---
title: "Völkl: search popularity worldwide"
description: "Völkl makes skis. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/volkl-skis"
publisher: "Brandwave"
---

# Völkl: search popularity worldwide

Völkl makes skis. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Völkl
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among ski and snowboard brands**: 1.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ski and snowboard brands | 7 | 1.5% | 14.8K |

- [Ski and snowboard brands](/demand/global-en/categories/ski-and-snowboard-brands)

## How has branded search demand for Völkl changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Völkl worldwide fell from 22.2K to 14.8K.
- Across the 12 months ending September 2026, Völkl’s estimated Share of Search among ski and snowboard brands worldwide peaked at 3.5% in February 2026 and was lowest at 0.44% in June 2026.
- Across the 12 months ending September 2026, Völkl fell from 6th to 7th among ski and snowboard brands worldwide.

## How did search popularity change for ski and snowboard brands worldwide in September 2026?

- In September 2026, Burton gained estimated Share of Search among ski and snowboard brands worldwide, from 7.2% to 11.3%.
- In September 2026, Rossignol gained estimated Share of Search among ski and snowboard brands worldwide, from 5.9% to 9.1%.
- In September 2026, Atomic gained estimated Share of Search among ski and snowboard brands worldwide, from 2.4% to 4.5%.
- In September 2026, Salomon Ski gained estimated Share of Search among ski and snowboard brands worldwide, from 1.2% to 2.2%.
- In September 2026, Völkl gained estimated Share of Search among ski and snowboard brands worldwide, from 0.79% to 1.5%.
- In September 2026, Lib Tech gained estimated Share of Search among ski and snowboard brands worldwide, from 0.97% to 1.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ski and snowboard brands | 22.2K | 1.7% | 6 |
| Nov 2025 | Ski and snowboard brands | 33.1K | 2% | 6 |
| Dec 2025 | Ski and snowboard brands | 49.5K | 2.6% | 6 |
| Jan 2026 | Ski and snowboard brands | 60.5K | 2.8% | 6 |
| Feb 2026 | Ski and snowboard brands | 60.5K | 3.5% | 6 |
| Mar 2026 | Ski and snowboard brands | 33.1K | 2.8% | 6 |
| Apr 2026 | Ski and snowboard brands | 9.9K | 1.1% | 7 |
| May 2026 | Ski and snowboard brands | 5.4K | 0.52% | 7 |
| Jun 2026 | Ski and snowboard brands | 4.4K | 0.44% | 7 |
| Jul 2026 | Ski and snowboard brands | 6.6K | 0.77% | 7 |
| Aug 2026 | Ski and snowboard brands | 9.9K | 0.79% | 7 |
| Sep 2026 | Ski and snowboard brands | 14.8K | 1.5% | 7 |

## How is Völkl measured?

Brandwave collects information about searches that people make online using Völkl’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “volkl skis”

## Which ski and snowboard brands compete with Völkl?

- [K2](/demand/global-en/brands/k2)
- [Burton](/demand/global-en/brands/burton): Head-to-head: /demand/global-en/compare/burton-vs-volkl-skis
- [Rossignol](/demand/global-en/brands/rossignol): Head-to-head: /demand/global-en/compare/rossignol-vs-volkl-skis
- [Atomic](/demand/global-en/brands/atomic): Head-to-head: /demand/global-en/compare/atomic-vs-volkl-skis
- [Salomon Ski](/demand/global-en/brands/salomon-ski): Head-to-head: /demand/global-en/compare/salomon-ski-vs-volkl-skis
- [Lib Tech](/demand/global-en/brands/lib-tech): Head-to-head: /demand/global-en/compare/lib-tech-vs-volkl-skis

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Völkl: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/volkl-skis

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/volkl-skis. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.