--- title: "TrustArc: search popularity worldwide" description: "Privacy management and compliance software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/trustarc" publisher: "Brandwave" --- # TrustArc: search popularity worldwide Privacy management and compliance software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: TrustArc - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among data privacy platforms**: 18% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Data privacy platforms | 2 | 18% | 9.9K | - [Data privacy platforms](/demand/global-en/categories/data-privacy-platforms) ## Top data privacy platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, TrustArc was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. TrustArc is the third most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | OneTrust | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | BigID | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | TrustArc | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Osano | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Securiti | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | DataGrail | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Ketch | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Transcend | 8th | 2 of 3 | 0 of 2 | 2 of 5 | ## Every AI answer about data privacy platforms - Asked ChatGPT "Which data privacy platform should I use?": 1. OneTrust, 2. Osano, 3. BigID, 4. Transcend - Asked ChatGPT "What are the best data privacy platforms?": 1. OneTrust, 2. BigID, 3. Securiti, 4. TrustArc, 5. DataGrail, 6. Osano, 7. Ketch, 8. Transcend - Asked ChatGPT "What's the best data privacy platform for privacy compliance?": 1. OneTrust, 2. BigID, 3. TrustArc, 4. DataGrail, 5. Osano - Searched Google, AI Overview "data privacy platforms": 1. OneTrust, 2. TrustArc, 3. Securiti, 4. Osano, 5. Ketch, 6. BigID - Searched Google, AI Overview "data privacy tool": named none of the brands we track Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How has branded search demand for TrustArc changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for TrustArc worldwide fell from 14.8K to 9.9K. - Across the 12 months ending September 2026, TrustArc’s share of searches among data privacy platforms worldwide decreased from 18.6% to 18%. - Across the 12 months ending September 2026, TrustArc’s share of searches among data privacy platforms worldwide peaked at 24.9% in February 2026 and was lowest at 15.5% in January 2026. ## How did search popularity change for data privacy platforms worldwide in September 2026? - In September 2026, DataGrail gained share of searches among data privacy platforms worldwide, from 2.4% to 3.5%. - In September 2026, Securiti lost share of searches among data privacy platforms worldwide, from 60.9% to 60.3%. - In September 2026, Transcend rose from 8th to 7th among data privacy platforms worldwide. - In September 2026, OneTrust fell from 7th to 8th among data privacy platforms worldwide. - Estimated monthly branded searches for BigID worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026. - Estimated monthly branded searches for TrustArc worldwide fell 33.1% over 12 measured months, from 14.8K to 9.9K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Data privacy platforms | 14.8K | 18.6% | 2 | | Nov 2025 | Data privacy platforms | 12.1K | 18.3% | 2 | | Dec 2025 | Data privacy platforms | 9.9K | 18% | 2 | | Jan 2026 | Data privacy platforms | 9.9K | 15.5% | 2 | | Feb 2026 | Data privacy platforms | 18.1K | 24.9% | 2 | | Mar 2026 | Data privacy platforms | 14.8K | 21.4% | 2 | | Apr 2026 | Data privacy platforms | 12.1K | 21% | 2 | | May 2026 | Data privacy platforms | 12.1K | 20.6% | 2 | | Jun 2026 | Data privacy platforms | 12.1K | 20.8% | 2 | | Jul 2026 | Data privacy platforms | 9.9K | 17.7% | 2 | | Aug 2026 | Data privacy platforms | 9.9K | 18.2% | 2 | | Sep 2026 | Data privacy platforms | 9.9K | 18% | 2 | ## How are TrustArc’s branded searches counted? Brandwave collects information about searches that people make online using TrustArc’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “trustarc” ## Which data privacy platforms compete with TrustArc? - [Securiti](/demand/global-en/brands/securiti): Head-to-head: /demand/global-en/compare/securiti-vs-trustarc - [Osano](/demand/global-en/brands/osano): Head-to-head: /demand/global-en/compare/osano-vs-trustarc - [BigID](/demand/global-en/brands/bigid): Head-to-head: /demand/global-en/compare/bigid-vs-trustarc - [DataGrail](/demand/global-en/brands/datagrail): Head-to-head: /demand/global-en/compare/datagrail-vs-trustarc - [Ketch](/demand/global-en/brands/ketch): Head-to-head: /demand/global-en/compare/ketch-vs-trustarc - [Transcend](/demand/global-en/brands/transcend) - [OneTrust](/demand/global-en/brands/onetrust) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "TrustArc: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/trustarc This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/trustarc. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.