---
title: "Tesco: search popularity and Share of Search worldwide"
description: "Tesco is a grocery retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/tesco"
publisher: "Brandwave"
---

# Tesco: search popularity and Share of Search worldwide

Tesco is a grocery retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Tesco
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among grocery delivery platforms**: 9.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Grocery delivery platforms | 2 | 9.5% | 7.5M |
| Bacon brands | 2 | 36.8% | 7.5M |
| Canned fruit brands | 2 | 39.2% | 7.5M |
| Frozen fruit brands | 2 | 39.7% | 7.5M |
| Baked beans brands | 2 | 40.8% | 7.5M |
| Fish finger brands | 2 | 44.7% | 7.5M |
| Chickpea brands | 2 | 44.7% | 7.5M |
| Lentil brands | 2 | 44.8% | 7.5M |
| Grocery delivery apps | 1 | 67.2% | 7.5M |
| Canned vegetable brands | 1 | 77.4% | 7.5M |
| Chutney brands | 1 | 98.6% | 7.5M |

- [Grocery delivery platforms](/demand/global-en/categories/grocery-delivery-platforms)
- [Bacon brands](/demand/global-en/categories/bacon-brands)
- [Canned fruit brands](/demand/global-en/categories/canned-fruit-brands)
- [Frozen fruit brands](/demand/global-en/categories/frozen-fruit-brands)
- [Baked beans brands](/demand/global-en/categories/baked-beans-brands)
- [Fish finger brands](/demand/global-en/categories/fish-finger-brands)
- [Chickpea brands](/demand/global-en/categories/chickpea-brands)
- [Lentil brands](/demand/global-en/categories/lentil-brands)
- [Grocery delivery apps](/demand/global-en/categories/grocery-delivery-apps)
- [Canned vegetable brands](/demand/global-en/categories/canned-vegetable-brands)
- [Chutney brands](/demand/global-en/categories/chutney-brands)

## How has branded search demand for Tesco changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Tesco worldwide held steady at 7.5M.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among grocery delivery platforms worldwide peaked at 9.5% in December 2025 and was lowest at 7.9% in June 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among bacon brands worldwide increased from 34.2% to 36.8%.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among bacon brands worldwide peaked at 40.3% in December 2025 and was lowest at 33.1% in February 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among canned fruit brands worldwide decreased from 39.9% to 39.2%.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among canned fruit brands worldwide peaked at 45.3% in December 2025 and was lowest at 34.1% in June 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among frozen fruit brands worldwide peaked at 43.9% in December 2025 and was lowest at 35% in June 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among baked beans brands worldwide decreased from 41.4% to 40.8%.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among baked beans brands worldwide peaked at 46.5% in December 2025 and was lowest at 35.4% in June 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among fish finger brands worldwide peaked at 49.7% in December 2025 and was lowest at 39.8% in June 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among chickpea brands worldwide peaked at 49.8% in December 2025 and was lowest at 39.9% in June 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among lentil brands worldwide peaked at 49.8% in December 2025 and was lowest at 39.9% in June 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among grocery delivery apps worldwide increased from 63.1% to 67.2%.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among grocery delivery apps worldwide peaked at 70.7% in December 2025 and was lowest at 55.8% in February 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among canned vegetable brands worldwide decreased from 79.9% to 77.4%.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among canned vegetable brands worldwide peaked at 84.1% in December 2025 and was lowest at 67.8% in May 2026.
- Across the 11 months ending August 2026, Tesco’s estimated Share of Search among chutney brands worldwide held steady at 98.6%.

## How did search popularity change for grocery delivery platforms worldwide in August 2026?

- Estimated monthly branded searches for Amazon Fresh worldwide fell 69.9% over 11 measured months, from 1M to 301K in August 2026.
- Estimated monthly branded searches for Getir worldwide fell 33.3% over 11 measured months, from 30 to 20 in August 2026.

