--- title: "Yates: search popularity and Share of Search worldwide" description: "Yates makes garden products sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/yates" publisher: "Brandwave" --- # Yates: search popularity and Share of Search worldwide Yates makes garden products sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Yates - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among weed killer brands**: 9.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Weed killer brands | 3 | 9.3% | 40.5K | | Lawn fertiliser brands | 3 | 12.3% | 40.5K | | Compost brands | 2 | 12.4% | 40.5K | | Pest control brands | 2 | 19.3% | 40.5K | | Seeds brands | 2 | 32.6% | 40.5K | | Plant food brands | 2 | 35.9% | 40.5K | - [Weed killer brands](/demand/global-en/categories/weed-killer-brands) - [Lawn fertiliser brands](/demand/global-en/categories/lawn-fertiliser-brands) - [Compost brands](/demand/global-en/categories/compost-brands) - [Pest control brands](/demand/global-en/categories/pest-control-brands) - [Seeds brands](/demand/global-en/categories/seeds-brands) - [Plant food brands](/demand/global-en/categories/plant-food-brands) ## How has branded search demand for Yates changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Yates worldwide fell from 49.5K to 40.5K. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among weed killer brands worldwide decreased from 13.7% to 9.3%. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among weed killer brands worldwide peaked at 13.7% in October 2025 and was lowest at 6.7% in June 2026. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among lawn fertiliser brands worldwide increased from 11.1% to 12.3%. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among lawn fertiliser brands worldwide peaked at 13.8% in July 2026 and was lowest at 8.6% in March 2026. - Across the 11 months ending August 2026, Yates fell from 2nd to 3rd among lawn fertiliser brands worldwide. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among compost brands worldwide increased from 10.5% to 12.4%. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among compost brands worldwide peaked at 14.4% in July 2026 and was lowest at 8.7% in March 2026. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among pest control brands worldwide decreased from 23.2% to 19.3%. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among pest control brands worldwide peaked at 23.2% in October 2025 and was lowest at 16.5% in June 2026. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among seeds brands worldwide decreased from 41.1% to 32.6%. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among seeds brands worldwide peaked at 41.2% in November 2025 and was lowest at 14.5% in March 2026. - Across the 11 months ending August 2026, Yates fell from 1st to 2nd among seeds brands worldwide. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among plant food brands worldwide decreased from 47% to 35.9%. - Across the 11 months ending August 2026, Yates’ estimated Share of Search among plant food brands worldwide peaked at 47% in November 2025 and was lowest at 21.9% in May 2026. - Across the 11 months ending August 2026, Yates fell from 1st to 2nd among plant food brands worldwide. ## How did search popularity change for weed killer brands worldwide in August 2026? - In August 2026, Resolva gained estimated Share of Search among weed killer brands worldwide, from 17.3% to 20.8%. - In August 2026, Yates lost estimated Share of Search among weed killer brands worldwide, from 11.6% to 9.3%. - In August 2026, Roundup lost estimated Share of Search among weed killer brands worldwide, from 70.3% to 69.2%. - Weedol’s estimated Share of Search among weed killer brands worldwide has lost ground for 3 months in a row, from 1.3% to 0.55% in August 2026. - Estimated monthly branded searches for Spectracide worldwide rose 255.6% over 11 measured months, from 90 to 320 in August 2026. - Estimated monthly branded searches for Ortho worldwide rose 33.3% over 11 measured months, from 30 to 40 