---
title: "Van Rysel: search popularity worldwide"
description: "Decathlon's road cycling brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/van-rysel"
publisher: "Brandwave"
---

# Van Rysel: search popularity worldwide

Decathlon's road cycling brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Van Rysel
- **Owned by**: Decathlon
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among cycling jersey brands**: 25.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Cycling jersey brands | 2 | 25.1% | 165K |

- [Cycling jersey brands](/demand/global-en/categories/cycling-jersey-brands)

## Top cycling jersey brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Van Rysel was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Van Rysel is the sixth most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Castelli | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Rapha | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Assos | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Pearl Izumi | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| MAAP | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Van Rysel | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Gore Wear | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Santini | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about cycling jersey brands

- Asked ChatGPT "Which cycling jersey brand should I buy?": 1. Pearl Izumi, 2. Rapha, 3. Castelli, 4. Van Rysel, 5. Assos
- Asked ChatGPT "What are the best cycling jersey brands?": 1. Assos, 2. MAAP, 3. Castelli, 4. Rapha, 5. Pearl Izumi, 6. Van Rysel
- Asked ChatGPT "What's the best cycling jersey brand for road cycling?": 1. Castelli, 2. Assos, 3. Rapha, 4. MAAP, 5. Pearl Izumi
- Searched Google, AI Overview "cycling jersey brands": 1. Castelli, 2. Rapha, 3. MAAP, 4. Pearl Izumi
- Searched Google, AI Overview "best cycling jersey": 1. Castelli, 2. Rapha, 3. Assos

Not named in any answer: Gore Wear and Santini.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Van Rysel changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Van Rysel worldwide rose from 110K to 165K.
- Across the 12 months ending September 2026, Van Rysel’s share of searches among cycling jersey brands worldwide increased from 16.5% to 25.1%.
- Across the 12 months ending September 2026, Van Rysel’s share of searches among cycling jersey brands worldwide peaked at 26.4% in May 2026 and was lowest at 9.1% in November 2025.
- Across the 12 months ending September 2026, Van Rysel rose from 4th to 2nd among cycling jersey brands worldwide.

## How did search popularity change for cycling jersey brands worldwide in September 2026?

- In September 2026, Van Rysel overtook Rapha to rank 2nd among cycling jersey brands worldwide, with 25.1% of the searches.
- In September 2026, Gore Wear overtook MAAP to rank 6th among cycling jersey brands worldwide, with 3.4% of the searches.
- In September 2026, Assos lost share of searches among cycling jersey brands worldwide, from 27.1% to 25.1%.
- In September 2026, Rapha lost share of searches among cycling jersey brands worldwide, from 22.1% to 20.6%.
- In September 2026, Castelli lost share of searches among cycling jersey brands worldwide, from 18.2% to 16.8%.
- Estimated monthly branded searches for MAAP worldwide rose 50% over 12 measured months, from 14.8K to 22.2K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cycling jersey brands | 110K | 16.5% | 4 |
| Nov 2025 | Cycling jersey brands | 74K | 9.1% | 5 |
| Dec 2025 | Cycling jersey brands | 74K | 12.1% | 4 |
| Jan 2026 | Cycling jersey brands | 135K | 18.2% | 4 |
| Feb 2026 | Cycling jersey brands | 74K | 12% | 5 |
| Mar 2026 | Cycling jersey brands | 135K | 16.5% | 4 |
| Apr 2026 | Cycling jersey brands | 201K | 23.6% | 2 |
| May 2026 | Cycling jersey brands | 246K | 26.4% | 1 |
| Jun 2026 | Cycling jersey brands | 165K | 21.8% | 3 |
| Jul 2026 | Cycling jersey brands | 201K | 22.8% | 3 |
| Aug 2026 | Cycling jersey brands | 201K | 22.1% | 3 |
| Sep 2026 | Cycling jersey brands | 165K | 25.1% | 2 |

## How are Van Rysel’s branded searches counted?

Brandwave collects information about searches that people make online using Van Rysel’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “van rysel”

## Which cycling jersey brands compete with Van Rysel?

- [Assos](/demand/global-en/brands/assos): Head-to-head: /demand/global-en/compare/assos-vs-van-rysel
- [Rapha](/demand/global-en/brands/rapha): Head-to-head: /demand/global-en/compare/rapha-vs-van-rysel
- [Castelli](/demand/global-en/brands/castelli): Head-to-head: /demand/global-en/compare/castelli-vs-van-rysel
- [Pearl Izumi](/demand/global-en/brands/pearl-izumi): Head-to-head: /demand/global-en/compare/pearl-izumi-vs-van-rysel
- [Gore Wear](/demand/global-en/brands/gore-wear): Head-to-head: /demand/global-en/compare/gore-wear-vs-van-rysel
- [MAAP](/demand/global-en/brands/maap)
- [Santini](/demand/global-en/brands/santini)

## Who owns Van Rysel?

Van Rysel is owned by Decathlon. Brandwave does not track any other brands owned by Decathlon.

- [Decathlon](/demand/global-en/companies/decathlon-group): Owns 2 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Van Rysel?

Van Rysel is owned by Decathlon. Brandwave does not track any other brands owned by Decathlon.

## Cite this page

Brandwave. "Van Rysel: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/van-rysel

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/van-rysel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
