--- title: "Udemy: search popularity and Share of Search worldwide" description: "Udemy is an online learning platform used by New Zealand learners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/udemy" publisher: "Brandwave" --- # Udemy: search popularity and Share of Search worldwide Udemy is an online learning platform used by New Zealand learners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Udemy - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among online course marketplaces**: 52.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Online course marketplaces | 1 | 52.5% | 4.1M | | Professional certifications | 1 | 80% | 4.1M | - [Online course marketplaces](/demand/global-en/categories/online-course-marketplaces) - [Professional certifications](/demand/global-en/categories/professional-certifications) ## How has branded search demand for Udemy changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Udemy worldwide fell from 5M to 4.1M. - Across the 11 months ending August 2026, Udemy’s estimated Share of Search among online course marketplaces worldwide increased from 51.2% to 52.5%. - Across the 11 months ending August 2026, Udemy’s estimated Share of Search among online course marketplaces worldwide peaked at 55.4% in November 2025 and was lowest at 50% in February 2026. - Across the 11 months ending August 2026, Udemy’s estimated Share of Search among professional certifications worldwide increased from 77.7% to 80%. - Across the 11 months ending August 2026, Udemy’s estimated Share of Search among professional certifications worldwide peaked at 82% in July 2026 and was lowest at 73.9% in March 2026. ## How did search popularity change for online course marketplaces worldwide in August 2026? - Estimated monthly branded searches for Skillshare worldwide fell 63.5% over 11 measured months, from 301K to 110K in August 2026. - Estimated monthly branded searches for Domestika worldwide fell 33.2% over 11 measured months, from 368K to 246K in August 2026. - Estimated monthly branded searches for Udemy worldwide fell 18.2% over 11 measured months, from 5M to 4.1M in August 2026. - Estimated monthly branded searches for Coursera worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026. ## How did search popularity change for professional certifications worldwide in August 2026? - In August 2026, LinkedIn Learning gained estimated Share of Search among professional certifications worldwide, from 11% to 13.2%. - In August 2026, Udemy lost estimated Share of Search among professional certifications worldwide, from 82% to 80%. - Estimated monthly branded searches for Skillshare worldwide fell 63.5% over 11 measured months, from 301K to 110K in August 2026. - Estimated monthly branded searches for Great Learning worldwide fell 32.7% over 11 measured months, from 110K to 74K in August 2026. - Estimated monthly branded searches for Pluralsight worldwide fell 19.2% over 11 measured months, from 260 to 210 in August 2026. - Estimated monthly branded searches for Simplilearn worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Online course marketplaces | 5M | 51.2% | 1 | | Nov 2025 | Online course marketplaces | 5M | 55.4% | 1 | | Dec 2025 | Online course marketplaces | 4.1M | 50.8% | 1 | | Jan 2026 | Online course marketplaces | 5M | 50.8% | 1 | | Feb 2026 | Online course marketplaces | 4.1M | 50% | 1 | | Mar 2026 | Online course marketplaces | 4.1M | 50% | 1 | | Apr 2026 | Online course marketplaces | 4.1M | 51.7% | 1 | | May 2026 | Online course marketplaces | 4.1M | 51.9% | 1 | | Jun 2026 | Online course marketplaces | 4.1M | 52.3% | 1 | | Jul 2026 | Online course marketplaces | 4.1M | 52.5% | 1 | | Aug 2026 | Online course marketplaces | 4.1M | 52.5% | 1 | | Sep 2026 | Online course marketplaces | — | — | — | | Oct 2025 | Professional certifications | 5M | 77.7% | 1 | | Nov 2025 | Professional certifications | 5M | 79.8% | 1 | | Dec 2025 | Professional certifications | 4.1M | 77.7% | 1 | | Jan 2026 | Professional certifications | 5M | 80% | 1 | | Feb 2026 | Professional certifications | 4.1M | 75.9% | 1 | | Mar 2026 | Professional certifications | 4.1M | 73.9% | 1 | | Apr 2026 | Professional certifications | 4.1M | 78.9% | 1 | | May 2026 | Professional certifications | 4.1M | 79.6% | 1 | | Jun 2026 | Professional certifications | 4.1M | 79.4% | 1 | | Jul 2026 | Professional certifications | 4.1M | 82% | 1 | | Aug 2026 | Professional certifications | 4.1M | 80% | 1 | | Sep 2026 | Professional certifications | — | — | — | ## How is Udemy measured? Brandwave collects information about searches that people make online using Udemy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “udemy” ## Which online course marketplaces compete with Udemy? - [Coursera](/demand/global-en/brands/coursera): Head-to-head: /demand/global-en/compare/coursera-vs-udemy - [Domestika](/demand/global-en/brands/domestika): Head-to-head: /demand/global-en/compare/domestika-vs-udemy - [Skillshare](/demand/global-en/brands/skillshare): Head-to-head: /demand/global-en/compare/skillshare-vs-udemy ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Udemy: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/udemy This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/udemy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.