--- title: "Ubigi: search popularity worldwide" description: "Ubigi sells travel eSIMs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/ubigi" publisher: "Brandwave" --- # Ubigi: search popularity worldwide Ubigi sells travel eSIMs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Ubigi - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among travel eSIM providers**: 5.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Travel eSIM providers | 4 | 5.8% | 201K | - [Travel eSIM providers](/demand/global-en/categories/travel-esim-providers) ## Top travel eSIM providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Ubigi was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ubigi is the fourth most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Airalo | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Holafly | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Saily | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Ubigi | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Roamless | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Sim Local | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Nomad | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | GigSky | 8th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about travel eSIM providers - Asked ChatGPT "Which travel eSIM provider should I use?": 1. Airalo, 2. Ubigi, 3. Holafly, 4. Nomad - Asked ChatGPT "What are the best travel eSIM providers?": 1. Airalo, 2. Ubigi, 3. Saily, 4. Holafly, 5. Nomad, 6. GigSky - Asked ChatGPT "What's the best travel eSIM provider for overseas data?": 1. Airalo, 2. Ubigi, 3. Saily, 4. Holafly - Searched Google, AI Overview "travel esim providers": 1. Airalo, 2. Holafly, 3. Saily, 4. Sim Local, 5. Roamless - Searched Google, AI Overview "best travel esim": 1. Saily, 2. Holafly, 3. Airalo, 4. Roamless, 5. Sim Local Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Ubigi changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Ubigi worldwide held steady at 201K. - Across the 12 months ending September 2026, Ubigi’s share of searches among travel eSIM providers worldwide peaked at 6.5% in November 2025 and was lowest at 5% in July 2026. ## How did search popularity change for travel eSIM providers worldwide in September 2026? - In September 2026, Airalo gained share of searches among travel eSIM providers worldwide, from 40.7% to 41.8%. - In September 2026, Holafly gained share of searches among travel eSIM providers worldwide, from 33.5% to 34.4%. - In September 2026, Saily lost share of searches among travel eSIM providers worldwide, from 13.4% to 11.7%. - In September 2026, Nomad lost share of searches among travel eSIM providers worldwide, from 4.1% to 3.6%. - Estimated monthly branded searches for Roamless worldwide rose 49.1% over 12 measured months, from 22.2K to 33.1K in September 2026. - Estimated monthly branded searches for Sim Local worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Travel eSIM providers | 201K | 6.1% | 4 | | Nov 2025 | Travel eSIM providers | 201K | 6.5% | 4 | | Dec 2025 | Travel eSIM providers | 165K | 5% | 4 | | Jan 2026 | Travel eSIM providers | 201K | 5.9% | 4 | | Feb 2026 | Travel eSIM providers | 165K | 5.6% | 4 | | Mar 2026 | Travel eSIM providers | 201K | 5.8% | 4 | | Apr 2026 | Travel eSIM providers | 201K | 5.9% | 4 | | May 2026 | Travel eSIM providers | 201K | 5.9% | 4 | | Jun 2026 | Travel eSIM providers | 201K | 5.9% | 4 | | Jul 2026 | Travel eSIM providers | 201K | 5% | 4 | | Aug 2026 | Travel eSIM providers | 201K | 5.5% | 4 | | Sep 2026 | Travel eSIM providers | 201K | 5.8% | 4 | ## How are Ubigi’s branded searches counted? Brandwave collects information about searches that people make online using Ubigi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “ubigi” ## Which travel eSIM providers compete with Ubigi? - [Airalo](/demand/global-en/brands/airalo): Head-to-head: /demand/global-en/compare/airalo-vs-ubigi - [Holafly](/demand/global-en/brands/holafly): Head-to-head: /demand/global-en/compare/holafly-vs-ubigi - [Saily](/demand/global-en/brands/saily): Head-to-head: /demand/global-en/compare/saily-vs-ubigi - [Nomad](/demand/global-en/brands/nomad-esim): Head-to-head: /demand/global-en/compare/nomad-esim-vs-ubigi - [GigSky](/demand/global-en/brands/gigsky): Head-to-head: /demand/global-en/compare/gigsky-vs-ubigi - [Roamless](/demand/global-en/brands/roamless) - [Sim Local](/demand/global-en/brands/sim-local) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Ubigi: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/ubigi This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/ubigi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.