## How did search popularity change for bacon brands worldwide in August 2026?

- In August 2026, Richmond gained estimated Share of Search among bacon brands worldwide, from 7.5% to 9%.
- In August 2026, Sainsbury's lost estimated Share of Search among bacon brands worldwide, from 45.7% to 44.9%.
- In August 2026, Tesco lost estimated Share of Search among bacon brands worldwide, from 37.4% to 36.8%.
- Estimated monthly branded searches for Denny worldwide fell 45.4% over 11 measured months, from 3.4M to 1.8M in August 2026.
- Estimated monthly branded searches for Kerry Foods worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026.

## How did search popularity change for canned fruit brands worldwide in August 2026?

- In August 2026, Libby's gained estimated Share of Search among canned fruit brands worldwide, from 2.4% to 2.9%.
- Princes’ estimated Share of Search among canned fruit brands worldwide has lost ground for 3 months in a row, from 13.4% to 7.9% in August 2026.
- Estimated monthly branded searches for Dole worldwide rose 22.4% over 11 measured months, from 246K to 301K in August 2026.
- Estimated monthly branded searches for Del Monte worldwide rose 21.5% over 11 measured months, from 90.5K to 110K in August 2026.

## How did search popularity change for frozen fruit brands worldwide in August 2026?

- In August 2026, Natura gained estimated Share of Search among frozen fruit brands worldwide, from 8.1% to 9.7%.
- In August 2026, Sainsbury's lost estimated Share of Search among frozen fruit brands worldwide, from 49.2% to 48.5%.
- In August 2026, Tesco lost estimated Share of Search among frozen fruit brands worldwide, from 40.3% to 39.7%.
- Estimated monthly branded searches for Dole worldwide rose 22.4% over 11 measured months, from 246K to 301K in August 2026.
- Estimated monthly branded searches for Del Monte worldwide rose 21.5% over 11 measured months, from 90.5K to 110K in August 2026.
- Estimated monthly branded searches for Country Harvest worldwide fell 31.6% over 11 measured months, from 1.9K to 1.3K in August 2026.

## How did search popularity change for baked beans brands worldwide in August 2026?

- Princes’ estimated Share of Search among baked beans brands worldwide has lost ground for 3 months in a row, from 14% to 8.2% in August 2026.
- Estimated monthly branded searches for Heinz worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

## How did search popularity change for fish finger brands worldwide in August 2026?

- Estimated monthly branded searches for Birds Eye worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.
- Estimated monthly branded searches for Findus worldwide rose 21.9% over 11 measured months, from 320 to 390 in August 2026.
- Estimated monthly branded searches for Young's worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.
- Estimated monthly branded searches for McCain worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

## How did search popularity change for chickpea brands worldwide in August 2026?

- Estimated monthly branded searches for Merchant Gourmet worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

## How did search popularity change for lentil brands worldwide in August 2026?

- Estimated monthly branded searches for Bob's Red Mill worldwide rose 260% over 11 measured months, from 1K to 3.6K in August 2026.
- Estimated monthly branded searches for Merchant Gourmet worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

## How did search popularity change for grocery delivery apps worldwide in August 2026?

- Estimated monthly branded searches for Amazon Fresh worldwide fell 69.9% over 11 measured months, from 1M to 301K in August 2026.
- Estimated monthly branded searches for Walmart Grocery worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

## How did search popularity change for canned vegetable brands worldwide in August 2026?

- In August 2026, Libby's gained estimated Share of Search among canned vegetable brands worldwide, from 4.7% to 5.7%.
- In August 2026, Tesco lost estimated Share of Search among canned vegetable brands worldwide, from 78.4% to 77.4%.
- Princes’ estimated Share of Search among canned vegetable brands worldwide has lost ground for 3 months in a row, from 24.8% to 15.5% in August 2026.
- Estimated monthly branded searches for Del Monte worldwide rose 21.5% over 11 measured months, from 90.5K to 110K in August 2026.
- Estimated monthly branded searches for Green Giant worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.

