---
title: "Wistia: search popularity and Share of Search worldwide"
description: "Wistia provides tools to host, manage, and distribute business videos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/wistia"
publisher: "Brandwave"
---

# Wistia: search popularity and Share of Search worldwide

Wistia provides tools to host, manage, and distribute business videos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Wistia
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among business video hosting platforms**: 3.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Business video hosting platforms | 2 | 3.1% | 34.9K |

- [Business video hosting platforms](/demand/global-en/categories/business-video-hosting-platforms)

## How has branded search demand for Wistia changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Wistia worldwide fell from 51K to 34.9K.
- Across the 11 months ending August 2026, Wistia’s estimated Share of Search among business video hosting platforms worldwide decreased from 3.6% to 3.1%.

## How did search popularity change for business video hosting platforms worldwide in August 2026?

- In August 2026, Vimeo gained estimated Share of Search among business video hosting platforms worldwide, from 93.4% to 94%.
- In August 2026, Wistia lost estimated Share of Search among business video hosting platforms worldwide, from 3.8% to 3.1%.
- Estimated monthly branded searches for Brightcove worldwide fell 44.8% over 11 measured months, from 18.8K to 10.4K in August 2026.
- Estimated monthly branded searches for SproutVideo worldwide fell 34.4% over 11 measured months, from 5.2K to 3.4K in August 2026.
- Estimated monthly branded searches for Vidyard worldwide fell 33.5% over 11 measured months, from 27.8K to 18.5K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Business video hosting platforms | 51K | 3.6% | 2 |
| Nov 2025 | Business video hosting platforms | 50.9K | 3.6% | 2 |
| Dec 2025 | Business video hosting platforms | 42K | 3% | 2 |
| Jan 2026 | Business video hosting platforms | 51.3K | 3.7% | 2 |
| Feb 2026 | Business video hosting platforms | 42.7K | 3.1% | 2 |
| Mar 2026 | Business video hosting platforms | 51.6K | 3.1% | 2 |
| Apr 2026 | Business video hosting platforms | 51.5K | 3.7% | 2 |
| May 2026 | Business video hosting platforms | 42.5K | 3.1% | 2 |
| Jun 2026 | Business video hosting platforms | 42.3K | 3.7% | 2 |
| Jul 2026 | Business video hosting platforms | 42.5K | 3.8% | 2 |
| Aug 2026 | Business video hosting platforms | 34.9K | 3.1% | 2 |
| Sep 2026 | Business video hosting platforms | — | — | — |

## How is Wistia measured?

Brandwave collects information about searches that people make online using Wistia’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “wistia”
- “wistia app”
- “wistia com”
- “wistia platform”
- “wistia software”
- “wistia video”
- “wistia video hosting”
- “wistia video platform”

## Which business video hosting platforms compete with Wistia?

- [Vimeo](/demand/global-en/brands/vimeo): Head-to-head: /demand/global-en/compare/vimeo-vs-wistia
- [Vidyard](/demand/global-en/brands/vidyard): Head-to-head: /demand/global-en/compare/vidyard-vs-wistia
- [Brightcove](/demand/global-en/brands/brightcove): Head-to-head: /demand/global-en/compare/brightcove-vs-wistia
- [SproutVideo](/demand/global-en/brands/sproutvideo): Head-to-head: /demand/global-en/compare/sproutvideo-vs-wistia

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Wistia: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/wistia

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/wistia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.