---
title: "Wrights: search popularity and Share of Search worldwide"
description: "Wrights is pie brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/wrights"
publisher: "Brandwave"
---

# Wrights: search popularity and Share of Search worldwide

Wrights is pie brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Wrights
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among pie brands**: 1.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Pie brands | 2 | 1.2% | 110K |

- [Pie brands](/demand/global-en/categories/pie-brands)

## How has branded search demand for Wrights changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Wrights worldwide held steady at 110K.
- Across the 11 months ending August 2026, Wrights’ estimated Share of Search among pie brands worldwide held steady at 1.2%.

## How did search popularity change for pie brands worldwide in August 2026?

- Estimated monthly branded searches for Poole's worldwide rose 57.1% over 11 measured months, from 70 to 110 in August 2026.
- Estimated monthly branded searches for Ginsters worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.
- Estimated monthly branded searches for Pukka worldwide fell 32.9% over 11 measured months, from 33.1K to 22.2K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Pie brands | 110K | 1.2% | 2 |
| Nov 2025 | Pie brands | 110K | 1.2% | 2 |
| Dec 2025 | Pie brands | 135K | 1.2% | 2 |
| Jan 2026 | Pie brands | 110K | 1.2% | 2 |
| Feb 2026 | Pie brands | 110K | 1.4% | 2 |
| Mar 2026 | Pie brands | 110K | 1.2% | 2 |
| Apr 2026 | Pie brands | 110K | 1.2% | 2 |
| May 2026 | Pie brands | 110K | 1.2% | 2 |
| Jun 2026 | Pie brands | 110K | 1.2% | 2 |
| Jul 2026 | Pie brands | 110K | 1.2% | 2 |
| Aug 2026 | Pie brands | 110K | 1.2% | 2 |
| Sep 2026 | Pie brands | — | — | — |

## How is Wrights measured?

Brandwave collects information about searches that people make online using Wrights’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “wrights”

## Which pie brands compete with Wrights?

- [Sainsbury's](/demand/global-en/brands/sainsbury-s): Head-to-head: /demand/global-en/compare/sainsbury-s-vs-wrights
- [Pukka](/demand/global-en/brands/pukka): Head-to-head: /demand/global-en/compare/pukka-vs-wrights
- [Ginsters](/demand/global-en/brands/ginsters): Head-to-head: /demand/global-en/compare/ginsters-vs-wrights
- [Higgidy](/demand/global-en/brands/higgidy): Head-to-head: /demand/global-en/compare/higgidy-vs-wrights
- [Poole's](/demand/global-en/brands/poole-s): Head-to-head: /demand/global-en/compare/poole-s-vs-wrights

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Wrights: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/wrights

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/wrights. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.