---
title: "Trello: search popularity and Share of Search worldwide"
description: "Atlassian's board-based project and task management app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/trello"
publisher: "Brandwave"
---

# Trello: search popularity and Share of Search worldwide

Atlassian's board-based project and task management app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Trello
- **Owned by**: Atlassian
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among project management tools**: 34.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Project management tools | 1 | 34.3% | 2M |

- [Project management tools](/demand/global-en/categories/project-management-tools)

## How has branded search demand for Trello changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Trello worldwide fell from 2.9M to 2M.
- Across the 11 months ending August 2026, Trello’s estimated Share of Search among project management tools worldwide decreased from 37.2% to 34.3%.
- Across the 11 months ending August 2026, Trello’s estimated Share of Search among project management tools worldwide peaked at 42% in November 2025 and was lowest at 33.8% in July 2026.

## How did search popularity change for project management tools worldwide in August 2026?

- In August 2026, Basecamp gained estimated Share of Search among project management tools worldwide, from 5.2% to 6.4%.
- In August 2026, Trello gained estimated Share of Search among project management tools worldwide, from 33.8% to 34.3%.
- In August 2026, Asana lost estimated Share of Search among project management tools worldwide, from 19.9% to 18.4%.
- Estimated monthly branded searches for Linear worldwide rose 32% over 11 measured months, from 47.3K to 62.4K in August 2026.
- Estimated monthly branded searches for Wrike worldwide fell 44.4% over 11 measured months, from 120K to 66.5K in August 2026.
- Estimated monthly branded searches for Smartsheet worldwide fell 33.2% over 11 measured months, from 709K to 474K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Project management tools | 2.9M | 37.2% | 1 |
| Nov 2025 | Project management tools | 2.9M | 42% | 1 |
| Dec 2025 | Project management tools | 2.4M | 40.2% | 1 |
| Jan 2026 | Project management tools | 2.4M | 36.1% | 1 |
| Feb 2026 | Project management tools | 2.4M | 35.5% | 1 |
| Mar 2026 | Project management tools | 2.9M | 38.4% | 1 |
| Apr 2026 | Project management tools | 2.4M | 35.4% | 1 |
| May 2026 | Project management tools | 2.5M | 37.7% | 1 |
| Jun 2026 | Project management tools | 2.5M | 37.5% | 1 |
| Jul 2026 | Project management tools | 2M | 33.8% | 1 |
| Aug 2026 | Project management tools | 2M | 34.3% | 1 |
| Sep 2026 | Project management tools | — | — | — |

## How is Trello measured?

Brandwave collects information about searches that people make online using Trello’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “atlassian trello”
- “Trello”
- “trello app”
- “trello atlassian”
- “trello board”
- “trello boards”
- “trello com”
- “trello cost”
- “trello desktop”
- “trello download”
- “trello free”
- “trello kanban”
- “trello kanban board”
- “trello power ups”
- “trello pricing”
- “trello project management”
- “trello project management software”
- “trello project management tool”
- “trello software download”
- “trello templates”
- “trello.com”
- “trelloboard”
- “trellocom”
- “what is trello”

## Which project management tools compete with Trello?

- [ClickUp](/demand/global-en/brands/clickup): Head-to-head: /demand/global-en/compare/clickup-vs-trello
- [Asana](/demand/global-en/brands/asana): Head-to-head: /demand/global-en/compare/asana-vs-trello
- [Smartsheet](/demand/global-en/brands/smartsheet): Head-to-head: /demand/global-en/compare/smartsheet-vs-trello
- [Basecamp](/demand/global-en/brands/basecamp): Head-to-head: /demand/global-en/compare/basecamp-vs-trello
- [monday work management](/demand/global-en/brands/monday-work-management): Head-to-head: /demand/global-en/compare/monday-work-management-vs-trello
- [Wrike](/demand/global-en/brands/wrike)
- [Linear](/demand/global-en/brands/linear)

## Who owns Trello?

Trello is owned by Atlassian. Brandwave also tracks Atlassian Statuspage, Confluence and Jira Service Management, owned by the same company, worldwide.

- [Atlassian](/demand/global-en/companies/atlassian): Owns 5 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Trello?

Trello is owned by Atlassian. Brandwave also tracks Atlassian Statuspage, Confluence and Jira Service Management, owned by the same company, worldwide.

## Cite this page

Brandwave. "Trello: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/trello

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/trello. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.