---
title: "Zoetis: search popularity worldwide"
description: "Zoetis makes veterinary medicines, vaccines and diagnostics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/zoetis"
publisher: "Brandwave"
---

# Zoetis: search popularity worldwide

Zoetis makes veterinary medicines, vaccines and diagnostics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Zoetis
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among animal health brands**: 43.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Animal health brands | 1 | 43.5% | 110K |

- [Animal health brands](/demand/global-en/categories/animal-health-brands)

## How has branded search demand for Zoetis changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Zoetis worldwide held steady at 110K.
- Across the 12 months ending September 2026, Zoetis’ estimated Share of Search among animal health brands worldwide peaked at 54.5% in November 2025 and was lowest at 38.8% in June 2026.

## How did search popularity change for animal health brands worldwide in September 2026?

- Estimated monthly branded searches for Bomac worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Animal health brands | 110K | 43.4% | 1 |
| Nov 2025 | Animal health brands | 165K | 54.5% | 1 |
| Dec 2025 | Animal health brands | 110K | 48.4% | 1 |
| Jan 2026 | Animal health brands | 110K | 43.5% | 1 |
| Feb 2026 | Animal health brands | 110K | 46.5% | 1 |
| Mar 2026 | Animal health brands | 110K | 43.5% | 1 |
| Apr 2026 | Animal health brands | 110K | 43.5% | 1 |
| May 2026 | Animal health brands | 110K | 43.4% | 1 |
| Jun 2026 | Animal health brands | 90.5K | 38.8% | 2 |
| Jul 2026 | Animal health brands | 110K | 43.5% | 1 |
| Aug 2026 | Animal health brands | 110K | 43.4% | 1 |
| Sep 2026 | Animal health brands | 110K | 43.5% | 1 |

## How is Zoetis measured?

Brandwave collects information about searches that people make online using Zoetis’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “zoetis”

## Which animal health brands compete with Zoetis?

- [Virbac](/demand/global-en/brands/virbac): Head-to-head: /demand/global-en/compare/virbac-vs-zoetis
- [Elanco](/demand/global-en/brands/elanco): Head-to-head: /demand/global-en/compare/elanco-vs-zoetis
- [Bomac](/demand/global-en/brands/bomac): Head-to-head: /demand/global-en/compare/bomac-vs-zoetis

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Zoetis: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/zoetis

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/zoetis. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.