---
title: "Wahoo: search popularity and Share of Search worldwide"
description: "Wahoo offers GPS computers for cycling. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/wahoo"
publisher: "Brandwave"
---

# Wahoo: search popularity and Share of Search worldwide

Wahoo offers GPS computers for cycling. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Wahoo
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among GPS cycling computer brands**: 1.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| GPS cycling computer brands | 2 | 1.5% | 86.4K |
| Indoor cycling trainer brands | 2 | 16.4% | 86.4K |

- [GPS cycling computer brands](/demand/global-en/categories/gps-cycling-computer-brands)
- [Indoor cycling trainer brands](/demand/global-en/categories/indoor-cycling-trainer-brands)

## How has branded search demand for Wahoo changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Wahoo worldwide fell from 104K to 86.4K.
- Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among GPS cycling computer brands worldwide decreased from 2.7% to 1.5%.
- Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among GPS cycling computer brands worldwide peaked at 2.7% in October 2025 and was lowest at 1.4% in June 2026.
- Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among indoor cycling trainer brands worldwide increased from 13.4% to 16.4%.
- Across the 11 months ending August 2026, Wahoo’s estimated Share of Search among indoor cycling trainer brands worldwide peaked at 18.3% in June 2026 and was lowest at 12.3% in January 2026.

## How did search popularity change for GPS cycling computer brands worldwide in August 2026?

- In August 2026, Garmin gained estimated Share of Search among GPS cycling computer brands worldwide, from 95.6% to 96.2%.
- In August 2026, Wahoo rose from 3rd to 2nd among GPS cycling computer brands worldwide.
- In August 2026, iGPSPORT fell from 2nd to 3rd among GPS cycling computer brands worldwide.
- Estimated monthly branded searches for Hammerhead worldwide rose 49.5% over 11 measured months, from 15.4K to 23K in August 2026.
- Estimated monthly branded searches for Magene worldwide rose 23.4% over 11 measured months, from 22.5K to 27.8K in August 2026.

## How did search popularity change for indoor cycling trainer brands worldwide in August 2026?

- In August 2026, Zwift gained estimated Share of Search among indoor cycling trainer brands worldwide, from 72.9% to 73.6%.
- In August 2026, Wahoo lost estimated Share of Search among indoor cycling trainer brands worldwide, from 17.3% to 16.4%.
- Estimated monthly branded searches for JetBlack worldwide fell 62% over 11 measured months, from 23.2K to 8.8K in August 2026.
- Estimated monthly branded searches for Tacx worldwide fell 52.5% over 11 measured months, from 67.2K to 31.9K in August 2026.
- Estimated monthly branded searches for Elite worldwide fell 52.3% over 11 measured months, from 25.1K to 12K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | GPS cycling computer brands | 104K | 2.7% | 2 |
| Nov 2025 | GPS cycling computer brands | 123K | 2.6% | 2 |
| Dec 2025 | GPS cycling computer brands | 104K | 2.3% | 2 |
| Jan 2026 | GPS cycling computer brands | 104K | 2.3% | 2 |
| Feb 2026 | GPS cycling computer brands | 70.8K | 1.9% | 2 |
| Mar 2026 | GPS cycling computer brands | 68.5K | 1.5% | 2 |
| Apr 2026 | GPS cycling computer brands | 72.9K | 1.6% | 3 |
| May 2026 | GPS cycling computer brands | 72.9K | 1.5% | 3 |
| Jun 2026 | GPS cycling computer brands | 63.3K | 1.4% | 3 |
| Jul 2026 | GPS cycling computer brands | 73.4K | 1.6% | 3 |
| Aug 2026 | GPS cycling computer brands | 86.4K | 1.5% | 2 |
| Sep 2026 | GPS cycling computer brands | — | — | — |
| Oct 2025 | Indoor cycling trainer brands | 104K | 13.4% | 2 |
| Nov 2025 | Indoor cycling trainer brands | 123K | 13.3% | 2 |
| Dec 2025 | Indoor cycling trainer brands | 104K | 14% | 2 |
| Jan 2026 | Indoor cycling trainer brands | 104K | 12.3% | 2 |
| Feb 2026 | Indoor cycling trainer brands | 70.8K | 12.6% | 2 |
| Mar 2026 | Indoor cycling trainer brands | 68.5K | 14.3% | 2 |
| Apr 2026 | Indoor cycling trainer brands | 72.9K | 17.9% | 2 |
| May 2026 | Indoor cycling trainer brands | 72.9K | 17.8% | 2 |
| Jun 2026 | Indoor cycling trainer brands | 63.3K | 18.3% | 2 |
| Jul 2026 | Indoor cycling trainer brands | 73.4K | 17.3% | 2 |
| Aug 2026 | Indoor cycling trainer brands | 86.4K | 16.4% | 2 |
| Sep 2026 | Indoor cycling trainer brands | — | — | — |

## How is Wahoo measured?

Brandwave collects information about searches that people make online using Wahoo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “cycling computer wahoo”
- “cycling trainer wahoo”
- “wahoo elemnt”
- “wahoo kickr”
- “wahoofitness com”

## Which GPS cycling computer brands compete with Wahoo?

- [Garmin](/demand/global-en/brands/garmin): Head-to-head: /demand/global-en/compare/garmin-vs-wahoo
- [iGPSPORT](/demand/global-en/brands/igpsport): Head-to-head: /demand/global-en/compare/igpsport-vs-wahoo
- [Magene](/demand/global-en/brands/magene): Head-to-head: /demand/global-en/compare/magene-vs-wahoo
- [Hammerhead](/demand/global-en/brands/hammerhead-cycling): Head-to-head: /demand/global-en/compare/hammerhead-cycling-vs-wahoo

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Wahoo: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/wahoo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/wahoo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
