--- title: "User Interviews: search popularity worldwide" description: "User Interviews recruits participants for user research. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/user-interviews" publisher: "Brandwave" --- # User Interviews: search popularity worldwide User Interviews recruits participants for user research. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: User Interviews - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among panel research platforms**: 23.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Panel research platforms | 3 | 23.1% | 165K | | UX research tools | 2 | 30.7% | 165K | | User research platforms | 1 | 76.8% | 165K | - [Panel research platforms](/demand/global-en/categories/panel-research-platforms) - [UX research tools](/demand/global-en/categories/ux-research-tools) - [User research platforms](/demand/global-en/categories/user-research-platforms) ## Top panel research platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, User Interviews appeared in all five answers. User Interviews is the second most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Prolific | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | User Interviews | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Qualtrics | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Respondent | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | CloudResearch | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Amazon Mechanical Turk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | UserTesting | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about panel research platforms - Asked ChatGPT "Which panel research platform should I use?": 1. Prolific, 2. CloudResearch, 3. Respondent, 4. User Interviews - Asked ChatGPT "What are the best panel research platforms?": 1. Prolific, 2. Respondent, 3. User Interviews, 4. Qualtrics - Asked ChatGPT "What's the best panel research platform for a research team?": 1. User Interviews, 2. Qualtrics, 3. Prolific, 4. Respondent - Searched Google, AI Overview "panel research platforms": 1. Qualtrics, 2. User Interviews, 3. CloudResearch - Searched Google, AI Overview "research participant platform": 1. Prolific, 2. User Interviews, 3. Respondent, 4. CloudResearch Not named in any answer: Amazon Mechanical Turk and UserTesting. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for User Interviews changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for User Interviews worldwide rose from 74K to 165K. - Across the 12 months ending September 2026, User Interviews’ share of searches among panel research platforms worldwide increased from 8.7% to 23.1%. - Across the 12 months ending September 2026, User Interviews rose from 4th to 3rd among panel research platforms worldwide. - Across the 12 months ending September 2026, User Interviews’ share of searches among UX research tools worldwide increased from 12.3% to 30.7%. - Across the 12 months ending September 2026, User Interviews’ share of searches among UX research tools worldwide peaked at 33.7% in August 2026 and was lowest at 12.3% in October 2025. - Across the 12 months ending September 2026, User Interviews rose from 3rd to 2nd among UX research tools worldwide. - Across the 12 months ending September 2026, User Interviews’ share of searches among user research platforms worldwide increased from 61% to 76.8%. - Across the 12 months ending September 2026, User Interviews’ share of searches among user research platforms worldwide peaked at 77.1% in June 2026 and was lowest at 61% in October 2025. ## How did search popularity change for panel research platforms worldwide in September 2026? - In September 2026, Qualtrics gained share of searches among panel research platforms worldwide, from 32.1% to 34.4%. - In September 2026, Respondent gained share of searches among panel research platforms worldwide, from 26.6% to 28.3%. - In September 2026, User Interviews gained share of searches among panel research platforms worldwide, from 21.5% to 23.1%. - In September 2026, Amazon Mechanical Turk lost share of searches among panel research platforms worldwide, from 16.1% to 11.6%. - In September 2026, CloudResearch lost share of searches among panel research platforms worldwide, from 3.5% to 2.5%. - Estimated monthly branded searches for UserTesting worldwide fell 66.7% over 12 measured months, from 30 to 10 in September 2026. ## How did search popularity change for UX research tools worldwide in September 2026? - In September 2026, Hotjar gained share of searches among UX research tools worldwide, from 12.4% to 20.5%. - In September 2026, Qualtrics lost share of searches among