---
title: "Yakima: search popularity and Share of Search worldwide"
description: "Yakima makes 4x4 and vehicle accessories sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/yakima"
publisher: "Brandwave"
---

# Yakima: search popularity and Share of Search worldwide

Yakima makes 4x4 and vehicle accessories sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Yakima
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among bike racks**: <0.01%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Bike racks | 6 | <0.01% | 30 |
| Car roof box brands | 6 | <0.01% | 30 |
| Roof racks | 5 | <0.01% | 30 |

- [Bike racks](/demand/global-en/categories/bike-racks)
- [Car roof box brands](/demand/global-en/categories/car-roof-box-brands)
- [Roof racks](/demand/global-en/categories/roof-racks)

## How has branded search demand for Yakima changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Yakima worldwide rose from 20 to 30.
- Across the 11 months ending August 2026, Yakima’s estimated Share of Search among bike racks worldwide held steady at <0.01%.
- Across the 11 months ending August 2026, Yakima’s estimated Share of Search among car roof box brands worldwide held steady at <0.01%.
- Across the 11 months ending August 2026, Yakima’s estimated Share of Search among roof racks worldwide held steady at <0.01%.

## How did search popularity change for bike racks worldwide in August 2026?

- In August 2026, RockyMounts overtook Saris to rank 2nd among bike racks worldwide, at 11.2%.
- In August 2026, Kuat gained estimated Share of Search among bike racks worldwide, from 5.6% to 7.5%.
- In August 2026, Saris gained estimated Share of Search among bike racks worldwide, from 10.2% to 11.2%.
- In August 2026, Thule lost estimated Share of Search among bike racks worldwide, from 75.8% to 68.2%.
- Estimated monthly branded searches for Hollywood Racks worldwide rose 50% over 11 measured months, from 6.6K to 9.9K in August 2026.
- Estimated monthly branded searches for Yakima worldwide rose 50% over 11 measured months, from 20 to 30 in August 2026.

## How did search popularity change for car roof box brands worldwide in August 2026?

- In August 2026, Rhino-Rack gained estimated Share of Search among car roof box brands worldwide, from 8.2% to 9.9%.
- In August 2026, Thule lost estimated Share of Search among car roof box brands worldwide, from 91.3% to 89.6%.
- Estimated monthly branded searches for Kamei worldwide rose 125.6% over 11 measured months, from 390 to 880 in August 2026.
- Estimated monthly branded searches for Hapro worldwide rose 108.3% over 11 measured months, from 480 to 1K in August 2026.
- Estimated monthly branded searches for Atera worldwide rose 88.9% over 11 measured months, from 90 to 170 in August 2026.
- Estimated monthly branded searches for Yakima worldwide rose 50% over 11 measured months, from 20 to 30 in August 2026.

## How did search popularity change for roof racks worldwide in August 2026?

- In August 2026, Rhino-Rack gained estimated Share of Search among roof racks worldwide, from 8.2% to 9.9%.
- In August 2026, Thule lost estimated Share of Search among roof racks worldwide, from 91.7% to 90%.
- Estimated monthly branded searches for Atera worldwide rose 88.9% over 11 measured months, from 90 to 170 in August 2026.
- Estimated monthly branded searches for Yakima worldwide rose 50% over 11 measured months, from 20 to 30 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bike racks | 20 | <0.01% | 6 |
| Nov 2025 | Bike racks | 20 | <0.01% | 6 |
| Dec 2025 | Bike racks | 20 | <0.01% | 6 |
| Jan 2026 | Bike racks | 20 | <0.01% | 6 |
| Feb 2026 | Bike racks | 30 | <0.01% | 6 |
| Mar 2026 | Bike racks | 20 | <0.01% | 6 |
| Apr 2026 | Bike racks | 40 | <0.01% | 6 |
| May 2026 | Bike racks | 40 | <0.01% | 6 |
| Jun 2026 | Bike racks | 40 | <0.01% | 6 |
| Jul 2026 | Bike racks | 40 | <0.01% | 6 |
| Aug 2026 | Bike racks | 30 | <0.01% | 6 |
| Sep 2026 | Bike racks | — | — | — |
| Oct 2025 | Car roof box brands | 20 | <0.01% | 6 |
| Nov 2025 | Car roof box brands | 20 | <0.01% | 6 |
| Dec 2025 | Car roof box brands | 20 | <0.01% | 6 |
| Jan 2026 | Car roof box brands | 20 | <0.01% | 6 |
| Feb 2026 | Car roof box brands | 30 | <0.01% | 6 |
| Mar 2026 | Car roof box brands | 20 | <0.01% | 6 |
| Apr 2026 | Car roof box brands | 40 | <0.01% | 6 |
| May 2026 | Car roof box brands | 40 | <0.01% | 6 |
| Jun 2026 | Car roof box brands | 40 | <0.01% | 6 |
| Jul 2026 | Car roof box brands | 40 | <0.01% | 6 |
| Aug 2026 | Car roof box brands | 30 | <0.01% | 6 |
| Sep 2026 | Car roof box brands | — | — | — |
| Oct 2025 | Roof racks | 20 | <0.01% | 5 |
| Nov 2025 | Roof racks | 20 | <0.01% | 5 |
| Dec 2025 | Roof racks | 20 | <0.01% | 5 |
| Jan 2026 | Roof racks | 20 | <0.01% | 5 |
| Feb 2026 | Roof racks | 30 | <0.01% | 5 |
| Mar 2026 | Roof racks | 20 | <0.01% | 5 |
| Apr 2026 | Roof racks | 40 | <0.01% | 5 |
| May 2026 | Roof racks | 40 | <0.01% | 5 |
| Jun 2026 | Roof racks | 40 | <0.01% | 5 |
| Jul 2026 | Roof racks | 40 | <0.01% | 5 |
| Aug 2026 | Roof racks | 30 | <0.01% | 5 |
| Sep 2026 | Roof racks | — | — | — |

## How is Yakima measured?

Brandwave collects information about searches that people make online using Yakima’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “yakima canopy”

## Which bike racks compete with Yakima?

- [Thule](/demand/global-en/brands/thule): Head-to-head: /demand/global-en/compare/thule-vs-yakima
- [RockyMounts](/demand/global-en/brands/rockymounts): Head-to-head: /demand/global-en/compare/rockymounts-vs-yakima
- [Saris](/demand/global-en/brands/saris): Head-to-head: /demand/global-en/compare/saris-vs-yakima
- [Kuat](/demand/global-en/brands/kuat): Head-to-head: /demand/global-en/compare/kuat-vs-yakima
- [Hollywood Racks](/demand/global-en/brands/hollywood-racks): Head-to-head: /demand/global-en/compare/hollywood-racks-vs-yakima

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Yakima: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/yakima

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/yakima. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
