---
title: "Testo: search popularity and Share of Search worldwide"
description: "Testo is instrument maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/testo"
publisher: "Brandwave"
---

# Testo: search popularity and Share of Search worldwide

Testo is instrument maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Testo
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among thermal camera brands**: 20.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Thermal camera brands | 3 | 20.6% | 135K |

- [Thermal camera brands](/demand/global-en/categories/thermal-camera-brands)

## How has branded search demand for Testo changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Testo worldwide held steady at 135K.
- Across the 11 months ending August 2026, Testo’s estimated Share of Search among thermal camera brands worldwide increased from 14.5% to 20.6%.
- Across the 11 months ending August 2026, Testo’s estimated Share of Search among thermal camera brands worldwide peaked at 22.2% in June 2026 and was lowest at 13.6% in December 2025.

## How did search popularity change for thermal camera brands worldwide in August 2026?

- In August 2026, Bosch overtook Fluke to take the highest estimated Share of Search among thermal camera brands worldwide, at 31.5%.
- In August 2026, HIKMICRO overtook FLIR to rank 4th among thermal camera brands worldwide, at 9.2%.
- In August 2026, Fluke lost estimated Share of Search among thermal camera brands worldwide, from 33% to 30.7%.
- In August 2026, Testo lost estimated Share of Search among thermal camera brands worldwide, from 22.2% to 20.6%.
- In August 2026, FLIR lost estimated Share of Search among thermal camera brands worldwide, from 8.1% to 7.6%.
- Estimated monthly branded searches for Seek Thermal worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Thermal camera brands | 135K | 14.5% | 3 |
| Nov 2025 | Thermal camera brands | 135K | 19.6% | 3 |
| Dec 2025 | Thermal camera brands | 135K | 13.6% | 3 |
| Jan 2026 | Thermal camera brands | 135K | 19.5% | 3 |
| Feb 2026 | Thermal camera brands | 135K | 20.8% | 3 |
| Mar 2026 | Thermal camera brands | 135K | 18.4% | 3 |
| Apr 2026 | Thermal camera brands | 135K | 20.6% | 3 |
| May 2026 | Thermal camera brands | 135K | 20.7% | 3 |
| Jun 2026 | Thermal camera brands | 135K | 22.2% | 3 |
| Jul 2026 | Thermal camera brands | 135K | 22.2% | 3 |
| Aug 2026 | Thermal camera brands | 135K | 20.6% | 3 |
| Sep 2026 | Thermal camera brands | — | — | — |

## How is Testo measured?

Brandwave collects information about searches that people make online using Testo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “testo”

## Which thermal camera brands compete with Testo?

- [Bosch](/demand/global-en/brands/bosch): Head-to-head: /demand/global-en/compare/bosch-vs-testo
- [Fluke](/demand/global-en/brands/fluke): Head-to-head: /demand/global-en/compare/fluke-vs-testo
- [HIKMICRO](/demand/global-en/brands/hikmicro): Head-to-head: /demand/global-en/compare/hikmicro-vs-testo
- [FLIR](/demand/global-en/brands/flir): Head-to-head: /demand/global-en/compare/flir-vs-testo
- [Seek Thermal](/demand/global-en/brands/seek-thermal): Head-to-head: /demand/global-en/compare/seek-thermal-vs-testo

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Testo: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/testo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/testo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.