---
title: "Z-Man Games: search popularity and Share of Search worldwide"
description: "Z-Man Games is a board game publisher. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/z-man-games"
publisher: "Brandwave"
---

# Z-Man Games: search popularity and Share of Search worldwide

Z-Man Games is a board game publisher. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Z-Man Games
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among board game brands**: 0.08%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Board game brands | 5 | 0.08% | 1.9K |
| Board game publishers | 6 | 0.34% | 1.9K |

- [Board game brands](/demand/global-en/categories/board-game-brands)
- [Board game publishers](/demand/global-en/categories/board-game-publishers)

## How has branded search demand for Z-Man Games changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Z-Man Games worldwide fell from 2.9K to 1.9K.
- Across the 11 months ending August 2026, Z-Man Games’ estimated Share of Search among board game brands worldwide held steady, from 0.11% to 0.08%.
- Across the 11 months ending August 2026, Z-Man Games’ estimated Share of Search among board game publishers worldwide held steady, from 0.51% to 0.34%.

## How did search popularity change for board game brands worldwide in August 2026?

- In August 2026, Ravensburger gained estimated Share of Search among board game brands worldwide, from 4.9% to 6%.
- In August 2026, Barbie gained estimated Share of Search among board game brands worldwide, from 80.9% to 81.6%.
- In August 2026, Hasbro lost estimated Share of Search among board game brands worldwide, from 10.9% to 9%.
- Estimated monthly branded searches for Z-Man Games worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

## How did search popularity change for board game publishers worldwide in August 2026?

- In August 2026, Ravensburger gained estimated Share of Search among board game publishers worldwide, from 18.9% to 24.2%.
- In August 2026, Fantasy Flight gained estimated Share of Search among board game publishers worldwide, from 23.2% to 24.2%.
- In August 2026, Asmodee gained estimated Share of Search among board game publishers worldwide, from 12.7% to 13.3%.
- In August 2026, Hasbro lost estimated Share of Search among board game publishers worldwide, from 42.3% to 36.1%.
- In August 2026, Stonemaier lost estimated Share of Search among board game publishers worldwide, from 2.5% to 1.8%.
- Estimated monthly branded searches for Z-Man Games worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Board game brands | 2.9K | 0.11% | 5 |
| Nov 2025 | Board game brands | 3.6K | 0.13% | 5 |
| Dec 2025 | Board game brands | 3.6K | 0.11% | 5 |
| Jan 2026 | Board game brands | 3.6K | 0.13% | 5 |
| Feb 2026 | Board game brands | 3.6K | 0.16% | 5 |
| Mar 2026 | Board game brands | 2.9K | 0.11% | 5 |
| Apr 2026 | Board game brands | 2.4K | 0.09% | 5 |
| May 2026 | Board game brands | 2.4K | 0.11% | 5 |
| Jun 2026 | Board game brands | 2.4K | 0.11% | 5 |
| Jul 2026 | Board game brands | 1.9K | 0.08% | 5 |
| Aug 2026 | Board game brands | 1.9K | 0.08% | 5 |
| Sep 2026 | Board game brands | — | — | — |
| Oct 2025 | Board game publishers | 2.9K | 0.51% | 6 |
| Nov 2025 | Board game publishers | 3.6K | 0.56% | 6 |
| Dec 2025 | Board game publishers | 3.6K | 0.55% | 6 |
| Jan 2026 | Board game publishers | 3.6K | 0.59% | 6 |
| Feb 2026 | Board game publishers | 3.6K | 0.69% | 6 |
| Mar 2026 | Board game publishers | 2.9K | 0.52% | 6 |
| Apr 2026 | Board game publishers | 2.4K | 0.45% | 6 |
| May 2026 | Board game publishers | 2.4K | 0.45% | 6 |
| Jun 2026 | Board game publishers | 2.4K | 0.49% | 6 |
| Jul 2026 | Board game publishers | 1.9K | 0.33% | 6 |
| Aug 2026 | Board game publishers | 1.9K | 0.34% | 6 |
| Sep 2026 | Board game publishers | — | — | — |

## How is Z-Man Games measured?

Brandwave collects information about searches that people make online using Z-Man Games’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “z man games”

## Which board game brands compete with Z-Man Games?

- [Barbie](/demand/global-en/brands/barbie): Head-to-head: /demand/global-en/compare/barbie-vs-z-man-games
- [Hasbro](/demand/global-en/brands/hasbro): Head-to-head: /demand/global-en/compare/hasbro-vs-z-man-games
- [Ravensburger](/demand/global-en/brands/ravensburger): Head-to-head: /demand/global-en/compare/ravensburger-vs-z-man-games
- [Asmodee](/demand/global-en/brands/asmodee): Head-to-head: /demand/global-en/compare/asmodee-vs-z-man-games

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Z-Man Games: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/z-man-games

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/z-man-games. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
