---
title: "The Farmer's Dog: search popularity worldwide"
description: "A pet food brand offering prepared dog food through home delivery. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/the-farmers-dog"
publisher: "Brandwave"
---

# The Farmer's Dog: search popularity worldwide

A pet food brand offering prepared dog food through home delivery. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The Farmer's Dog
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among fresh dog food delivery brands**: 48.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Fresh dog food delivery brands | 1 | 48.8% | 351K |

- [Fresh dog food delivery brands](/demand/global-en/categories/fresh-dog-food-brands)

## Top fresh dog food delivery brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, The Farmer's Dog appeared in all five answers. The Farmer's Dog is the most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| The Farmer's Dog | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| JustFoodForDogs | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Ollie | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Nom Nom | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| The Pets Table | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| PetPlate | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Spot & Tango | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Butternut Box | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about fresh dog food delivery brands

- Asked ChatGPT "Which fresh dog food delivery brand should I buy?": 1. The Farmer's Dog, 2. Ollie, 3. JustFoodForDogs
- Asked ChatGPT "What are the best fresh dog food delivery brands?": 1. The Farmer's Dog, 2. Ollie, 3. JustFoodForDogs, 4. Nom Nom, 5. PetPlate, 6. Spot & Tango
- Asked ChatGPT "What's the best fresh dog food delivery brand for a healthy dog diet?": 1. Ollie, 2. The Farmer's Dog, 3. JustFoodForDogs, 4. Spot & Tango
- Searched Google, AI Overview "fresh dog food brand": 1. The Farmer's Dog, 2. JustFoodForDogs, 3. Ollie, 4. Nom Nom, 5. The Pets Table, 6. PetPlate
- Searched Google, AI Overview "dog food delivery": 1. JustFoodForDogs, 2. The Farmer's Dog, 3. Nom Nom, 4. The Pets Table

Not named in any answer: Butternut Box.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for The Farmer's Dog changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for The Farmer's Dog worldwide held steady, from 362K to 351K.
- Across the 12 months ending September 2026, The Farmer's Dog’s share of searches among fresh dog food delivery brands worldwide decreased from 50.1% to 48.8%.
- Across the 12 months ending September 2026, The Farmer's Dog’s share of searches among fresh dog food delivery brands worldwide peaked at 58.1% in June 2026 and was lowest at 43.1% in January 2026.

## How did search popularity change for fresh dog food delivery brands worldwide in September 2026?

- In September 2026, Butternut Box gained share of searches among fresh dog food delivery brands worldwide, from 17% to 19.3%.
- In September 2026, Nom Nom gained share of searches among fresh dog food delivery brands worldwide, from 13.5% to 15.5%.
- In September 2026, The Farmer's Dog lost share of searches among fresh dog food delivery brands worldwide, from 52.1% to 48.8%.
- Estimated monthly branded searches for Spot & Tango worldwide rose 22.1% over 12 measured months, from 40.8K to 49.9K in September 2026.
- Estimated monthly branded searches for PetPlate worldwide fell 42.6% over 12 measured months, from 9.4K to 5.4K in September 2026.
- Estimated monthly branded searches for Ollie worldwide fell 33.9% over 12 measured months, from 67K to 44.3K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fresh dog food delivery brands | 362K | 50.1% | 1 |
| Nov 2025 | Fresh dog food delivery brands | 307K | 47.6% | 1 |
| Dec 2025 | Fresh dog food delivery brands | 296K | 47.2% | 1 |
| Jan 2026 | Fresh dog food delivery brands | 307K | 43.1% | 1 |
| Feb 2026 | Fresh dog food delivery brands | 307K | 45.1% | 1 |
| Mar 2026 | Fresh dog food delivery brands | 307K | 43.1% | 1 |
| Apr 2026 | Fresh dog food delivery brands | 307K | 46% | 1 |
| May 2026 | Fresh dog food delivery brands | 362K | 49.7% | 1 |
| Jun 2026 | Fresh dog food delivery brands | 511K | 58.1% | 1 |
| Jul 2026 | Fresh dog food delivery brands | 429K | 50.5% | 1 |
| Aug 2026 | Fresh dog food delivery brands | 429K | 52.1% | 1 |
| Sep 2026 | Fresh dog food delivery brands | 351K | 48.8% | 1 |

## How are The Farmer's Dog’s branded searches counted?

Brandwave collects information about searches that people make online using The Farmer's Dog’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “farmer's dog food”
- “farmers dog food”
- “thefarmersdog”

## Which fresh dog food delivery brands compete with The Farmer's Dog?

- [Butternut Box](/demand/global-en/brands/butternut-box): Head-to-head: /demand/global-en/compare/butternut-box-vs-the-farmers-dog
- [Nom Nom](/demand/global-en/brands/nom-nom): Head-to-head: /demand/global-en/compare/nom-nom-vs-the-farmers-dog
- [Spot & Tango](/demand/global-en/brands/spot-and-tango): Head-to-head: /demand/global-en/compare/spot-and-tango-vs-the-farmers-dog
- [Ollie](/demand/global-en/brands/ollie): Head-to-head: /demand/global-en/compare/ollie-vs-the-farmers-dog
- [JustFoodForDogs](/demand/global-en/brands/justfoodfordogs): Head-to-head: /demand/global-en/compare/justfoodfordogs-vs-the-farmers-dog
- [The Pets Table](/demand/global-en/brands/the-pets-table)
- [PetPlate](/demand/global-en/brands/petplate)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The Farmer's Dog: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/the-farmers-dog

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/the-farmers-dog. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
