---
title: "Vermont Creamery: search popularity worldwide"
description: "An American maker of butter and cheese. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/vermont-creamery"
publisher: "Brandwave"
---

# Vermont Creamery: search popularity worldwide

An American maker of butter and cheese. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Vermont Creamery
- **Owned by**: Land O'Lakes
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among butter brands**: 0.81%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Butter brands | 7 | 0.81% | 1.9K |

- [Butter brands](/demand/global-en/categories/butter-brands)

## Top butter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Vermont Creamery was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Vermont Creamery is the fourth most recommended of the nine.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Kerrygold | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Land O'Lakes | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Plugrá | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Vermont Creamery | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Tillamook | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Lurpak | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Anchor | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Country Crock | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Mainland | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about butter brands

- Asked ChatGPT "Which butter brand should I buy?": 1. Kerrygold, 2. Land O'Lakes, 3. Tillamook
- Asked ChatGPT "What are the best butter brands?": 1. Kerrygold, 2. Plugrá, 3. Vermont Creamery, 4. Land O'Lakes, 5. Tillamook
- Asked ChatGPT "What's the best butter brand for everyday cooking?": 1. Land O'Lakes, 2. Kerrygold, 3. Plugrá
- Searched Google, AI Overview "butter brands": 1. Kerrygold, 2. Land O'Lakes, 3. Plugrá, 4. Vermont Creamery, 5. Tillamook
- Searched Google, AI Overview "good butter for baking": 1. Kerrygold

Not named in any answer: Lurpak, Anchor, Country Crock and Mainland.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Vermont Creamery changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Vermont Creamery worldwide fell from 2.9K to 1.9K.
- Across the 12 months ending September 2026, Vermont Creamery’s share of searches among butter brands worldwide held steady, from 1.3% to 0.81%.

## How did search popularity change for butter brands worldwide in September 2026?

- In September 2026, Tillamook overtook Land O'Lakes to become the leader among butter brands worldwide, with 38.4% of the searches.
- In September 2026, Anchor lost share of searches among butter brands worldwide, from 17% to 11.5%.
- In September 2026, Land O'Lakes lost share of searches among butter brands worldwide, from 31.2% to 25.7%.
- In September 2026, Lurpak lost share of searches among butter brands worldwide, from 17% to 14.1%.
- In September 2026, Plugrá lost share of searches among butter brands worldwide, from 6.2% to 4.2%.
- In September 2026, Country Crock lost share of searches among butter brands worldwide, from 6.4% to 5.3%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Butter brands | 2.9K | 1.3% | 7 |
| Nov 2025 | Butter brands | 2.9K | 1.2% | 7 |
| Dec 2025 | Butter brands | 2.9K | 1.3% | 7 |
| Jan 2026 | Butter brands | 2.9K | 1.5% | 7 |
| Feb 2026 | Butter brands | 2.9K | 1.6% | 7 |
| Mar 2026 | Butter brands | 2.4K | 1.2% | 7 |
| Apr 2026 | Butter brands | 2.9K | 1.5% | 7 |
| May 2026 | Butter brands | 2.9K | 1.5% | 7 |
| Jun 2026 | Butter brands | 2.4K | 1.4% | 7 |
| Jul 2026 | Butter brands | 2.4K | 1.3% | 7 |
| Aug 2026 | Butter brands | 2.4K | 1.2% | 7 |
| Sep 2026 | Butter brands | 1.9K | 0.81% | 7 |

## How are Vermont Creamery’s branded searches counted?

Brandwave collects information about searches that people make online using Vermont Creamery’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “vermont creamery”

## Which butter brands compete with Vermont Creamery?

- [Tillamook](/demand/global-en/brands/tillamook)
- [Land O'Lakes](/demand/global-en/brands/land-o-lakes)
- [Lurpak](/demand/global-en/brands/lurpak): Head-to-head: /demand/global-en/compare/lurpak-vs-vermont-creamery
- [Anchor](/demand/global-en/brands/anchor): Head-to-head: /demand/global-en/compare/anchor-vs-vermont-creamery
- [Country Crock](/demand/global-en/brands/country-crock): Head-to-head: /demand/global-en/compare/country-crock-vs-vermont-creamery
- [Plugrá](/demand/global-en/brands/plugra): Head-to-head: /demand/global-en/compare/plugra-vs-vermont-creamery
- [Mainland](/demand/global-en/brands/mainland): Head-to-head: /demand/global-en/compare/mainland-vs-vermont-creamery
- [Kerrygold](/demand/global-en/brands/kerrygold)

## Who owns Vermont Creamery?

Vermont Creamery is owned by Land O'Lakes. Brandwave also tracks Land O'Lakes, owned by the same company, worldwide.

- [Land O'Lakes](/demand/global-en/companies/land-o-lakes): Owns 2 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Vermont Creamery?

Vermont Creamery is owned by Land O'Lakes. Brandwave also tracks Land O'Lakes, owned by the same company, worldwide.

## Cite this page

Brandwave. "Vermont Creamery: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/vermont-creamery

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/vermont-creamery. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
