---
title: "Unlayer: search popularity worldwide"
description: "Unlayer makes an embeddable email and page builder for software products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/unlayer"
publisher: "Brandwave"
---

# Unlayer: search popularity worldwide

Unlayer makes an embeddable email and page builder for software products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Unlayer
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among email template builders**: 5.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Email template builders | 3 | 5.7% | 3.6K |

- [Email template builders](/demand/global-en/categories/email-template-builders)

## Top email template builders in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Unlayer was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Unlayer is the third most recommended of the five.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Stripo | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Beefree | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Unlayer | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Mailmodo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Chamaileon | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about email template builders

- Asked ChatGPT "Which email template builder should I use?": 1. Stripo, 2. Beefree, 3. Unlayer
- Asked ChatGPT "What are the best email template builders?": 1. Stripo, 2. Unlayer, 3. Beefree
- Asked ChatGPT "What's the best drag and drop email builder for marketing emails?": 1. Stripo, 2. Beefree
- Searched Google, AI Overview "email templates": named none of the brands we track
- Searched Google, AI Overview "email template builder": 1. Stripo, 2. Beefree

Not named in any answer: Mailmodo and Chamaileon.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How has branded search demand for Unlayer changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Unlayer worldwide fell from 5.4K to 3.6K.
- Across the 12 months ending September 2026, Unlayer’s share of searches among email template builders worldwide decreased from 7.3% to 5.7%.
- Across the 12 months ending September 2026, Unlayer’s share of searches among email template builders worldwide peaked at 7.5% in January 2026 and was lowest at 4.1% in August 2026.
- Across the 12 months ending September 2026, Unlayer rose from 4th to 3rd among email template builders worldwide.

## How did search popularity change for email template builders worldwide in September 2026?

- In September 2026, Unlayer overtook Mailmodo to rank 3rd among email template builders worldwide, with 5.7% of the searches.
- In September 2026, Stripo gained share of searches among email template builders worldwide, from 33.7% to 37%.
- In September 2026, Beefree lost share of searches among email template builders worldwide, from 57.4% to 52.1%.
- Estimated monthly branded searches for Mailmodo worldwide fell 46.3% over 12 measured months, from 5.4K to 2.9K in September 2026.
- Estimated monthly branded searches for Chamaileon worldwide fell 33.9% over 12 measured months, from 590 to 390 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Email template builders | 5.4K | 7.3% | 4 |
| Nov 2025 | Email template builders | 4.4K | 5.5% | 4 |
| Dec 2025 | Email template builders | 4.4K | 6.1% | 4 |
| Jan 2026 | Email template builders | 5.4K | 7.5% | 3 |
| Feb 2026 | Email template builders | 4.4K | 5.6% | 4 |
| Mar 2026 | Email template builders | 5.4K | 5.7% | 4 |
| Apr 2026 | Email template builders | 4.4K | 5.6% | 4 |
| May 2026 | Email template builders | 3.6K | 5% | 4 |
| Jun 2026 | Email template builders | 3.6K | 5.5% | 4 |
| Jul 2026 | Email template builders | 3.6K | 5.2% | 4 |
| Aug 2026 | Email template builders | 2.9K | 4.1% | 4 |
| Sep 2026 | Email template builders | 3.6K | 5.7% | 3 |

## How are Unlayer’s branded searches counted?

Brandwave collects information about searches that people make online using Unlayer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “unlayer”

## Which email template builders compete with Unlayer?

- [Beefree](/demand/global-en/brands/beefree): Head-to-head: /demand/global-en/compare/beefree-vs-unlayer
- [Stripo](/demand/global-en/brands/stripo): Head-to-head: /demand/global-en/compare/stripo-vs-unlayer
- [Mailmodo](/demand/global-en/brands/mailmodo): Head-to-head: /demand/global-en/compare/mailmodo-vs-unlayer
- [Chamaileon](/demand/global-en/brands/chamaileon): Head-to-head: /demand/global-en/compare/chamaileon-vs-unlayer

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Unlayer: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/unlayer

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/unlayer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
