--- title: "Terraform: search popularity and Share of Search worldwide" description: "Terraform is infrastructure as code software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/terraform" publisher: "Brandwave" --- # Terraform: search popularity and Share of Search worldwide Terraform is infrastructure as code software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Terraform - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among infrastructure as code tools**: 61% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Infrastructure as code tools | 1 | 61% | 201K | | Environment management tools | 1 | 83.5% | 201K | - [Infrastructure as code tools](/demand/global-en/categories/infrastructure-as-code-tools) - [Environment management tools](/demand/global-en/categories/environment-management-tools) ## How has branded search demand for Terraform changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Terraform worldwide fell from 301K to 201K. - Across the 11 months ending August 2026, Terraform’s estimated Share of Search among infrastructure as code tools worldwide peaked at 64.9% in July 2026 and was lowest at 60% in November 2025. - Across the 11 months ending August 2026, Terraform’s estimated Share of Search among environment management tools worldwide decreased from 85.4% to 83.5%. - Across the 11 months ending August 2026, Terraform’s estimated Share of Search among environment management tools worldwide peaked at 85.4% in October 2025 and was lowest at 82.4% in November 2025. ## How did search popularity change for infrastructure as code tools worldwide in August 2026? - In August 2026, Ansible gained estimated Share of Search among infrastructure as code tools worldwide, from 29% to 33.4%. - In August 2026, Terraform lost estimated Share of Search among infrastructure as code tools worldwide, from 64.9% to 61%. - In August 2026, Chef rose from 5th to 4th among infrastructure as code tools worldwide. - In August 2026, Puppet fell from 4th to 5th among infrastructure as code tools worldwide. - Estimated monthly branded searches for Pulumi worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026. ## How did search popularity change for environment management tools worldwide in August 2026? - In August 2026, Crossplane gained estimated Share of Search among environment management tools worldwide, from 4.2% to 5%. - In August 2026, Terraform lost estimated Share of Search among environment management tools worldwide, from 84.6% to 83.5%. - Estimated monthly branded searches for Scalr worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026. - Estimated monthly branded searches for env0 worldwide fell 50% over 11 measured months, from 40 to 20 in August 2026. - Estimated monthly branded searches for Spacelift worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026. - Estimated monthly branded searches for Pulumi worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Infrastructure as code tools | 301K | 60.9% | 1 | | Nov 2025 | Infrastructure as code tools | 246K | 60% | 1 | | Dec 2025 | Infrastructure as code tools | 246K | 60.1% | 1 | | Jan 2026 | Infrastructure as code tools | 246K | 60.1% | 1 | | Feb 2026 | Infrastructure as code tools | 246K | 60.1% | 1 | | Mar 2026 | Infrastructure as code tools | 301K | 60.9% | 1 | | Apr 2026 | Infrastructure as code tools | 246K | 60.2% | 1 | | May 2026 | Infrastructure as code tools | 246K | 60.9% | 1 | | Jun 2026 | Infrastructure as code tools | 246K | 60.9% | 1 | | Jul 2026 | Infrastructure as code tools | 246K | 64.9% | 1 | | Aug 2026 | Infrastructure as code tools | 201K | 61% | 1 | | Sep 2026 | Infrastructure as code tools | — | — | — | | Oct 2025 | Environment management tools | 301K | 85.4% | 1 | | Nov 2025 | Environment management tools | 246K | 82.4% | 1 | | Dec 2025 | Environment management tools | 246K | 83.2% | 1 | | Jan 2026 | Environment management tools | 246K | 83% | 1 | | Feb 2026 | Environment management tools | 246K | 83% | 1 | | Mar 2026 | Environment management tools | 301K | 85% | 1 | | Apr 2026 | Environment management tools | 246K | 82.5% | 1 | | May 2026 | Environment management tools | 246K | 83.9% | 1 | | Jun 2026 | Environment management tools | 246K | 84.4% | 1 | | Jul 2026 | Environment management tools | 246K | 84.6% | 1 | | Aug 2026 | Environment management tools | 201K | 83.5% | 1 | | Sep 2026 | Environment management tools | — | — | — | ## How is Terraform measured? Brandwave collects information about searches that people make online using Terraform’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “terraform” ## Which infrastructure as code tools compete with Terraform? - [Ansible](/demand/global-en/brands/ansible): Head-to-head: /demand/global-en/compare/ansible-vs-terraform - [Pulumi](/demand/global-en/brands/pulumi): Head-to-head: /demand/global-en/compare/pulumi-vs-terraform - [Chef](/demand/global-en/brands/chef): Head-to-head: /demand/global-en/compare/chef-vs-terraform - [Puppet](/demand/global-en/brands/puppet): Head-to-head: /demand/global-en/compare/puppet-vs-terraform ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Terraform: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/terraform This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/terraform. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.