---
title: "Wacom: search popularity and Share of Search worldwide"
description: "Wacom is drawing tablet maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/wacom"
publisher: "Brandwave"
---

# Wacom: search popularity and Share of Search worldwide

Wacom is drawing tablet maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Wacom
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among drawing tablets**: 36.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Drawing tablets | 2 | 36.3% | 201K |

- [Drawing tablets](/demand/global-en/categories/drawing-tablets)

## How has branded search demand for Wacom changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Wacom worldwide fell from 301K to 201K.
- Across the 11 months ending August 2026, Wacom’s estimated Share of Search among drawing tablets worldwide decreased from 44.2% to 36.3%.
- Across the 11 months ending August 2026, Wacom’s estimated Share of Search among drawing tablets worldwide peaked at 44.2% in October 2025 and was lowest at 35.5% in December 2025.
- Across the 11 months ending August 2026, Wacom fell from 1st to 2nd among drawing tablets worldwide.

## How did search popularity change for drawing tablets worldwide in August 2026?

- In August 2026, XP-Pen overtook Wacom to take the highest estimated Share of Search among drawing tablets worldwide, at 44.4%.
- In August 2026, Wacom lost estimated Share of Search among drawing tablets worldwide, from 39.5% to 36.3%.
- In August 2026, Huion lost estimated Share of Search among drawing tablets worldwide, from 14.5% to 13.3%.
- Estimated monthly branded searches for Gaomon worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.
- Estimated monthly branded searches for Xencelabs worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Drawing tablets | 301K | 44.2% | 1 |
| Nov 2025 | Drawing tablets | 301K | 40% | 1 |
| Dec 2025 | Drawing tablets | 246K | 35.5% | 2 |
| Jan 2026 | Drawing tablets | 246K | 39.5% | 1 |
| Feb 2026 | Drawing tablets | 201K | 39.6% | 1 |
| Mar 2026 | Drawing tablets | 246K | 39.7% | 1 |
| Apr 2026 | Drawing tablets | 201K | 39.4% | 1 |
| May 2026 | Drawing tablets | 201K | 39.4% | 1 |
| Jun 2026 | Drawing tablets | 201K | 39.6% | 1 |
| Jul 2026 | Drawing tablets | 201K | 39.5% | 1 |
| Aug 2026 | Drawing tablets | 201K | 36.3% | 2 |
| Sep 2026 | Drawing tablets | — | — | — |

## How is Wacom measured?

Brandwave collects information about searches that people make online using Wacom’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “wacom”

## Which drawing tablets compete with Wacom?

- [XP-Pen](/demand/global-en/brands/xp-pen): Head-to-head: /demand/global-en/compare/wacom-vs-xp-pen
- [Huion](/demand/global-en/brands/huion): Head-to-head: /demand/global-en/compare/huion-vs-wacom
- [Gaomon](/demand/global-en/brands/gaomon): Head-to-head: /demand/global-en/compare/gaomon-vs-wacom
- [Veikk](/demand/global-en/brands/veikk): Head-to-head: /demand/global-en/compare/veikk-vs-wacom
- [Xencelabs](/demand/global-en/brands/xencelabs): Head-to-head: /demand/global-en/compare/wacom-vs-xencelabs

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Wacom: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/wacom

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/wacom. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
