---
title: "Vitamix: search popularity and Share of Search worldwide"
description: "Vitamix is a blender brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/vitamix"
publisher: "Brandwave"
---

# Vitamix: search popularity and Share of Search worldwide

Vitamix is a blender brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Vitamix
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among blender brands**: 4.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Blender brands | 5 | 4.8% | 165K |

- [Blender brands](/demand/global-en/categories/blender-brands)

## How has branded search demand for Vitamix changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Vitamix worldwide fell from 201K to 165K.
- Across the 11 months ending August 2026, Vitamix’s estimated Share of Search among blender brands worldwide peaked at 6.3% in May 2026 and was lowest at 3.6% in December 2025.

## How did search popularity change for blender brands worldwide in August 2026?

- In August 2026, Ninja gained estimated Share of Search among blender brands worldwide, from 29.1% to 33.4%.
- In August 2026, Breville lost estimated Share of Search among blender brands worldwide, from 26.3% to 24.7%.
- In August 2026, KitchenAid lost estimated Share of Search among blender brands worldwide, from 25.5% to 24%.
- In August 2026, NutriBullet lost estimated Share of Search among blender brands worldwide, from 14% to 13.1%.
- Estimated monthly branded searches for Vitamix worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Blender brands | 201K | 5.3% | 5 |
| Nov 2025 | Blender brands | 246K | 4.2% | 5 |
| Dec 2025 | Blender brands | 201K | 3.6% | 5 |
| Jan 2026 | Blender brands | 201K | 4.6% | 5 |
| Feb 2026 | Blender brands | 165K | 4.8% | 5 |
| Mar 2026 | Blender brands | 165K | 4.8% | 5 |
| Apr 2026 | Blender brands | 201K | 5.7% | 5 |
| May 2026 | Blender brands | 201K | 6.3% | 5 |
| Jun 2026 | Blender brands | 165K | 5% | 5 |
| Jul 2026 | Blender brands | 165K | 5.1% | 5 |
| Aug 2026 | Blender brands | 165K | 4.8% | 5 |
| Sep 2026 | Blender brands | — | — | — |

## How is Vitamix measured?

Brandwave collects information about searches that people make online using Vitamix’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “vitamix”

## Which blender brands compete with Vitamix?

- [Ninja](/demand/global-en/brands/ninja-kitchen): Head-to-head: /demand/global-en/compare/ninja-kitchen-vs-vitamix
- [Breville](/demand/global-en/brands/breville): Head-to-head: /demand/global-en/compare/breville-vs-vitamix
- [KitchenAid](/demand/global-en/brands/kitchenaid): Head-to-head: /demand/global-en/compare/kitchenaid-vs-vitamix
- [NutriBullet](/demand/global-en/brands/nutribullet): Head-to-head: /demand/global-en/compare/nutribullet-vs-vitamix

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Vitamix: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/vitamix

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/vitamix. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.