---
title: "Vango: search popularity and Share of Search worldwide"
description: "Vango is camping brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/vango"
publisher: "Brandwave"
---

# Vango: search popularity and Share of Search worldwide

Vango is camping brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Vango
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among camping furniture**: 17.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Camping furniture | 3 | 17.4% | 18.1K |

- [Camping furniture](/demand/global-en/categories/camping-furniture)

## How has branded search demand for Vango changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Vango worldwide rose from 4.4K to 18.1K.
- Across the 11 months ending August 2026, Vango’s estimated Share of Search among camping furniture worldwide increased from 10.6% to 17.4%.
- Across the 11 months ending August 2026, Vango’s estimated Share of Search among camping furniture worldwide peaked at 17.4% in August 2026 and was lowest at 9.1% in November 2025.
- Across the 11 months ending August 2026, Vango rose from 4th to 3rd among camping furniture worldwide.

## How did search popularity change for camping furniture worldwide in August 2026?

- In August 2026, Outwell overtook GCI Outdoor to rank 4th among camping furniture worldwide, at 9.5%.
- In August 2026, Coleman gained estimated Share of Search among camping furniture worldwide, from 36.9% to 39%.
- In August 2026, Vango gained estimated Share of Search among camping furniture worldwide, from 16.5% to 17.4%.
- In August 2026, Helinox lost estimated Share of Search among camping furniture worldwide, from 30.1% to 26.1%.
- In August 2026, GCI Outdoor lost estimated Share of Search among camping furniture worldwide, from 9% to 7.8%.
- Estimated monthly branded searches for Kampa worldwide rose 54.5% over 11 measured months, from 110 to 170 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Camping furniture | 4.4K | 10.6% | 4 |
| Nov 2025 | Camping furniture | 3.6K | 9.1% | 4 |
| Dec 2025 | Camping furniture | 3.6K | 9.2% | 4 |
| Jan 2026 | Camping furniture | 6.6K | 16.2% | 3 |
| Feb 2026 | Camping furniture | 6.6K | 17.4% | 3 |
| Mar 2026 | Camping furniture | 9.9K | 17.3% | 3 |
| Apr 2026 | Camping furniture | 12.1K | 17.3% | 3 |
| May 2026 | Camping furniture | 14.8K | 15.8% | 3 |
| Jun 2026 | Camping furniture | 14.8K | 14.6% | 3 |
| Jul 2026 | Camping furniture | 18.1K | 16.5% | 3 |
| Aug 2026 | Camping furniture | 18.1K | 17.4% | 3 |
| Sep 2026 | Camping furniture | — | — | — |

## How is Vango measured?

Brandwave collects information about searches that people make online using Vango’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “vango tents”

## Which camping furniture compete with Vango?

- [Coleman](/demand/global-en/brands/coleman): Head-to-head: /demand/global-en/compare/coleman-vs-vango
- [Helinox](/demand/global-en/brands/helinox): Head-to-head: /demand/global-en/compare/helinox-vs-vango
- [Outwell](/demand/global-en/brands/outwell): Head-to-head: /demand/global-en/compare/outwell-vs-vango
- [GCI Outdoor](/demand/global-en/brands/gci-outdoor): Head-to-head: /demand/global-en/compare/gci-outdoor-vs-vango
- [Kampa](/demand/global-en/brands/kampa): Head-to-head: /demand/global-en/compare/kampa-vs-vango

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Vango: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/vango

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/vango. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.