in August 2026. ## How did search popularity change for lawn fertiliser brands worldwide in August 2026? - In August 2026, Daltons gained estimated Share of Search among lawn fertiliser brands worldwide, from 68.6% to 74.6%. - In August 2026, Miracle-Gro lost estimated Share of Search among lawn fertiliser brands worldwide, from 16.9% to 12.3%. - In August 2026, Yates lost estimated Share of Search among lawn fertiliser brands worldwide, from 13.8% to 12.3%. - Estimated monthly branded searches for Tui worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026. ## How did search popularity change for compost brands worldwide in August 2026? - In August 2026, Daltons gained estimated Share of Search among compost brands worldwide, from 71.8% to 75.1%. - In August 2026, Yates lost estimated Share of Search among compost brands worldwide, from 14.4% to 12.4%. - In August 2026, Living Earth lost estimated Share of Search among compost brands worldwide, from 11.8% to 10.1%. - Estimated monthly branded searches for Oderings worldwide fell 45.5% over 11 measured months, from 9.9K to 5.4K in August 2026. - Estimated monthly branded searches for Tui worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026. ## How did search popularity change for pest control brands worldwide in August 2026? - In August 2026, Rentokil gained estimated Share of Search among pest control brands worldwide, from 61.8% to 64.5%. - In August 2026, Naprogesic gained estimated Share of Search among pest control brands worldwide, from 12.4% to 12.9%. - In August 2026, Yates lost estimated Share of Search among pest control brands worldwide, from 22.7% to 19.3%. - Estimated monthly branded searches for Raid worldwide rose 247.4% over 11 measured months, from 1.9K to 6.6K in August 2026. - Estimated monthly branded searches for Combat worldwide rose 50% over 11 measured months, from 140 to 210 in August 2026. - Estimated monthly branded searches for Ortho worldwide rose 33.3% over 11 measured months, from 30 to 40 in August 2026. ## How did search popularity change for seeds brands worldwide in August 2026? - In August 2026, Kings Seeds gained estimated Share of Search among seeds brands worldwide, from 8.1% to 14.6%. - In August 2026, Suttons gained estimated Share of Search among seeds brands worldwide, from 5.4% to 8%. - In August 2026, Yates lost estimated Share of Search among seeds brands worldwide, from 40.7% to 32.6%. - In August 2026, Thompson & Morgan lost estimated Share of Search among seeds brands worldwide, from 40.7% to 39.8%. - Estimated monthly branded searches for Mr Fothergill's worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026. ## How did search popularity change for plant food brands worldwide in August 2026? - In August 2026, Osmocote gained estimated Share of Search among plant food brands worldwide, from 19.1% to 24%. - In August 2026, Yates gained estimated Share of Search among plant food brands worldwide, from 34.9% to 35.9%. - In August 2026, Miracle-Gro lost estimated Share of Search among plant food brands worldwide, from 42.6% to 35.9%. - Thrive Pilates’ estimated Share of Search among plant food brands worldwide has gained ground for 3 months in a row, from 1.3% to 2.1% in August 2026. - Tui’s estimated Share of Search among plant food brands worldwide has gained ground for 3 months in a row, from 1.3% to 2.1% in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Weed killer brands | 49.5K | 13.7% | 3 | | Nov 2025 | Weed killer brands | 40.5K | 13.6% | 3 | | Dec 2025 | Weed killer brands | 33.1K | 12.1% | 3 | | Jan 2026 | Weed killer brands | 40.5K | 12.8% | 3 | | Feb 2026 | Weed killer brands | 33.1K | 11.4% | 3 | | Mar 2026 | Weed killer brands | 33.1K | 8.4% | 3 | | Apr 2026 | Weed killer brands | 40.5K | 7.7% | 3 | | May 2026 | Weed killer brands | 40.5K | 7.7% | 3 | | Jun 2026 | Weed killer brands | 33.1K | 6.7% | 3 | | Jul 2026 | Weed killer brands | 49.5K | 11.6% | 3 | | Aug 2026 | Weed killer brands | 40.5K | 9.3% | 3 | | Sep 2026 | Weed killer brands | — | — | — | | Oct 2025 | Lawn fertiliser brands | 49.5K | 11.1% | 2 | | Nov 2025 | Lawn fertiliser brands | 40.5K | 11% | 2 | | Dec 2025 | Lawn fertiliser brands | 33.1K | 11% | 2 | | Jan 2026 | Lawn fertiliser brands | 40.5K | 11% | 2 | | Feb 2026 | Lawn fertiliser brands | 33.1K | 9.1% | 2 | | Mar 2026 | Lawn fertiliser brands | 33.1K | 8.6% | 3 | | Apr 2026 | Lawn fertiliser brands | 40.5K | 9.7% | 3 | | May 2026 | Lawn fertiliser brands | 40.5K | 9.3% | 3 | | Jun 2026 | Lawn fertiliser brands | 33.1K | 9.3% | 3 | | Jul 2026 | Lawn fertiliser brands | 49.5K | 13.8% | 3 | | Aug 2026 | Lawn fertiliser brands | 40.5K | 12.3% | 3 | | Sep 2026 | Lawn fertiliser brands | — | — | — | | Oct 2025 | Compost brands | 49.5K | 10.5% | 2 | | Nov 2025 | Compost brands | 40.5K | 10.3% | 3 | | Dec 2025 | Compost brands | 33.1K | 10.4% | 2 | | Jan 2026 | Compost brands | 40.5K | 10.6% | 2 | | Feb 2026 | Compost brands | 33.1K | 9% | 2 | | Mar 2026 | Compost brands | 33.1K | 8.7% | 3 | | Apr 2026 | Compost brands | 40.5K | 10.5% | 2 | | May 2026 | Compost brands | 40.5K | 10.6% | 2 | | Jun 2026 | Compost brands | 33.1K | 10.4% | 3 | | Jul 2026 | Compost brands | 49.5K | 14.4% | 2 | | Aug 2026 | Compost brands | 40.5K | 12.4% | 2 | | Sep 2026 | Compost brands | — | — | — | | Oct 2025 | Pest control brands | 49.5K | 23.2% | 2 | | Nov 2025 | Pest control brands | 40.5K | 22.6% | 2 | | Dec 2025 | Pest control brands | 33.1K | 19.3% | 2 | | Jan 2026 | Pest control brands | 40.5K | 22.6% | 2 | | Feb 2026 | Pest control brands | 33.1K | 19.2% | 2 | | Mar 2026 | Pest control brands | 33.1K | 18.8% | 2 | | Apr 2026 | Pest control brands | 40.5K | 21.8% | 2 | | May 2026 | Pest control brands | 40.5K | 22.1% | 2 | | Jun 2026 | Pest control brands | 33.1K | 16.5% | 2 | | Jul 2026 | Pest control brands | 49.5K | 22.7% | 2 | | Aug 2026 | Pest control brands | 40.5K | 19.3% | 2 | | Sep 2026 | Pest control brands | — | — | — | | Oct 2025 | Seeds brands | 49.5K | 41.1% | 1 | | Nov 2025 | Seeds brands | 40.5K | 41.2% | 1 | | Dec 2025 | Seeds brands | 33.1K | 36.6% | 2 | | Jan 2026 | Seeds brands | 40.5K | 28% | 2 | | Feb 2026 | Seeds brands | 33.1K | 21.1% | 2 | | Mar 2026 | Seeds brands | 33.1K | 14.5% | 3 | | Apr 2026 | Seeds brands | 40.5K | 18.1% | 2 | | May 2026 | Seeds brands | 40.5K | 21.8% | 2 | | Jun 2026 | Seeds brands | 33.1K | 28.5% | 2 | | Jul 2026 | Seeds brands | 49.5K | 40.7% | 2 | | Aug 2026 | Seeds brands | 40.5K | 32.6% | 2 | | Sep 2026 | Seeds brands | — | — | — | | Oct 2025 | Plant food brands | 49.5K | 47% | 1 | | Nov 2025 | Plant food brands | 40.5K | 47% | 1 | | Dec 2025 | Plant food brands | 33.1K | 45.7% | 1 | | Jan 2026 | Plant food brands | 40.5K | 44.3% | 1 | | Feb 2026 | Plant food brands | 33.1K | 37.7% | 1 | | Mar 2026 | Plant food brands | 33.1K | 25.7% | 3 | | Apr 2026 | Plant food brands | 40.5K | 23.9% | 3 | | May 2026 | Plant food brands | 40.5K | 21.9% | 3 | | Jun 2026 | Plant food brands | 33.1K | 22.8% | 3 | | Jul 2026 | Plant food brands | 49.5K | 34.9% | 2 | | Aug 2026 | Plant food brands | 40.5K | 35.9% | 2 | | Sep 2026 | Plant food brands | — | — | — | ## How is Yates measured? Brandwave collects information about searches that people make online using Yates’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “yates” ## Which weed killer brands compete with Yates? - [Roundup](/demand/global-en/brands/roundup): Head-to-head: /demand/global-en/compare/roundup-vs-yates - [Resolva](/demand/global-en/brands/resolva): Head-to-head: /demand/global-en/compare/resolva-vs-yates - [Weedol](/demand/global-en/brands/weedol): Head-to-head: /demand/global-en/compare/weedol-vs-yates - [Spectracide](/demand/global-en/brands/spectracide): Head-to-head: /demand/global-en/compare/spectracide-vs-yates - [Ortho](/demand/global-en/brands/ortho): Head-to-head: /demand/global-en/compare/ortho-vs-yates ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Yates: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/yates This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/yates. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.