---
title: "Zazzle: search popularity and Share of Search worldwide"
description: "Zazzle is a print-on-demand platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/zazzle"
publisher: "Brandwave"
---

# Zazzle: search popularity and Share of Search worldwide

Zazzle is a print-on-demand platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Zazzle
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among handmade and print marketplaces**: 2.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Handmade and print marketplaces | 2 | 2.2% | 450K |
| Business cards | 2 | 19.3% | 450K |

- [Handmade and print marketplaces](/demand/global-en/categories/handmade-marketplaces)
- [Business cards](/demand/global-en/categories/business-cards)

## How has branded search demand for Zazzle changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Zazzle worldwide held steady at 450K.
- Across the 11 months ending August 2026, Zazzle’s estimated Share of Search among handmade and print marketplaces worldwide peaked at 3.2% in April 2026 and was lowest at 1.8% in December 2025.
- Across the 11 months ending August 2026, Zazzle’s estimated Share of Search among business cards worldwide increased from 16.4% to 19.3%.
- Across the 11 months ending August 2026, Zazzle’s estimated Share of Search among business cards worldwide peaked at 19.4% in February 2026 and was lowest at 16.4% in July 2026.

## How did search popularity change for handmade and print marketplaces worldwide in August 2026?

Nothing among handmade and print marketplaces moved beyond provider rounding in Aug 2026.

## How did search popularity change for business cards worldwide in August 2026?

- In August 2026, Zazzle gained estimated Share of Search among business cards worldwide, from 16.4% to 19.3%.
- In August 2026, Vistaprint lost estimated Share of Search among business cards worldwide, from 81.5% to 78.6%.
- Estimated monthly branded searches for PrintRunner worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.
- Estimated monthly branded searches for PsPrint worldwide fell 55.6% over 11 measured months, from 3.6K to 1.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Handmade and print marketplaces | 450K | 2.2% | 2 |
| Nov 2025 | Handmade and print marketplaces | 550K | 2.2% | 2 |
| Dec 2025 | Handmade and print marketplaces | 450K | 1.8% | 2 |
| Jan 2026 | Handmade and print marketplaces | 450K | 2.1% | 2 |
| Feb 2026 | Handmade and print marketplaces | 450K | 2.6% | 2 |
| Mar 2026 | Handmade and print marketplaces | 550K | 2.6% | 2 |
| Apr 2026 | Handmade and print marketplaces | 550K | 3.2% | 2 |
| May 2026 | Handmade and print marketplaces | 450K | 2.2% | 2 |
| Jun 2026 | Handmade and print marketplaces | 368K | 2.2% | 2 |
| Jul 2026 | Handmade and print marketplaces | 368K | 2.2% | 2 |
| Aug 2026 | Handmade and print marketplaces | 450K | 2.2% | 2 |
| Sep 2026 | Handmade and print marketplaces | — | — | — |
| Oct 2025 | Business cards | 450K | 16.4% | 2 |
| Nov 2025 | Business cards | 550K | 16.5% | 2 |
| Dec 2025 | Business cards | 450K | 16.5% | 2 |
| Jan 2026 | Business cards | 450K | 16.5% | 2 |
| Feb 2026 | Business cards | 450K | 19.4% | 2 |
| Mar 2026 | Business cards | 550K | 19.4% | 2 |
| Apr 2026 | Business cards | 550K | 19.4% | 2 |
| May 2026 | Business cards | 450K | 16.4% | 2 |
| Jun 2026 | Business cards | 368K | 16.4% | 2 |
| Jul 2026 | Business cards | 368K | 16.4% | 2 |
| Aug 2026 | Business cards | 450K | 19.3% | 2 |
| Sep 2026 | Business cards | — | — | — |

## How is Zazzle measured?

Brandwave collects information about searches that people make online using Zazzle’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “zazzle”

## Which handmade and print marketplaces compete with Zazzle?

- [Etsy](/demand/global-en/brands/etsy): Head-to-head: /demand/global-en/compare/etsy-vs-zazzle
- [Society6](/demand/global-en/brands/society6): Head-to-head: /demand/global-en/compare/society6-vs-zazzle

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Zazzle: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/zazzle

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/zazzle. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
