---
title: "Yext: search popularity and Share of Search worldwide"
description: "Yext manages business listings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/yext"
publisher: "Brandwave"
---

# Yext: search popularity and Share of Search worldwide

Yext manages business listings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Yext
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among reputation management platforms**: 28.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Reputation management platforms | 2 | 28.7% | 22.2K |
| Listing management platforms | 2 | 36.9% | 22.2K |

- [Reputation management platforms](/demand/global-en/categories/reputation-management-platforms)
- [Listing management platforms](/demand/global-en/categories/listing-management-platforms)

## How has branded search demand for Yext changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Yext worldwide fell from 40.5K to 22.2K.
- Across the 11 months ending August 2026, Yext’s estimated Share of Search among reputation management platforms worldwide decreased from 38.2% to 28.7%.
- Across the 11 months ending August 2026, Yext’s estimated Share of Search among reputation management platforms worldwide peaked at 38.2% in October 2025 and was lowest at 16% in March 2026.
- Across the 11 months ending August 2026, Yext’s estimated Share of Search among listing management platforms worldwide decreased from 44.3% to 36.9%.
- Across the 11 months ending August 2026, Yext’s estimated Share of Search among listing management platforms worldwide peaked at 44.3% in October 2025 and was lowest at 31.9% in March 2026.
- Across the 11 months ending August 2026, Yext fell from 1st to 2nd among listing management platforms worldwide.

## How did search popularity change for reputation management platforms worldwide in August 2026?

- In August 2026, Birdeye gained estimated Share of Search among reputation management platforms worldwide, from 60.4% to 64.2%.
- In August 2026, Yext lost estimated Share of Search among reputation management platforms worldwide, from 33% to 28.7%.
- GatherUp’s estimated Share of Search among reputation management platforms worldwide has gained ground for 3 months in a row, from 3.1% to 4.8% in August 2026.
- Estimated monthly branded searches for Podium worldwide fell 21.1% over 11 measured months, from 950 to 750 in August 2026.

## How did search popularity change for listing management platforms worldwide in August 2026?

- In August 2026, BrightLocal overtook Yext to take the highest estimated Share of Search among listing management platforms worldwide, at 37.6%.
- In August 2026, Yext lost estimated Share of Search among listing management platforms worldwide, from 39.7% to 36.9%.
- In August 2026, Uberall lost estimated Share of Search among listing management platforms worldwide, from 21.7% to 20.1%.
- In August 2026, Moz Local lost estimated Share of Search among listing management platforms worldwide, from 2.8% to 2.2%.
- In August 2026, Synup rose from 5th to 4th among listing management platforms worldwide.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Reputation management platforms | 40.5K | 38.2% | 2 |
| Nov 2025 | Reputation management platforms | 27.1K | 29.4% | 2 |
| Dec 2025 | Reputation management platforms | 27.1K | 33.6% | 2 |
| Jan 2026 | Reputation management platforms | 27.1K | 29.3% | 2 |
| Feb 2026 | Reputation management platforms | 27.1K | 29.2% | 2 |
| Mar 2026 | Reputation management platforms | 27.1K | 16% | 2 |
| Apr 2026 | Reputation management platforms | 27.1K | 32.9% | 2 |
| May 2026 | Reputation management platforms | 27.1K | 28.8% | 2 |
| Jun 2026 | Reputation management platforms | 27.1K | 32.9% | 2 |
| Jul 2026 | Reputation management platforms | 27.1K | 33% | 2 |
| Aug 2026 | Reputation management platforms | 22.2K | 28.7% | 2 |
| Sep 2026 | Reputation management platforms | — | — | — |
| Oct 2025 | Listing management platforms | 40.5K | 44.3% | 1 |
| Nov 2025 | Listing management platforms | 27.1K | 36.8% | 2 |
| Dec 2025 | Listing management platforms | 27.1K | 36.7% | 2 |
| Jan 2026 | Listing management platforms | 27.1K | 34.7% | 2 |
| Feb 2026 | Listing management platforms | 27.1K | 34.8% | 2 |
| Mar 2026 | Listing management platforms | 27.1K | 31.9% | 2 |
| Apr 2026 | Listing management platforms | 27.1K | 36.5% | 2 |
| May 2026 | Listing management platforms | 27.1K | 36.3% | 2 |
| Jun 2026 | Listing management platforms | 27.1K | 39.9% | 1 |
| Jul 2026 | Listing management platforms | 27.1K | 39.7% | 1 |
| Aug 2026 | Listing management platforms | 22.2K | 36.9% | 2 |
| Sep 2026 | Listing management platforms | — | — | — |

## How is Yext measured?

Brandwave collects information about searches that people make online using Yext’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “yext”

## Which reputation management platforms compete with Yext?

- [Birdeye](/demand/global-en/brands/birdeye): Head-to-head: /demand/global-en/compare/birdeye-vs-yext
- [GatherUp](/demand/global-en/brands/gatherup): Head-to-head: /demand/global-en/compare/gatherup-vs-yext
- [Reputation](/demand/global-en/brands/reputation): Head-to-head: /demand/global-en/compare/reputation-vs-yext
- [Podium](/demand/global-en/brands/podium): Head-to-head: /demand/global-en/compare/podium-vs-yext

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Yext: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/yext

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/yext. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
