---
title: "TripIt: search popularity and Share of Search worldwide"
description: "TripIt is a travel itinerary app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/tripit"
publisher: "Brandwave"
---

# TripIt: search popularity and Share of Search worldwide

TripIt is a travel itinerary app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: TripIt
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among travel planning apps**: 9.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Travel planning apps | 3 | 9.5% | 60.5K |

- [Travel planning apps](/demand/global-en/categories/travel-planning-apps)

## How has branded search demand for TripIt changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for TripIt worldwide fell from 74K to 60.5K.
- Across the 11 months ending August 2026, TripIt’s estimated Share of Search among travel planning apps worldwide decreased from 13% to 9.5%.
- Across the 11 months ending August 2026, TripIt’s estimated Share of Search among travel planning apps worldwide peaked at 13% in January 2026 and was lowest at 9.5% in March 2026.

## How did search popularity change for travel planning apps worldwide in August 2026?

- In August 2026, Wanderlog gained estimated Share of Search among travel planning apps worldwide, from 34% to 38.7%.
- In August 2026, Google Travel lost estimated Share of Search among travel planning apps worldwide, from 50.9% to 47.4%.
- In August 2026, TripIt lost estimated Share of Search among travel planning apps worldwide, from 10.2% to 9.5%.
- Estimated monthly branded searches for Sygic Travel worldwide fell 47.4% over 11 measured months, from 1.9K to 1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Travel planning apps | 74K | 13% | 3 |
| Nov 2025 | Travel planning apps | 60.5K | 11% | 3 |
| Dec 2025 | Travel planning apps | 60.5K | 11% | 3 |
| Jan 2026 | Travel planning apps | 90.5K | 13% | 3 |
| Feb 2026 | Travel planning apps | 74K | 11.1% | 3 |
| Mar 2026 | Travel planning apps | 74K | 9.5% | 3 |
| Apr 2026 | Travel planning apps | 74K | 11.4% | 3 |
| May 2026 | Travel planning apps | 74K | 11.4% | 3 |
| Jun 2026 | Travel planning apps | 74K | 12.2% | 3 |
| Jul 2026 | Travel planning apps | 60.5K | 10.2% | 3 |
| Aug 2026 | Travel planning apps | 60.5K | 9.5% | 3 |
| Sep 2026 | Travel planning apps | — | — | — |

## How is TripIt measured?

Brandwave collects information about searches that people make online using TripIt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “tripit”

## Which travel planning apps compete with TripIt?

- [Google Travel](/demand/global-en/brands/google-travel): Head-to-head: /demand/global-en/compare/google-travel-vs-tripit
- [Wanderlog](/demand/global-en/brands/wanderlog): Head-to-head: /demand/global-en/compare/tripit-vs-wanderlog
- [Roadtrippers](/demand/global-en/brands/roadtrippers): Head-to-head: /demand/global-en/compare/roadtrippers-vs-tripit
- [Sygic Travel](/demand/global-en/brands/sygic-travel): Head-to-head: /demand/global-en/compare/sygic-travel-vs-tripit

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "TripIt: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/tripit

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/tripit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.