---
title: "Wickes: search popularity and Share of Search worldwide"
description: "Wickes is hardware retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/wickes"
publisher: "Brandwave"
---

# Wickes: search popularity and Share of Search worldwide

Wickes is hardware retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Wickes
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among hardware retailers**: 14.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hardware retailers | 4 | 14.9% | 1.5M |

- [Hardware retailers](/demand/global-en/categories/hardware-retailers)

## How has branded search demand for Wickes changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Wickes worldwide rose from 1.2M to 1.5M.
- Across the 11 months ending August 2026, Wickes’ estimated Share of Search among hardware retailers worldwide increased from 12.9% to 14.9%.
- Across the 11 months ending August 2026, Wickes’ estimated Share of Search among hardware retailers worldwide peaked at 14.9% in March 2026 and was lowest at 12.2% in December 2025.

## How did search popularity change for hardware retailers worldwide in August 2026?

- B&Q’s estimated Share of Search among hardware retailers worldwide has lost ground for 3 months in a row, from 17.6% to 14.9% in August 2026.
- Estimated monthly branded searches for Wickes worldwide rose 23% over 11 measured months, from 1.2M to 1.5M in August 2026.
- Estimated monthly branded searches for Robert Dyas worldwide rose 22.4% over 11 measured months, from 201K to 246K in August 2026.
- Estimated monthly branded searches for Homebase worldwide fell 18.2% over 11 measured months, from 7.5K to 6.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hardware retailers | 1.2M | 12.9% | 4 |
| Nov 2025 | Hardware retailers | 1.2M | 12.8% | 4 |
| Dec 2025 | Hardware retailers | 1M | 12.2% | 4 |
| Jan 2026 | Hardware retailers | 1.2M | 12.9% | 4 |
| Feb 2026 | Hardware retailers | 1.2M | 14.3% | 4 |
| Mar 2026 | Hardware retailers | 1.5M | 14.9% | 4 |
| Apr 2026 | Hardware retailers | 1.5M | 14.5% | 4 |
| May 2026 | Hardware retailers | 1.5M | 14.4% | 4 |
| Jun 2026 | Hardware retailers | 1.2M | 12.4% | 4 |
| Jul 2026 | Hardware retailers | 1.5M | 14.9% | 4 |
| Aug 2026 | Hardware retailers | 1.5M | 14.9% | 4 |
| Sep 2026 | Hardware retailers | — | — | — |

## How is Wickes measured?

Brandwave collects information about searches that people make online using Wickes’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “wickes”

## Which hardware retailers compete with Wickes?

- [Screwfix](/demand/global-en/brands/screwfix): Head-to-head: /demand/global-en/compare/screwfix-vs-wickes
- [Toolstation](/demand/global-en/brands/toolstation): Head-to-head: /demand/global-en/compare/toolstation-vs-wickes
- [B&Q](/demand/global-en/brands/b-and-q): Head-to-head: /demand/global-en/compare/b-and-q-vs-wickes
- [Robert Dyas](/demand/global-en/brands/robert-dyas): Head-to-head: /demand/global-en/compare/robert-dyas-vs-wickes
- [Homebase](/demand/global-en/brands/homebase-scheduling): Head-to-head: /demand/global-en/compare/homebase-scheduling-vs-wickes

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Wickes: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/wickes

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/wickes. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.