--- title: "Toyota Material Handling: search popularity worldwide" description: "Toyota Material Handling makes forklifts. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/toyota-material-handling" publisher: "Brandwave" --- # Toyota Material Handling: search popularity worldwide Toyota Material Handling makes forklifts. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Toyota Material Handling - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among walkie stacker brands**: 42.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Walkie stacker brands | 1 | 42.6% | 44.4K | | Forklift brands | 1 | 59.2% | 44.4K | | High reach forklift brands | 1 | 65.3% | 44.4K | - [Walkie stacker brands](/demand/global-en/categories/walkie-stacker-brands) - [Forklift brands](/demand/global-en/categories/forklift-brands) - [High reach forklift brands](/demand/global-en/categories/high-reach-forklift-brands) ## Top walkie stacker brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Toyota Material Handling was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Toyota Material Handling is the most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Toyota Material Handling | 1st | 1 of 3 | 1 of 2 | 2 of 5 | | Crown | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Big Joe | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Yale | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Linde | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about walkie stacker brands - Asked ChatGPT "Which walkie stacker should I buy?": named none of the brands we track - Asked ChatGPT "What are the best walkie stacker brands?": 1. Crown, 2. Toyota Material Handling, 3. Yale, 4. Big Joe - Asked ChatGPT "What's the best walkie stacker for warehouse aisles?": named none of the brands we track - Searched Google, AI Overview "walkie stacker": 1. Toyota Material Handling, 2. Crown, 3. Big Joe - Searched Google, AI Overview "electric stacker forklift": 1. Crown Not named in any answer: Linde. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Toyota Material Handling changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Toyota Material Handling worldwide fell from 49.3K to 44.4K. - Across the 12 months ending September 2026, Toyota Material Handling’s share of searches among walkie stacker brands worldwide decreased from 43.5% to 42.6%. - Across the 12 months ending September 2026, Toyota Material Handling’s share of searches among walkie stacker brands worldwide peaked at 45% in April 2026 and was lowest at 35% in December 2025. - Across the 12 months ending September 2026, Toyota Material Handling’s share of searches among forklift brands worldwide increased from 56.8% to 59.2%. - Across the 12 months ending September 2026, Toyota Material Handling’s share of searches among forklift brands worldwide peaked at 60.6% in May 2026 and was lowest at 55.7% in December 2025. - Across the 12 months ending September 2026, Toyota Material Handling’s share of searches among high reach forklift brands worldwide increased from 64.2% to 65.3%. - Across the 12 months ending September 2026, Toyota Material Handling’s share of searches among high reach forklift brands worldwide peaked at 66.8% in May 2026 and was lowest at 63.2% in July 2026. ## How did search popularity change for walkie stacker brands worldwide in September 2026? - Yale’s share of searches among walkie stacker brands worldwide has gained ground for 3 months in a row, from 5.9% to 6.6% in September 2026. - Estimated monthly branded searches for Crown worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026. ## How did search popularity change for forklift brands worldwide in September 2026? - Estimated monthly branded searches for Clark worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026. - Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026. - Estimated monthly branded searches for Crown worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026. - Estimated monthly branded searches for Yale worldwide fell 17.9% over 12 measured months, from 8.4K to 6.9K in September 2026. - Estimated monthly branded searches for Komatsu worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026. ## How did search popularity change for high reach forklift brands worldwide in September 2026? - Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026. - Estimated monthly branded searches for Crown worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026. - Estimated monthly branded searches for Raymond worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Walkie stacker brands | 49.3K | 43.5% | 1 | | Nov 2025 | Walkie stacker brands | 45.2K | 39.6% | 2 | | Dec 2025 | Walkie stacker brands | 37K | 35% | 2 | | Jan 2026 | Walkie stacker brands | 45.2K | 35.4% | 2 | | Feb 2026 | Walkie stacker brands | 45.2K | 36.1% | 2 | | Mar 2026 | Walkie stacker brands | 49.3K | 40.8% | 2 | | Apr 2026 | Walkie stacker brands | 51.2K | 45% | 1 | | May 2026 | Walkie stacker brands | 45.2K | 39.7% | 2 | | Jun 2026 | Walkie stacker brands | 45.2K | 38.7% | 2 | | Jul 2026 | Walkie stacker brands | 40.3K | 36.9% | 2 | | Aug 2026 | Walkie stacker brands | 45.2K | 43.1% | 1 | | Sep 2026 | Walkie stacker brands | 44.4K | 42.6% | 1 | | Oct 2025 | Forklift brands | 49.3K | 56.8% | 1 | | Nov 2025 | Forklift brands | 45.2K | 60.5% | 1 | | Dec 2025 | Forklift brands | 37K | 55.7% | 1 | | Jan 2026 | Forklift brands | 45.2K | 56.3% | 1 | | Feb 2026 | Forklift brands | 45.2K | 59.5% | 1 | | Mar 2026 | Forklift brands | 49.3K | 58.8% | 1 | | Apr 2026 | Forklift brands | 51.2K | 59.8% | 1 | | May 2026 | Forklift brands | 45.2K | 60.6% | 1 | | Jun 2026 | Forklift brands | 45.2K | 57.7% | 1 | | Jul 2026 | Forklift brands | 40.3K | 56.9% | 1 | | Aug 2026 | Forklift brands | 45.2K | 59.7% | 1 | | Sep 2026 | Forklift brands | 44.4K | 59.2% | 1 | | Oct 2025 | High reach forklift brands | 49.3K | 64.2% | 1 | | Nov 2025 | High reach forklift brands | 45.2K | 66.7% | 1 | | Dec 2025 | High reach forklift brands | 37K | 63.3% | 1 | | Jan 2026 | High reach forklift brands | 45.2K | 64.1% | 1 | | Feb 2026 | High reach forklift brands | 45.2K | 66.7% | 1 | | Mar 2026 | High reach forklift brands | 49.3K | 65.3% | 1 | | Apr 2026 | High reach forklift brands | 51.2K | 66.2% | 1 | | May 2026 | High reach forklift brands | 45.2K | 66.8% | 1 | | Jun 2026 | High reach forklift brands | 45.2K | 63.3% | 1 | | Jul 2026 | High reach forklift brands | 40.3K | 63.2% | 1 | | Aug 2026 | High reach forklift brands | 45.2K | 65.8% | 1 | | Sep 2026 | High reach forklift brands | 44.4K | 65.3% | 1 | ## How are Toyota Material Handling’s branded searches counted? Brandwave collects information about searches that people make online using Toyota Material Handling’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “toyota forklift” - “toyota material handling” ## Which walkie stacker brands compete with Toyota Material Handling? - [Big Joe](/demand/global-en/brands/big-joe): Head-to-head: /demand/global-en/compare/big-joe-vs-toyota-material-handling - [Crown](/demand/global-en/brands/crown): Head-to-head: /demand/global-en/compare/crown-vs-toyota-material-handling - [Yale](/demand/global-en/brands/yale-materials-handling): Head-to-head: /demand/global-en/compare/toyota-material-handling-vs-yale-materials-handling - [Linde](/demand/global-en/brands/linde): Head-to-head: /demand/global-en/compare/linde-vs-toyota-material-handling ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Toyota Material Handling: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/toyota-material-handling This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/toyota-material-handling. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.