---
title: "Thai Kitchen: search popularity and Share of Search worldwide"
description: "Thai Kitchen is curry paste brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/thai-kitchen"
publisher: "Brandwave"
---

# Thai Kitchen: search popularity and Share of Search worldwide

Thai Kitchen is curry paste brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Thai Kitchen
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among curry pastes**: 0.79%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Curry pastes | 5 | 0.79% | 140 |

- [Curry pastes](/demand/global-en/categories/curry-pastes)

## How has branded search demand for Thai Kitchen changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Thai Kitchen worldwide fell from 170 to 140.
- Across the 11 months ending August 2026, Thai Kitchen’s estimated Share of Search among curry pastes worldwide held steady, from 0.94% to 0.79%.

## How did search popularity change for curry pastes worldwide in August 2026?

- In August 2026, Sharwood's gained estimated Share of Search among curry pastes worldwide, from 17.3% to 20.4%.
- In August 2026, Mae Ploy gained estimated Share of Search among curry pastes worldwide, from 3.5% to 4.1%.
- In August 2026, Aroy-D lost estimated Share of Search among curry pastes worldwide, from 72.3% to 68.6%.
- Estimated monthly branded searches for Blue Dragon worldwide rose 133.3% over 11 measured months, from 30 to 70 in August 2026.
- Estimated monthly branded searches for Patak's worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.
- Estimated monthly branded searches for Thai Kitchen worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Curry pastes | 170 | 0.94% | 5 |
| Nov 2025 | Curry pastes | 140 | 0.78% | 5 |
| Dec 2025 | Curry pastes | 140 | 0.92% | 5 |
| Jan 2026 | Curry pastes | 260 | 1.3% | 5 |
| Feb 2026 | Curry pastes | 260 | 1.4% | 5 |
| Mar 2026 | Curry pastes | 170 | 0.72% | 5 |
| Apr 2026 | Curry pastes | 110 | 0.63% | 5 |
| May 2026 | Curry pastes | 90 | 0.44% | 5 |
| Jun 2026 | Curry pastes | 110 | 0.55% | 5 |
| Jul 2026 | Curry pastes | 90 | 0.54% | 5 |
| Aug 2026 | Curry pastes | 140 | 0.79% | 5 |
| Sep 2026 | Curry pastes | — | — | — |

## How is Thai Kitchen measured?

Brandwave collects information about searches that people make online using Thai Kitchen’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “thai kitchen curry”

## Which curry pastes compete with Thai Kitchen?

- [Aroy-D](/demand/global-en/brands/aroy-d): Head-to-head: /demand/global-en/compare/aroy-d-vs-thai-kitchen
- [Sharwood's](/demand/global-en/brands/sharwood-s): Head-to-head: /demand/global-en/compare/sharwood-s-vs-thai-kitchen
- [Patak's](/demand/global-en/brands/patak-s): Head-to-head: /demand/global-en/compare/patak-s-vs-thai-kitchen
- [Mae Ploy](/demand/global-en/brands/mae-ploy): Head-to-head: /demand/global-en/compare/mae-ploy-vs-thai-kitchen
- [Blue Dragon](/demand/global-en/brands/blue-dragon): Head-to-head: /demand/global-en/compare/blue-dragon-vs-thai-kitchen

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Thai Kitchen: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/thai-kitchen

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/thai-kitchen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.