--- title: "Varta: search popularity and Share of Search worldwide" description: "Varta makes car batteries sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/varta" publisher: "Brandwave" --- # Varta: search popularity and Share of Search worldwide Varta makes car batteries sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Varta - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among car battery brands**: 6.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Car battery brands | 4 | 6.5% | 33.1K | | Battery brands | 5 | 8.4% | 33.1K | - [Car battery brands](/demand/global-en/categories/car-battery-brands) - [Battery brands](/demand/global-en/categories/battery-brands) ## How has branded search demand for Varta changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Varta worldwide rose from 27.1K to 33.1K. - Across the 11 months ending August 2026, Varta’s estimated Share of Search among car battery brands worldwide increased from 5.2% to 6.5%. - Across the 11 months ending August 2026, Varta rose from 5th to 4th among car battery brands worldwide. - Across the 11 months ending August 2026, Varta’s estimated Share of Search among battery brands worldwide increased from 5.9% to 8.4%. - Across the 11 months ending August 2026, Varta’s estimated Share of Search among battery brands worldwide peaked at 9.1% in July 2026 and was lowest at 5.9% in October 2025. ## How did search popularity change for car battery brands worldwide in August 2026? - In August 2026, Bosch overtook Exide to take the highest estimated Share of Search among car battery brands worldwide, at 40.5%. - In August 2026, Exide lost estimated Share of Search among car battery brands worldwide, from 47.5% to 39.4%. - Estimated monthly branded searches for Varta worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026. - Estimated monthly branded searches for GS Yuasa worldwide fell 45.5% over 11 measured months, from 12.1K to 6.6K in August 2026. - Estimated monthly branded searches for Optima worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026. ## How did search popularity change for battery brands worldwide in August 2026? - In August 2026, Energizer gained estimated Share of Search among battery brands worldwide, from 20.2% to 28%. - In August 2026, Renogy lost estimated Share of Search among battery brands worldwide, from 13.5% to 10.3%. - In August 2026, Duracell lost estimated Share of Search among battery brands worldwide, from 36.9% to 34.4%. - In August 2026, Panasonic lost estimated Share of Search among battery brands worldwide, from 20.2% to 18.8%. - In August 2026, Varta lost estimated Share of Search among battery brands worldwide, from 9.1% to 8.4%. - Estimated monthly branded searches for Trojan worldwide rose 200% over 11 measured months, from 10 to 30 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Car battery brands | 27.1K | 5.2% | 5 | | Nov 2025 | Car battery brands | 27.1K | 6.2% | 5 | | Dec 2025 | Car battery brands | 27.1K | 6.2% | 5 | | Jan 2026 | Car battery brands | 27.1K | 6.1% | 5 | | Feb 2026 | Car battery brands | 22.2K | 6% | 5 | | Mar 2026 | Car battery brands | 27.1K | 6.1% | 5 | | Apr 2026 | Car battery brands | 27.1K | 5.8% | 5 | | May 2026 | Car battery brands | 27.1K | 5.8% | 5 | | Jun 2026 | Car battery brands | 27.1K | 5.3% | 5 | | Jul 2026 | Car battery brands | 33.1K | 6.4% | 4 | | Aug 2026 | Car battery brands | 33.1K | 6.5% | 4 | | Sep 2026 | Car battery brands | — | — | — | | Oct 2025 | Battery brands | 27.1K | 5.9% | 5 | | Nov 2025 | Battery brands | 27.1K | 6.2% | 5 | | Dec 2025 | Battery brands | 27.1K | 6.4% | 5 | | Jan 2026 | Battery brands | 27.1K | 6.3% | 5 | | Feb 2026 | Battery brands | 22.2K | 6.3% | 5 | | Mar 2026 | Battery brands | 27.1K | 6.9% | 5 | | Apr 2026 | Battery brands | 27.1K | 7.5% | 5 | | May 2026 | Battery brands | 27.1K | 7.5% | 5 | | Jun 2026 | Battery brands | 27.1K | 7.5% | 5 | | Jul 2026 | Battery brands | 33.1K | 9.1% | 5 | | Aug 2026 | Battery brands | 33.1K | 8.4% | 5 | | Sep 2026 | Battery brands | — | — | — | ## How is Varta measured? Brandwave collects information about searches that people make online using Varta’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “varta batteries” ## Which car battery brands compete with Varta? - [Bosch](/demand/global-en/brands/bosch): Head-to-head: /demand/global-en/compare/bosch-vs-varta - [Exide](/demand/global-en/brands/exide): Head-to-head: /demand/global-en/compare/exide-vs-varta - [Optima](/demand/global-en/brands/optima): Head-to-head: /demand/global-en/compare/optima-vs-varta - [Odyssey Battery](/demand/global-en/brands/odyssey-battery): Head-to-head: /demand/global-en/compare/odyssey-battery-vs-varta - [GS Yuasa](/demand/global-en/brands/gs-yuasa): Head-to-head: /demand/global-en/compare/gs-yuasa-vs-varta ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Varta: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/varta This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/varta. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.