---
title: "Young's: search popularity worldwide"
description: "Young's is seafood brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/young-s"
publisher: "Brandwave"
---

# Young's: search popularity worldwide

Young's is seafood brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Young's
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among fish finger brands**: 0.14%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Fish finger brands | 5 | 0.14% | 23.2K |

- [Fish finger brands](/demand/global-en/categories/fish-finger-brands)

## How has branded search demand for Young's changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Young's worldwide fell from 28K to 23.2K.
- Across the 11 months ending August 2026, Young's’ estimated Share of Search among fish finger brands worldwide held steady, from 0.17% to 0.14%.

## How did search popularity change for fish finger brands worldwide in August 2026?

- Estimated monthly branded searches for Findus worldwide rose 21.9% over 11 measured months, from 320 to 390 in August 2026.
- Estimated monthly branded searches for McCain worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.
- Estimated monthly branded searches for Young's worldwide fell 17.1% over 11 measured months, from 28K to 23.2K in August 2026.
- Estimated monthly branded searches for Birds Eye worldwide fell 16.8% over 11 measured months, from 62.4K to 51.9K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fish finger brands | 28K | 0.17% | 5 |
| Nov 2025 | Fish finger brands | 28K | 0.15% | 5 |
| Dec 2025 | Fish finger brands | 28.1K | 0.13% | 5 |
| Jan 2026 | Fish finger brands | 74.9K | 0.44% | 4 |
| Feb 2026 | Fish finger brands | 23.1K | 0.17% | 5 |
| Mar 2026 | Fish finger brands | 23.1K | 0.14% | 5 |
| Apr 2026 | Fish finger brands | 23.1K | 0.14% | 5 |
| May 2026 | Fish finger brands | 28K | 0.17% | 5 |
| Jun 2026 | Fish finger brands | 23.1K | 0.15% | 5 |
| Jul 2026 | Fish finger brands | 34.1K | 0.2% | 5 |
| Aug 2026 | Fish finger brands | 23.2K | 0.14% | 5 |
| Sep 2026 | Fish finger brands | — | — | — |

## How is Young's measured?

Brandwave collects information about searches that people make online using Young's’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “young s”
- “youngs seafood”

## Which fish finger brands compete with Young's?

- [Sainsbury's](/demand/global-en/brands/sainsbury-s): Head-to-head: /demand/global-en/compare/sainsbury-s-vs-young-s
- [Tesco](/demand/global-en/brands/tesco): Head-to-head: /demand/global-en/compare/tesco-vs-young-s
- [McCain](/demand/global-en/brands/mccain): Head-to-head: /demand/global-en/compare/mccain-vs-young-s
- [Birds Eye](/demand/global-en/brands/birds-eye): Head-to-head: /demand/global-en/compare/birds-eye-vs-young-s
- [Findus](/demand/global-en/brands/findus): Head-to-head: /demand/global-en/compare/findus-vs-young-s

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Young's: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/young-s

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/young-s. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.