--- title: "University of Oxford: search popularity and Share of Search worldwide" description: "A university in the United Kingdom with international student and research interest. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/university-of-oxford" publisher: "Brandwave" --- # University of Oxford: search popularity and Share of Search worldwide A university in the United Kingdom with international student and research interest. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: University of Oxford - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among globally sought UK universities**: 14.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Globally sought UK universities | 2 | 14.4% | 213K | - [Globally sought UK universities](/demand/global-en/categories/globally-sought-uk-universities) ## How has branded search demand for University of Oxford changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for University of Oxford worldwide held steady, from 216K to 213K. - Across the 11 months ending August 2026, University of Oxford’s estimated Share of Search among globally sought UK universities worldwide increased from 12.4% to 14.4%. - Across the 11 months ending August 2026, University of Oxford’s estimated Share of Search among globally sought UK universities worldwide peaked at 15.8% in July 2026 and was lowest at 12.4% in October 2025. - Across the 11 months ending August 2026, University of Oxford rose from 5th to 2nd among globally sought UK universities worldwide. ## How did search popularity change for globally sought UK universities worldwide in August 2026? - In August 2026, University of Edinburgh gained estimated Share of Search among globally sought UK universities worldwide, from 18.6% to 20.3%. - In August 2026, University of Cambridge gained estimated Share of Search among globally sought UK universities worldwide, from 10.2% to 11.1%. - In August 2026, University of Warwick gained estimated Share of Search among globally sought UK universities worldwide, from 10.2% to 11.1%. - In August 2026, University of Bristol gained estimated Share of Search among globally sought UK universities worldwide, from 6.9% to 7.4%. - In August 2026, UCL gained estimated Share of Search among globally sought UK universities worldwide, from 6.3% to 6.8%. - In August 2026, London School of Economics lost estimated Share of Search among globally sought UK universities worldwide, from 15.2% to 13.6%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Globally sought UK universities | 216K | 12.4% | 5 | | Nov 2025 | Globally sought UK universities | 213K | 14.2% | 2 | | Dec 2025 | Globally sought UK universities | 175K | 14.3% | 2 | | Jan 2026 | Globally sought UK universities | 213K | 14.7% | 2 | | Feb 2026 | Globally sought UK universities | 175K | 13.1% | 4 | | Mar 2026 | Globally sought UK universities | 213K | 15.3% | 2 | | Apr 2026 | Globally sought UK universities | 211K | 15.7% | 2 | | May 2026 | Globally sought UK universities | 211K | 15.2% | 2 | | Jun 2026 | Globally sought UK universities | 211K | 15.4% | 2 | | Jul 2026 | Globally sought UK universities | 209K | 15.8% | 2 | | Aug 2026 | Globally sought UK universities | 213K | 14.4% | 2 | | Sep 2026 | Globally sought UK universities | — | — | — | ## How is University of Oxford measured? Brandwave collects information about searches that people make online using University of Oxford’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “oxford uni” - “oxford university” - “university of oxford” ## Which globally sought UK universities compete with University of Oxford? - [University of Edinburgh](/demand/global-en/brands/university-of-edinburgh): Head-to-head: /demand/global-en/compare/university-of-edinburgh-vs-university-of-oxford - [London School of Economics](/demand/global-en/brands/london-school-of-economics): Head-to-head: /demand/global-en/compare/london-school-of-economics-vs-university-of-oxford - [University of Manchester](/demand/global-en/brands/university-of-manchester): Head-to-head: /demand/global-en/compare/university-of-manchester-vs-university-of-oxford - [University of Cambridge](/demand/global-en/brands/university-of-cambridge): Head-to-head: /demand/global-en/compare/university-of-cambridge-vs-university-of-oxford - [University of Warwick](/demand/global-en/brands/university-of-warwick): Head-to-head: /demand/global-en/compare/university-of-oxford-vs-university-of-warwick - [University of Bristol](/demand/global-en/brands/university-of-bristol) - [UCL](/demand/global-en/brands/ucl) - [Imperial College London](/demand/global-en/brands/imperial-college-london) - [King's College London](/demand/global-en/brands/kings-college-london) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "University of Oxford: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/university-of-oxford This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/university-of-oxford. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.