UX research tools worldwide, from 50.2% to 45.8%. - In September 2026, User Interviews lost share of searches among UX research tools worldwide, from 33.7% to 30.7%. - In September 2026, Lyssna lost share of searches among UX research tools worldwide, from 2.1% to 1.6%. - Estimated monthly branded searches for UXtweak worldwide fell 55.6% over 12 measured months, from 5.4K to 2.4K in September 2026. - Estimated monthly branded searches for UserTesting worldwide fell 41.2% over 12 measured months, from 170 to 100 in September 2026. ## How did search popularity change for user research platforms worldwide in September 2026? - In September 2026, User Interviews gained share of searches among user research platforms worldwide, from 76.1% to 76.8%. - In September 2026, Lyssna lost share of searches among user research platforms worldwide, from 4.8% to 4%. - UserTesting’s share of searches among user research platforms worldwide has lost ground for 3 months in a row, from 1.1% to 0.05% in September 2026. - Estimated monthly branded searches for dscout worldwide rose 22.1% over 12 measured months, from 27.1K to 33.1K in September 2026. - Estimated monthly branded searches for Optimal Workshop worldwide fell 33.3% over 12 measured months, from 5.4K to 3.6K in September 2026. - Estimated monthly branded searches for Dovetail worldwide fell 14.9% over 12 measured months, from 740 to 630 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Panel research platforms | 74K | 8.7% | 4 | | Nov 2025 | Panel research platforms | 90.5K | 11.8% | 4 | | Dec 2025 | Panel research platforms | 74K | 11.3% | 4 | | Jan 2026 | Panel research platforms | 90.5K | 11.6% | 4 | | Feb 2026 | Panel research platforms | 74K | 10.4% | 4 | | Mar 2026 | Panel research platforms | 110K | 12.4% | 4 | | Apr 2026 | Panel research platforms | 135K | 15.1% | 4 | | May 2026 | Panel research platforms | 135K | 17.3% | 4 | | Jun 2026 | Panel research platforms | 135K | 19.3% | 3 | | Jul 2026 | Panel research platforms | 110K | 17.6% | 4 | | Aug 2026 | Panel research platforms | 135K | 21.5% | 3 | | Sep 2026 | Panel research platforms | 165K | 23.1% | 3 | | Oct 2025 | UX research tools | 74K | 12.3% | 3 | | Nov 2025 | UX research tools | 90.5K | 17.3% | 3 | | Dec 2025 | UX research tools | 74K | 17.3% | 3 | | Jan 2026 | UX research tools | 90.5K | 19.3% | 3 | | Feb 2026 | UX research tools | 74K | 15.8% | 3 | | Mar 2026 | UX research tools | 110K | 19.6% | 2 | | Apr 2026 | UX research tools | 135K | 23.1% | 2 | | May 2026 | UX research tools | 135K | 26.7% | 2 | | Jun 2026 | UX research tools | 135K | 28.5% | 2 | | Jul 2026 | UX research tools | 110K | 29.2% | 2 | | Aug 2026 | UX research tools | 135K | 33.7% | 2 | | Sep 2026 | UX research tools | 165K | 30.7% | 2 | | Oct 2025 | User research platforms | 74K | 61% | 1 | | Nov 2025 | User research platforms | 90.5K | 69.1% | 1 | | Dec 2025 | User research platforms | 74K | 65.9% | 1 | | Jan 2026 | User research platforms | 90.5K | 68.8% | 1 | | Feb 2026 | User research platforms | 74K | 65.4% | 1 | | Mar 2026 | User research platforms | 110K | 69.7% | 1 | | Apr 2026 | User research platforms | 135K | 74.3% | 1 | | May 2026 | User research platforms | 135K | 75.1% | 1 | | Jun 2026 | User research platforms | 135K | 77.1% | 1 | | Jul 2026 | User research platforms | 110K | 71.9% | 1 | | Aug 2026 | User research platforms | 135K | 76.1% | 1 | | Sep 2026 | User research platforms | 165K | 76.8% | 1 | ## How are User Interviews’ branded searches counted? Brandwave collects information about searches that people make online using User Interviews’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “user interviews” ## Which panel research platforms compete with User Interviews? - [Qualtrics](/demand/global-en/brands/qualtrics): Head-to-head: /demand/global-en/compare/qualtrics-vs-user-interviews - [Respondent](/demand/global-en/brands/respondent): Head-to-head: /demand/global-en/compare/respondent-vs-user-interviews - [Amazon Mechanical Turk](/demand/global-en/brands/mturk): Head-to-head: /demand/global-en/compare/mturk-vs-user-interviews - [CloudResearch](/demand/global-en/brands/cloudresearch): Head-to-head: /demand/global-en/compare/cloudresearch-vs-user-interviews - [Prolific](/demand/global-en/brands/prolific): Head-to-head: /demand/global-en/compare/prolific-vs-user-interviews - [UserTesting](/demand/global-en/brands/usertesting) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "User Interviews: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/user-interviews This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/user-interviews. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.