---
title: "Technogym: search popularity and Share of Search worldwide"
description: "Technogym makes fitness equipment sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/technogym"
publisher: "Brandwave"
---

# Technogym: search popularity and Share of Search worldwide

Technogym makes fitness equipment sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Technogym
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among treadmill brands**: 23.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Treadmill brands | 2 | 23.5% | 201K |
| Exercise bike brands | 2 | 34% | 201K |

- [Treadmill brands](/demand/global-en/categories/treadmill-brands)
- [Exercise bike brands](/demand/global-en/categories/exercise-bike-brands)

## How has branded search demand for Technogym changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Technogym worldwide fell from 246K to 201K.
- Across the 11 months ending August 2026, Technogym’s estimated Share of Search among treadmill brands worldwide peaked at 24.5% in April 2026 and was lowest at 17.5% in January 2026.
- Across the 11 months ending August 2026, Technogym’s estimated Share of Search among exercise bike brands worldwide decreased from 39.6% to 34%.
- Across the 11 months ending August 2026, Technogym’s estimated Share of Search among exercise bike brands worldwide peaked at 43.2% in April 2026 and was lowest at 33.9% in December 2025.
- Across the 11 months ending August 2026, Technogym fell from 1st to 2nd among exercise bike brands worldwide.

## How did search popularity change for treadmill brands worldwide in August 2026?

- In August 2026, NordicTrack gained estimated Share of Search among treadmill brands worldwide, from 7.7% to 10.6%.
- In August 2026, Technogym gained estimated Share of Search among treadmill brands worldwide, from 20.9% to 23.5%.
- In August 2026, Life Fitness lost estimated Share of Search among treadmill brands worldwide, from 70.1% to 64.4%.
- Estimated monthly branded searches for Horizon Roofing worldwide fell 66.7% over 11 measured months, from 30 to 10 in August 2026.
- Estimated monthly branded searches for Peloton worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

## How did search popularity change for exercise bike brands worldwide in August 2026?

- In August 2026, Echelon overtook Technogym to take the highest estimated Share of Search among exercise bike brands worldwide, at 34%.
- In August 2026, NordicTrack gained estimated Share of Search among exercise bike brands worldwide, from 14.1% to 15.3%.
- In August 2026, Wahoo gained estimated Share of Search among exercise bike brands worldwide, from 14% to 14.6%.
- In August 2026, Technogym lost estimated Share of Search among exercise bike brands worldwide, from 38.3% to 34%.
- Estimated monthly branded searches for Peloton worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Treadmill brands | 246K | 24% | 2 |
| Nov 2025 | Treadmill brands | 246K | 23% | 2 |
| Dec 2025 | Treadmill brands | 201K | 19.6% | 2 |
| Jan 2026 | Treadmill brands | 246K | 17.5% | 2 |
| Feb 2026 | Treadmill brands | 201K | 20.1% | 2 |
| Mar 2026 | Treadmill brands | 246K | 24.1% | 2 |
| Apr 2026 | Treadmill brands | 246K | 24.5% | 2 |
| May 2026 | Treadmill brands | 201K | 20.9% | 2 |
| Jun 2026 | Treadmill brands | 201K | 20.9% | 2 |
| Jul 2026 | Treadmill brands | 201K | 20.9% | 2 |
| Aug 2026 | Treadmill brands | 201K | 23.5% | 2 |
| Sep 2026 | Treadmill brands | — | — | — |
| Oct 2025 | Exercise bike brands | 246K | 39.6% | 1 |
| Nov 2025 | Exercise bike brands | 246K | 36% | 1 |
| Dec 2025 | Exercise bike brands | 201K | 33.9% | 1 |
| Jan 2026 | Exercise bike brands | 246K | 36.6% | 1 |
| Feb 2026 | Exercise bike brands | 201K | 37.6% | 1 |
| Mar 2026 | Exercise bike brands | 246K | 42.3% | 1 |
| Apr 2026 | Exercise bike brands | 246K | 43.2% | 1 |
| May 2026 | Exercise bike brands | 201K | 38.3% | 1 |
| Jun 2026 | Exercise bike brands | 201K | 39% | 1 |
| Jul 2026 | Exercise bike brands | 201K | 38.3% | 1 |
| Aug 2026 | Exercise bike brands | 201K | 34% | 2 |
| Sep 2026 | Exercise bike brands | — | — | — |

## How is Technogym measured?

Brandwave collects information about searches that people make online using Technogym’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “technogym”

## Which treadmill brands compete with Technogym?

- [Life Fitness](/demand/global-en/brands/life-fitness): Head-to-head: /demand/global-en/compare/life-fitness-vs-technogym
- [NordicTrack](/demand/global-en/brands/nordictrack): Head-to-head: /demand/global-en/compare/nordictrack-vs-technogym
- [Peloton](/demand/global-en/brands/peloton): Head-to-head: /demand/global-en/compare/peloton-vs-technogym
- [Horizon Roofing](/demand/global-en/brands/horizon-roofing): Head-to-head: /demand/global-en/compare/horizon-roofing-vs-technogym

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Technogym: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/technogym

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/technogym. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