## How did search popularity change for chutney brands worldwide in August 2026?

- Estimated monthly branded searches for Mrs Ball's worldwide rose 83.3% over 11 measured months, from 6.6K to 12.1K in August 2026.
- Estimated monthly branded searches for Patak's worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Grocery delivery platforms | 7.5M | 9.4% | 2 |
| Nov 2025 | Grocery delivery platforms | 9.1M | 9.5% | 2 |
| Dec 2025 | Grocery delivery platforms | 11.1M | 9.5% | 2 |
| Jan 2026 | Grocery delivery platforms | 7.5M | 9.3% | 2 |
| Feb 2026 | Grocery delivery platforms | 6.1M | 9.2% | 2 |
| Mar 2026 | Grocery delivery platforms | 7.5M | 9.4% | 2 |
| Apr 2026 | Grocery delivery platforms | 7.5M | 9.5% | 2 |
| May 2026 | Grocery delivery platforms | 7.5M | 9.5% | 2 |
| Jun 2026 | Grocery delivery platforms | 6.1M | 7.9% | 2 |
| Jul 2026 | Grocery delivery platforms | 7.5M | 9.5% | 2 |
| Aug 2026 | Grocery delivery platforms | 7.5M | 9.5% | 2 |
| Sep 2026 | Grocery delivery platforms | — | — | — |
| Oct 2025 | Bacon brands | 7.5M | 34.2% | 2 |
| Nov 2025 | Bacon brands | 9.1M | 38.2% | 2 |
| Dec 2025 | Bacon brands | 11.1M | 40.3% | 2 |
| Jan 2026 | Bacon brands | 7.5M | 34.7% | 2 |
| Feb 2026 | Bacon brands | 6.1M | 33.1% | 2 |
| Mar 2026 | Bacon brands | 7.5M | 35.2% | 2 |
| Apr 2026 | Bacon brands | 7.5M | 37.4% | 2 |
| May 2026 | Bacon brands | 7.5M | 36.8% | 2 |
| Jun 2026 | Bacon brands | 6.1M | 33.4% | 2 |
| Jul 2026 | Bacon brands | 7.5M | 37.4% | 2 |
| Aug 2026 | Bacon brands | 7.5M | 36.8% | 2 |
| Sep 2026 | Bacon brands | — | — | — |
| Oct 2025 | Canned fruit brands | 7.5M | 39.9% | 2 |
| Nov 2025 | Canned fruit brands | 9.1M | 44.4% | 2 |
| Dec 2025 | Canned fruit brands | 11.1M | 45.3% | 2 |
| Jan 2026 | Canned fruit brands | 7.5M | 37.6% | 2 |
| Feb 2026 | Canned fruit brands | 6.1M | 37.5% | 2 |
| Mar 2026 | Canned fruit brands | 7.5M | 39.2% | 2 |
| Apr 2026 | Canned fruit brands | 7.5M | 37.7% | 2 |
| May 2026 | Canned fruit brands | 7.5M | 36.6% | 2 |
| Jun 2026 | Canned fruit brands | 6.1M | 34.1% | 2 |
| Jul 2026 | Canned fruit brands | 7.5M | 39.3% | 2 |
| Aug 2026 | Canned fruit brands | 7.5M | 39.2% | 2 |
| Sep 2026 | Canned fruit brands | — | — | — |
| Oct 2025 | Frozen fruit brands | 7.5M | 39.8% | 2 |
| Nov 2025 | Frozen fruit brands | 9.1M | 42.8% | 2 |
| Dec 2025 | Frozen fruit brands | 11.1M | 43.9% | 2 |
| Jan 2026 | Frozen fruit brands | 7.5M | 39.8% | 2 |
| Feb 2026 | Frozen fruit brands | 6.1M | 39.6% | 2 |
| Mar 2026 | Frozen fruit brands | 7.5M | 39.7% | 2 |
| Apr 2026 | Frozen fruit brands | 7.5M | 39.7% | 2 |
| May 2026 | Frozen fruit brands | 7.5M | 39.4% | 2 |
| Jun 2026 | Frozen fruit brands | 6.1M | 35% | 2 |
| Jul 2026 | Frozen fruit brands | 7.5M | 40.3% | 2 |
