---
title: "TP-Link Omada: search popularity worldwide"
description: "TP-Link Omada is a poe switch brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/tp-link-omada"
publisher: "Brandwave"
---

# TP-Link Omada: search popularity worldwide

TP-Link Omada is a poe switch brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: TP-Link Omada
- **Owned by**: TP-Link
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among poe switch brands**: 3.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Poe switch brands | 4 | 3.7% | 49.5K |

- [Poe switch brands](/demand/global-en/categories/poe-switch-brands)

## Top poe switch brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, TP-Link Omada was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. TP-Link Omada is the second most recommended of the five.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Ubiquiti | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| TP-Link Omada | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Cisco | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| NETGEAR | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Aruba | 5th | 2 of 3 | 0 of 2 | 2 of 5 |

## Every AI answer about poe switch brands

- Asked ChatGPT "Which PoE switch brand should I buy?": 1. TP-Link Omada, 2. Ubiquiti, 3. NETGEAR, 4. Cisco
- Asked ChatGPT "What are the best PoE switch brands?": 1. Ubiquiti, 2. Cisco, 3. Aruba, 4. TP-Link Omada, 5. NETGEAR
- Asked ChatGPT "What's the best PoE switch brand for a small office network?": 1. TP-Link Omada, 2. Ubiquiti, 3. Aruba, 4. Cisco
- Searched Google, AI Overview "poe network switch": 1. NETGEAR
- Searched Google, AI Overview "managed poe switch": 1. Ubiquiti, 2. NETGEAR, 3. Cisco

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for TP-Link Omada changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for TP-Link Omada worldwide held steady at 49.5K.
- Across the 12 months ending September 2026, TP-Link Omada’s share of searches among poe switch brands worldwide held steady, from 4% to 3.7%.

## How did search popularity change for poe switch brands worldwide in September 2026?

- Estimated monthly branded searches for Cisco worldwide rose 49.6% over 12 measured months, from 450K to 673K in September 2026.
- Estimated monthly branded searches for Aruba worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
- Estimated monthly branded searches for NETGEAR worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.
- Estimated monthly branded searches for Ubiquiti worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Poe switch brands | 49.5K | 4% | 4 |
| Nov 2025 | Poe switch brands | 49.5K | 4% | 4 |
| Dec 2025 | Poe switch brands | 40.5K | 3.5% | 4 |
| Jan 2026 | Poe switch brands | 49.5K | 4% | 4 |
| Feb 2026 | Poe switch brands | 40.5K | 3.4% | 4 |
| Mar 2026 | Poe switch brands | 49.5K | 3.7% | 4 |
| Apr 2026 | Poe switch brands | 49.5K | 4.1% | 4 |
| May 2026 | Poe switch brands | 49.5K | 4.1% | 4 |
| Jun 2026 | Poe switch brands | 49.5K | 4.1% | 4 |
| Jul 2026 | Poe switch brands | 49.5K | 4.1% | 4 |
| Aug 2026 | Poe switch brands | 49.5K | 3.7% | 4 |
| Sep 2026 | Poe switch brands | 49.5K | 3.7% | 4 |

## How are TP-Link Omada’s branded searches counted?

Brandwave collects information about searches that people make online using TP-Link Omada’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “tp link omada”

## Which poe switch brands compete with TP-Link Omada?

- [Cisco](/demand/global-en/brands/cisco-certification): Head-to-head: /demand/global-en/compare/cisco-certification-vs-tp-link-omada
- [Ubiquiti](/demand/global-en/brands/ubiquiti): Head-to-head: /demand/global-en/compare/tp-link-omada-vs-ubiquiti
- [NETGEAR](/demand/global-en/brands/netgear): Head-to-head: /demand/global-en/compare/netgear-vs-tp-link-omada
- [Aruba](/demand/global-en/brands/aruba): Head-to-head: /demand/global-en/compare/aruba-vs-tp-link-omada

## Who owns TP-Link Omada?

TP-Link Omada is owned by TP-Link. Brandwave also tracks TP-Link, owned by the same company, worldwide.

- [TP-Link](/demand/global-en/companies/tp-link): Owns 2 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns TP-Link Omada?

TP-Link Omada is owned by TP-Link. Brandwave also tracks TP-Link, owned by the same company, worldwide.

## Cite this page

Brandwave. "TP-Link Omada: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/tp-link-omada

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/tp-link-omada. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
