---
title: "Verian: search popularity worldwide"
description: "Verian is a market research company working. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/verian"
publisher: "Brandwave"
---

# Verian: search popularity worldwide

Verian is a market research company working. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Verian
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among market research companies**: 4.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Market research companies | 3 | 4.1% | 14.8K |

- [Market research companies](/demand/global-en/categories/market-research-companies)

## How has branded search demand for Verian changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Verian worldwide held steady at 14.8K.
- Across the 12 months ending September 2026, Verian’s estimated Share of Search among market research companies worldwide increased from 3.2% to 4.1%.
- Across the 12 months ending September 2026, Verian’s estimated Share of Search among market research companies worldwide peaked at 4.1% in September 2026 and was lowest at 2.8% in April 2026.

## How did search popularity change for market research companies worldwide in September 2026?

- In September 2026, Verian overtook Nielsen to rank 3rd among market research companies worldwide, with 4.1% estimated Share of Search.
- In September 2026, Ipsos gained estimated Share of Search among market research companies worldwide, from 67.1% to 67.7%.
- In September 2026, Nielsen lost estimated Share of Search among market research companies worldwide, from 4.9% to 3.3%.
- Estimated monthly branded searches for Kantar worldwide fell 33% over 12 measured months, from 135K to 90.5K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Market research companies | 14.8K | 3.2% | 3 |
| Nov 2025 | Market research companies | 12.1K | 3.6% | 4 |
| Dec 2025 | Market research companies | 9.9K | 3.2% | 4 |
| Jan 2026 | Market research companies | 12.1K | 3.8% | 4 |
| Feb 2026 | Market research companies | 9.9K | 3.2% | 4 |
| Mar 2026 | Market research companies | 14.8K | 3.9% | 3 |
| Apr 2026 | Market research companies | 12.1K | 2.8% | 3 |
| May 2026 | Market research companies | 12.1K | 3.2% | 4 |
| Jun 2026 | Market research companies | 12.1K | 2.9% | 4 |
| Jul 2026 | Market research companies | 9.9K | 3.1% | 4 |
| Aug 2026 | Market research companies | 12.1K | 3.3% | 4 |
| Sep 2026 | Market research companies | 14.8K | 4.1% | 3 |

## How is Verian measured?

Brandwave collects information about searches that people make online using Verian’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “verian”

## Which market research companies compete with Verian?

- [Ipsos](/demand/global-en/brands/ipsos): Head-to-head: /demand/global-en/compare/ipsos-vs-verian
- [Kantar](/demand/global-en/brands/kantar): Head-to-head: /demand/global-en/compare/kantar-vs-verian
- [Nielsen](/demand/global-en/brands/nielsen): Head-to-head: /demand/global-en/compare/nielsen-vs-verian

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Verian: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/verian

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/verian. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.