| Aug 2026 | Frozen fruit brands | 7.5M | 39.7% | 2 |
| Sep 2026 | Frozen fruit brands | — | — | — |
| Oct 2025 | Baked beans brands | 7.5M | 41.4% | 2 |
| Nov 2025 | Baked beans brands | 9.1M | 45.7% | 2 |
| Dec 2025 | Baked beans brands | 11.1M | 46.5% | 2 |
| Jan 2026 | Baked beans brands | 7.5M | 39.2% | 2 |
| Feb 2026 | Baked beans brands | 6.1M | 39.2% | 2 |
| Mar 2026 | Baked beans brands | 7.5M | 40.8% | 2 |
| Apr 2026 | Baked beans brands | 7.5M | 39.2% | 2 |
| May 2026 | Baked beans brands | 7.5M | 38.2% | 2 |
| Jun 2026 | Baked beans brands | 6.1M | 35.4% | 2 |
| Jul 2026 | Baked beans brands | 7.5M | 40.9% | 2 |
| Aug 2026 | Baked beans brands | 7.5M | 40.8% | 2 |
| Sep 2026 | Baked beans brands | — | — | — |
| Oct 2025 | Fish finger brands | 7.5M | 44.6% | 2 |
| Nov 2025 | Fish finger brands | 9.1M | 49.6% | 2 |
| Dec 2025 | Fish finger brands | 11.1M | 49.7% | 2 |
| Jan 2026 | Fish finger brands | 7.5M | 44.6% | 2 |
| Feb 2026 | Fish finger brands | 6.1M | 44.5% | 2 |
| Mar 2026 | Fish finger brands | 7.5M | 44.6% | 2 |
| Apr 2026 | Fish finger brands | 7.5M | 44.7% | 2 |
| May 2026 | Fish finger brands | 7.5M | 44.6% | 2 |
| Jun 2026 | Fish finger brands | 6.1M | 39.8% | 2 |
| Jul 2026 | Fish finger brands | 7.5M | 44.7% | 2 |
| Aug 2026 | Fish finger brands | 7.5M | 44.7% | 2 |
| Sep 2026 | Fish finger brands | — | — | — |
| Oct 2025 | Chickpea brands | 7.5M | 44.7% | 2 |
| Nov 2025 | Chickpea brands | 9.1M | 49.7% | 2 |
| Dec 2025 | Chickpea brands | 11.1M | 49.8% | 2 |
| Jan 2026 | Chickpea brands | 7.5M | 44.7% | 2 |
| Feb 2026 | Chickpea brands | 6.1M | 44.7% | 2 |
| Mar 2026 | Chickpea brands | 7.5M | 44.7% | 2 |
| Apr 2026 | Chickpea brands | 7.5M | 44.7% | 2 |
| May 2026 | Chickpea brands | 7.5M | 44.7% | 2 |
| Jun 2026 | Chickpea brands | 6.1M | 39.9% | 2 |
| Jul 2026 | Chickpea brands | 7.5M | 44.7% | 2 |
| Aug 2026 | Chickpea brands | 7.5M | 44.7% | 2 |
| Sep 2026 | Chickpea brands | — | — | — |
| Oct 2025 | Lentil brands | 7.5M | 44.8% | 2 |
| Nov 2025 | Lentil brands | 9.1M | 49.8% | 2 |
| Dec 2025 | Lentil brands | 11.1M | 49.8% | 2 |
| Jan 2026 | Lentil brands | 7.5M | 44.8% | 2 |
| Feb 2026 | Lentil brands | 6.1M | 44.8% | 2 |
| Mar 2026 | Lentil brands | 7.5M | 44.8% | 2 |
| Apr 2026 | Lentil brands | 7.5M | 44.8% | 2 |
| May 2026 | Lentil brands | 7.5M | 44.8% | 2 |
| Jun 2026 | Lentil brands | 6.1M | 39.9% | 2 |
| Jul 2026 | Lentil brands | 7.5M | 44.8% | 2 |
| Aug 2026 | Lentil brands | 7.5M | 44.8% | 2 |
| Sep 2026 | Lentil brands | — | — | — |
| Oct 2025 | Grocery delivery apps | 7.5M | 63.1% | 1 |
| Nov 2025 | Grocery delivery apps | 9.1M | 66.5% | 1 |
| Dec 2025 | Grocery delivery apps | 11.1M | 70.7% | 1 |
