---
title: "The StoryGraph: search popularity worldwide"
description: "The StoryGraph is a reading app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/the-storygraph"
publisher: "Brandwave"
---

# The StoryGraph: search popularity worldwide

The StoryGraph is a reading app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The StoryGraph
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among reading apps**: 0.25%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Reading apps | 10 | 0.25% | 14.8K |

- [Reading apps](/demand/global-en/categories/reading-apps)

## How has branded search demand for The StoryGraph changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for The StoryGraph worldwide held steady at 14.8K.
- Across the 12 months ending September 2026, The StoryGraph’s share of searches among reading apps worldwide held steady, from 0.24% to 0.25%.

## How did search popularity change for reading apps worldwide in September 2026?

- In September 2026, Epic overtook Libby to rank 2nd among reading apps worldwide, with 11.5% of the searches.
- In September 2026, Raz-Kids gained share of searches among reading apps worldwide, from 4.8% to 7.7%.
- In September 2026, Reading Eggs gained share of searches among reading apps worldwide, from 7.2% to 9.4%.
- In September 2026, Kindle lost share of searches among reading apps worldwide, from 65.4% to 57.4%.
- In September 2026, Libby lost share of searches among reading apps worldwide, from 10.7% to 9.4%.
- In September 2026, Duolingo ABC rose from 10th to 9th among reading apps worldwide.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Reading apps | 14.8K | 0.24% | 10 |
| Nov 2025 | Reading apps | 12.1K | 0.19% | 10 |
| Dec 2025 | Reading apps | 22.2K | 0.38% | 9 |
| Jan 2026 | Reading apps | 33.1K | 0.51% | 9 |
| Feb 2026 | Reading apps | 14.8K | 0.26% | 10 |
| Mar 2026 | Reading apps | 14.8K | 0.26% | 10 |
| Apr 2026 | Reading apps | 14.8K | 0.27% | 9 |
| May 2026 | Reading apps | 14.8K | 0.27% | 10 |
| Jun 2026 | Reading apps | 14.8K | 0.3% | 10 |
| Jul 2026 | Reading apps | 14.8K | 0.33% | 10 |
| Aug 2026 | Reading apps | 18.1K | 0.35% | 9 |
| Sep 2026 | Reading apps | 14.8K | 0.25% | 10 |

## How are The StoryGraph’s branded searches counted?

Brandwave collects information about searches that people make online using The StoryGraph’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “the storygraph”

## Which reading apps compete with The StoryGraph?

- [Kindle](/demand/global-en/brands/kindle)
- [Epic](/demand/global-en/brands/epic)
- [Libby](/demand/global-en/brands/libby)
- [Reading Eggs](/demand/global-en/brands/reading-eggs)
- [Raz-Kids](/demand/global-en/brands/raz-kids): Head-to-head: /demand/global-en/compare/raz-kids-vs-the-storygraph
- [Hooked on Phonics](/demand/global-en/brands/hooked-on-phonics): Head-to-head: /demand/global-en/compare/hooked-on-phonics-vs-the-storygraph
- [Apple Books](/demand/global-en/brands/apple-books): Head-to-head: /demand/global-en/compare/apple-books-vs-the-storygraph
- [Teach Your Monster to Read](/demand/global-en/brands/teach-your-monster-to-read): Head-to-head: /demand/global-en/compare/teach-your-monster-to-read-vs-the-storygraph
- [Duolingo ABC](/demand/global-en/brands/duolingo-abc): Head-to-head: /demand/global-en/compare/duolingo-abc-vs-the-storygraph

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The StoryGraph: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/the-storygraph

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/the-storygraph. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.