---
title: "Wrangler: search popularity and Share of Search worldwide"
description: "Wrangler is a denim brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/wrangler"
publisher: "Brandwave"
---

# Wrangler: search popularity and Share of Search worldwide

Wrangler is a denim brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Wrangler
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among jeans brands**: 0.05%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Jeans brands | 5 | 0.05% | 1.6K |

- [Jeans brands](/demand/global-en/categories/jeans-brands)

## How has branded search demand for Wrangler changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Wrangler worldwide held steady at 1.6K.
- Across the 11 months ending August 2026, Wrangler’s estimated Share of Search among jeans brands worldwide held steady at 0.05%.

## How did search popularity change for jeans brands worldwide in August 2026?

- In August 2026, Diesel gained estimated Share of Search among jeans brands worldwide, from 62.9% to 66.4%.
- In August 2026, Levi's lost estimated Share of Search among jeans brands worldwide, from 28.3% to 24.4%.
- Estimated monthly branded searches for Lee worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Jeans brands | 1.6K | 0.05% | 5 |
| Nov 2025 | Jeans brands | 1.3K | 0.03% | 5 |
| Dec 2025 | Jeans brands | 1.3K | 0.04% | 5 |
| Jan 2026 | Jeans brands | 1.6K | 0.05% | 5 |
| Feb 2026 | Jeans brands | 1.3K | 0.04% | 5 |
| Mar 2026 | Jeans brands | 1.3K | 0.03% | 5 |
| Apr 2026 | Jeans brands | 1.3K | 0.03% | 5 |
| May 2026 | Jeans brands | 1.6K | 0.05% | 5 |
| Jun 2026 | Jeans brands | 1.6K | 0.05% | 5 |
| Jul 2026 | Jeans brands | 1.6K | 0.05% | 5 |
| Aug 2026 | Jeans brands | 1.6K | 0.05% | 5 |
| Sep 2026 | Jeans brands | — | — | — |

## How is Wrangler measured?

Brandwave collects information about searches that people make online using Wrangler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “wrangler nz”

## Which jeans brands compete with Wrangler?

- [Diesel](/demand/global-en/brands/diesel): Head-to-head: /demand/global-en/compare/diesel-vs-wrangler
- [Levi's](/demand/global-en/brands/levis): Head-to-head: /demand/global-en/compare/levis-vs-wrangler
- [Nudie Jeans](/demand/global-en/brands/nudie-jeans): Head-to-head: /demand/global-en/compare/nudie-jeans-vs-wrangler
- [Lee](/demand/global-en/brands/lee-jeans): Head-to-head: /demand/global-en/compare/lee-jeans-vs-wrangler

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Wrangler: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/wrangler

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/wrangler. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.