---
title: "YouScan: search popularity and Share of Search worldwide"
description: "YouScan monitors social media mentions. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/youscan"
publisher: "Brandwave"
---

# YouScan: search popularity and Share of Search worldwide

YouScan monitors social media mentions. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: YouScan
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among brand monitoring tools**: 4.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Brand monitoring tools | 4 | 4.6% | 5.4K |

- [Brand monitoring tools](/demand/global-en/categories/brand-monitoring-tools)

## How has branded search demand for YouScan changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for YouScan worldwide fell from 6.6K to 5.4K.
- Across the 11 months ending August 2026, YouScan’s estimated Share of Search among brand monitoring tools worldwide increased from 4% to 4.6%.
- Across the 11 months ending August 2026, YouScan’s estimated Share of Search among brand monitoring tools worldwide peaked at 6.2% in February 2026 and was lowest at 3.8% in November 2025.

## How did search popularity change for brand monitoring tools worldwide in August 2026?

- Meltwater’s estimated Share of Search among brand monitoring tools worldwide has gained ground for 3 months in a row, from 46.9% to 52.2% in August 2026.
- Mention’s estimated Share of Search among brand monitoring tools worldwide has lost ground for 3 months in a row, from 1.5% to 0.69% in August 2026.
- Estimated monthly branded searches for Talkwalker worldwide fell 45.2% over 11 measured months, from 40.5K to 22.2K in August 2026.
- Estimated monthly branded searches for Brand24 worldwide fell 33% over 11 measured months, from 40.6K to 27.2K in August 2026.
- Estimated monthly branded searches for YouScan worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Brand monitoring tools | 6.6K | 4% | 4 |
| Nov 2025 | Brand monitoring tools | 5.4K | 3.8% | 4 |
| Dec 2025 | Brand monitoring tools | 5.4K | 4.6% | 4 |
| Jan 2026 | Brand monitoring tools | 6.6K | 4.8% | 4 |
| Feb 2026 | Brand monitoring tools | 8.1K | 6.2% | 4 |
| Mar 2026 | Brand monitoring tools | 6.6K | 4.6% | 4 |
| Apr 2026 | Brand monitoring tools | 6.6K | 5.1% | 4 |
| May 2026 | Brand monitoring tools | 6.6K | 5.1% | 4 |
| Jun 2026 | Brand monitoring tools | 6.6K | 5.1% | 4 |
| Jul 2026 | Brand monitoring tools | 5.4K | 4.6% | 4 |
| Aug 2026 | Brand monitoring tools | 5.4K | 4.6% | 4 |
| Sep 2026 | Brand monitoring tools | — | — | — |

## How is YouScan measured?

Brandwave collects information about searches that people make online using YouScan’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “youscan”

## Which brand monitoring tools compete with YouScan?

- [Meltwater](/demand/global-en/brands/meltwater): Head-to-head: /demand/global-en/compare/meltwater-vs-youscan
- [Brand24](/demand/global-en/brands/brand24): Head-to-head: /demand/global-en/compare/brand24-vs-youscan
- [Talkwalker](/demand/global-en/brands/talkwalker): Head-to-head: /demand/global-en/compare/talkwalker-vs-youscan
- [Mention](/demand/global-en/brands/mention): Head-to-head: /demand/global-en/compare/mention-vs-youscan

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "YouScan: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/youscan

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/youscan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.