Month measured**: Aug 2026
- **6sense Share of Search**: 88.1%
- **Madison Logic Share of Search**: 1.3%

## Which is more popular in search, 6sense or Madison Logic?

- In August 2026, 6sense had more branded searches than Madison Logic among account based marketing tools worldwide. 6sense was estimated to have 110K branded searches compared to Madison Logic’s 1.6K, and held an 88.1% Share of Search versus Madison Logic’s 1.3%.
- 6sense was ahead of Madison Logic in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, 6sense’s estimated Share of Search among account based marketing tools worldwide moved from 87.4% to 88.1%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 11 months ending August 2026, Madison Logic’s estimated Share of Search among account based marketing tools worldwide moved from 1.2% to 1.3%, and its estimated monthly branded searches moved from 1.9K to 1.6K.

## How did search popularity change for account based marketing tools worldwide in August 2026?

- In August 2026, 6sense gained estimated Share of Search among account based marketing tools worldwide, from 87.5% to 88.1%.
- Estimated monthly branded searches for Madison Logic worldwide fell 15.5% over 11 measured months, from 1.9K to 1.6K in August 2026.

## Month by month

| Month | 6sense estimated searches | 6sense Share of Search | 6sense rank | Madison Logic estimated searches | Madison Logic Share of Search | Madison Logic rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 87.4% | 1 | 1.9K | 1.2% | 3 |
| Nov 2025 | 110K | 87.5% | 1 | 1.6K | 1.3% | 3 |
| Dec 2025 | 110K | 89.1% | 1 | 1.6K | 1.3% | 3 |
| Jan 2026 | 110K | 87.2% | 1 | 1.9K | 1.5% | 3 |
| Feb 2026 | 91K | 85.1% | 1 | 1.9K | 1.8% | 3 |
| Mar 2026 | 111K | 84.9% | 1 | 2.4K | 1.9% | 3 |
| Apr 2026 | 110K | 86.8% | 1 | 2.4K | 1.9% | 3 |
| May 2026 | 111K | 87.4% | 1 | 1.6K | 1.3% | 3 |
| Jun 2026 | 90.9K | 82.5% | 1 | 1.6K | 1.5% | 3 |
| Jul 2026 | 110K | 87.5% | 1 | 1.6K | 1.3% | 3 |
| Aug 2026 | 110K | 88.1% | 1 | 1.6K | 1.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using 6sense’s and Madison Logic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **6sense**: Measured on the search terms “6sense”, “6sense abm”, “6sense account based marketing”, “6sense account-based marketing”, “6sense intent data” and “6sense.com”, summed into one figure.
- **Madison Logic**: Measured on the search terms “madison logic”, “madison logic abm”, “madison logic account based marketing”, “madison logic account-based marketing” and “madisonlogic.com”, summed into one figure.

- [6sense profile](/demand/global-en/brands/6sense)
- [Madison Logic profile](/demand/global-en/brands/madison-logic)
- [All account based marketing tools worldwide](/demand/global-en/categories/account-based-marketing-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, 6sense or Madison Logic?

In August 2026, 6sense had more branded searches than Madison Logic among account based marketing tools worldwide. 6sense was estimated to have 110K branded searches compared to Madison Logic’s 1.6K, and held an 88.1% Share of Search versus Madison Logic’s 1.3%.

## Cite this page

Brandwave. "6sense vs Madison Logic: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/categories/account-based-marketing-tools/compare/6sense-vs-madison-logic

This page is also available as HTML at https://gobrandwave.com/demand/global-en/categories/account-based-marketing-tools/compare/6sense-vs-madison-logic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
