---
title: "Zendesk Guide: search popularity and Share of Search worldwide"
description: "Zendesk Guide is a knowledge base tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/zendesk-guide"
publisher: "Brandwave"
---

# Zendesk Guide: search popularity and Share of Search worldwide

Zendesk Guide is a knowledge base tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Zendesk Guide
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among knowledge base software**: 2.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Knowledge base software | 5 | 2.2% | 590 |

- [Knowledge base software](/demand/global-en/categories/knowledge-base-software)

## How has branded search demand for Zendesk Guide changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Zendesk Guide worldwide fell from 1K to 590.
- Across the 11 months ending August 2026, Zendesk Guide’s estimated Share of Search among knowledge base software worldwide held steady, from 2.5% to 2.2%.

## How did search popularity change for knowledge base software worldwide in August 2026?

- In August 2026, ProProfs gained estimated Share of Search among knowledge base software worldwide, from 66% to 66.7%.
- Document360’s estimated Share of Search among knowledge base software worldwide has gained ground for 3 months in a row, from 14% to 16.4% in August 2026.
- KnowledgeOwl’s estimated Share of Search among knowledge base software worldwide has gained ground for 3 months in a row, from 3.1% to 3.7% in August 2026.
- Estimated monthly branded searches for Helpjuice worldwide fell 55.6% over 11 measured months, from 6.7K to 3K in August 2026.
- Estimated monthly branded searches for Zendesk Guide worldwide fell 41% over 11 measured months, from 1K to 590 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Knowledge base software | 1K | 2.5% | 5 |
| Nov 2025 | Knowledge base software | 1K | 2.3% | 5 |
| Dec 2025 | Knowledge base software | 880 | 2.6% | 5 |
| Jan 2026 | Knowledge base software | 1K | 2.6% | 5 |
| Feb 2026 | Knowledge base software | 880 | 2.4% | 5 |
| Mar 2026 | Knowledge base software | 1K | 2.7% | 5 |
| Apr 2026 | Knowledge base software | 880 | 2.5% | 5 |
| May 2026 | Knowledge base software | 720 | 2.2% | 5 |
| Jun 2026 | Knowledge base software | 720 | 2.6% | 5 |
| Jul 2026 | Knowledge base software | 720 | 2.6% | 5 |
| Aug 2026 | Knowledge base software | 590 | 2.2% | 5 |
| Sep 2026 | Knowledge base software | — | — | — |

## How is Zendesk Guide measured?

Brandwave collects information about searches that people make online using Zendesk Guide’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “zendesk guide”

## Which knowledge base software compete with Zendesk Guide?

- [ProProfs](/demand/global-en/brands/proprofs): Head-to-head: /demand/global-en/compare/proprofs-vs-zendesk-guide
- [Document360](/demand/global-en/brands/document360): Head-to-head: /demand/global-en/compare/document360-vs-zendesk-guide
- [Helpjuice](/demand/global-en/brands/helpjuice): Head-to-head: /demand/global-en/compare/helpjuice-vs-zendesk-guide
- [KnowledgeOwl](/demand/global-en/brands/knowledgeowl): Head-to-head: /demand/global-en/compare/knowledgeowl-vs-zendesk-guide

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Zendesk Guide: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/zendesk-guide

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/zendesk-guide. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.