| Jan 2026 | Grocery delivery apps | 7.5M | 58.2% | 1 |
| Feb 2026 | Grocery delivery apps | 6.1M | 55.8% | 1 |
| Mar 2026 | Grocery delivery apps | 7.5M | 64.7% | 1 |
| Apr 2026 | Grocery delivery apps | 7.5M | 66.5% | 1 |
| May 2026 | Grocery delivery apps | 7.5M | 67.2% | 1 |
| Jun 2026 | Grocery delivery apps | 6.1M | 62.6% | 1 |
| Jul 2026 | Grocery delivery apps | 7.5M | 67.2% | 1 |
| Aug 2026 | Grocery delivery apps | 7.5M | 67.2% | 1 |
| Sep 2026 | Grocery delivery apps | — | — | — |
| Oct 2025 | Canned vegetable brands | 7.5M | 79.9% | 1 |
| Nov 2025 | Canned vegetable brands | 9.1M | 81.5% | 1 |
| Dec 2025 | Canned vegetable brands | 11.1M | 84.1% | 1 |
| Jan 2026 | Canned vegetable brands | 7.5M | 71.1% | 1 |
| Feb 2026 | Canned vegetable brands | 6.1M | 71.1% | 1 |
| Mar 2026 | Canned vegetable brands | 7.5M | 77.4% | 1 |
| Apr 2026 | Canned vegetable brands | 7.5M | 71.9% | 1 |
| May 2026 | Canned vegetable brands | 7.5M | 67.8% | 1 |
| Jun 2026 | Canned vegetable brands | 6.1M | 71.9% | 1 |
| Jul 2026 | Canned vegetable brands | 7.5M | 78.4% | 1 |
| Aug 2026 | Canned vegetable brands | 7.5M | 77.4% | 1 |
| Sep 2026 | Canned vegetable brands | — | — | — |
| Oct 2025 | Chutney brands | 7.5M | 98.6% | 1 |
| Nov 2025 | Chutney brands | 9.1M | 98.8% | 1 |
| Dec 2025 | Chutney brands | 11.1M | 99% | 1 |
| Jan 2026 | Chutney brands | 7.5M | 98.6% | 1 |
| Feb 2026 | Chutney brands | 6.1M | 98.5% | 1 |
| Mar 2026 | Chutney brands | 7.5M | 98.8% | 1 |
| Apr 2026 | Chutney brands | 7.5M | 98.8% | 1 |
| May 2026 | Chutney brands | 7.5M | 98.8% | 1 |
| Jun 2026 | Chutney brands | 6.1M | 98.6% | 1 |
| Jul 2026 | Chutney brands | 7.5M | 98.8% | 1 |
| Aug 2026 | Chutney brands | 7.5M | 98.6% | 1 |
| Sep 2026 | Chutney brands | — | — | — |

## How is Tesco measured?

Brandwave collects information about searches that people make online using Tesco’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “tesco”

## Which grocery delivery platforms compete with Tesco?

- [Walmart](/demand/global-en/brands/walmart): Head-to-head: /demand/global-en/compare/tesco-vs-walmart
- [Instacart](/demand/global-en/brands/instacart): Head-to-head: /demand/global-en/compare/instacart-vs-tesco
- [Ocado](/demand/global-en/brands/ocado): Head-to-head: /demand/global-en/compare/ocado-vs-tesco
- [Amazon Fresh](/demand/global-en/brands/amazon-fresh): Head-to-head: /demand/global-en/compare/amazon-fresh-vs-tesco
- [Getir](/demand/global-en/brands/getir): Head-to-head: /demand/global-en/compare/getir-vs-tesco

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Tesco: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/tesco

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/tesco. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
