--- title: "Total Wine & More: search popularity worldwide" description: "An American wine, beer and spirits retailer with delivery. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/total-wine" publisher: "Brandwave" --- # Total Wine & More: search popularity worldwide An American wine, beer and spirits retailer with delivery. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Total Wine & More - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among alcohol delivery platforms**: 5.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Alcohol delivery platforms | 4 | 5.6% | 1M | - [Alcohol delivery platforms](/demand/global-en/categories/alcohol-delivery-platforms) ## Top alcohol delivery platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Total Wine & More was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Total Wine & More is the seventh most recommended of the 11. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Instacart | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | DoorDash | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Uber Eats | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Drizly | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Gopuff | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Minibar | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Total Wine & More | 7th | 2 of 3 | 1 of 2 | 3 of 5 | | Saucey | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Naked Wines | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Vivino | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Flaviar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about alcohol delivery platforms - Asked ChatGPT "Which alcohol delivery platform should I use?": 1. DoorDash, 2. Uber Eats, 3. Instacart, 4. Drizly, 5. Total Wine & More - Asked ChatGPT "What are the best alcohol delivery platforms?": 1. Instacart, 2. Drizly, 3. Uber Eats, 4. DoorDash, 5. Total Wine & More, 6. Gopuff, 7. Minibar - Asked ChatGPT "What's the best alcohol delivery platform for drinks for a party?": 1. DoorDash, 2. Instacart, 3. Uber Eats, 4. Minibar, 5. Drizly - Searched Google, AI Overview "alcohol delivery": 1. Gopuff, 2. Saucey, 3. Minibar, 4. Total Wine & More, 5. Instacart - Searched Google, AI Overview "wine delivery": 1. Uber Eats Not named in any answer: Naked Wines, Vivino and Flaviar. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How has branded search demand for Total Wine & More changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Total Wine & More worldwide fell from 1.5M to 1M. - Across the 12 months ending September 2026, Total Wine & More’s share of searches among alcohol delivery platforms worldwide decreased from 8% to 5.6%. - Across the 12 months ending September 2026, Total Wine & More’s share of searches among alcohol delivery platforms worldwide peaked at 10.5% in December 2025 and was lowest at 5% in March 2026. ## How did search popularity change for alcohol delivery platforms worldwide in September 2026? - DoorDash’s share of searches among alcohol delivery platforms worldwide has gained ground for 3 months in a row, from 41% to 41.6% in September 2026. - Estimated monthly branded searches for Minibar worldwide fell 70% over 12 measured months, from 2.4K to 720 in September 2026. - Estimated monthly branded searches for Drizly worldwide fell 46.9% over 12 measured months, from 320 to 170 in September 2026. - Estimated monthly branded searches for Naked Wines worldwide fell 45.3% over 12 measured months, from 90.5K to 49.5K in September 2026. - Estimated monthly branded searches for Saucey worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026. - Estimated monthly branded searches for Total Wine & More worldwide fell 33.3% over 12 measured months, from 1.5M to 1M in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Alcohol delivery platforms | 1.5M | 8% | 4 | | Nov 2025 | Alcohol delivery platforms | 1.8M | 9.5% | 4 | | Dec 2025 | Alcohol delivery platforms | 2.2M | 10.5% | 4 | | Jan 2026 | Alcohol delivery platforms | 1.2M | 5.9% | 4 | | Feb 2026 | Alcohol delivery platforms | 1M | 5.3% | 4 | | Mar 2026 | Alcohol delivery platforms | 1M | 5% | 4 | | Apr 2026 | Alcohol delivery platforms | 1M | 5.5% | 4 | | May 2026 | Alcohol delivery platforms | 1.2M | 6.6% | 4 | | Jun 2026 | Alcohol delivery platforms | 1.2M | 6.7% | 4 | | Jul 2026 | Alcohol delivery platforms | 1.2M | 6.7% | 4 | | Aug 2026 | Alcohol delivery platforms | 1M | 5.6% | 4 | | Sep 2026 | Alcohol delivery platforms | 1M | 5.6% | 4 | ## How are Total Wine & More’s branded searches counted? Brandwave collects information about searches that people make online using Total Wine & More’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “total wine” ## Which alcohol delivery platforms compete with Total Wine & More? - [DoorDash](/demand/global-en/brands/doordash): Head-to-head: /demand/global-en/compare/doordash-vs-total-wine - [Uber Eats](/demand/global-en/brands/uber-eats): Head-to-head: /demand/global-en/compare/total-wine-vs-uber-eats - [Instacart](/demand/global-en/brands/instacart): Head-to-head: /demand/global-en/compare/instacart-vs-total-wine - [Gopuff](/demand/global-en/brands/gopuff): Head-to-head: /demand/global-en/compare/gopuff-vs-total-wine - [Naked Wines](/demand/global-en/brands/naked-wines): Head-to-head: /demand/global-en/compare/naked-wines-vs-total-wine - [Vivino](/demand/global-en/brands/vivino) - [Saucey](/demand/global-en/brands/saucey) - [Minibar](/demand/global-en/brands/minibar) - [Drizly](/demand/global-en/brands/drizly) - [Flaviar](/demand/global-en/brands/flaviar) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Total Wine & More: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/total-wine This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/total-wine. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.