---
title: "Tacx: search popularity and Share of Search worldwide"
description: "Tacx offers indoor bicycle trainers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/tacx"
publisher: "Brandwave"
---

# Tacx: search popularity and Share of Search worldwide

Tacx offers indoor bicycle trainers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Tacx
- **Owned by**: Garmin
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among indoor cycling trainer brands**: 6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Indoor cycling trainer brands | 3 | 6% | 31.9K |

- [Indoor cycling trainer brands](/demand/global-en/categories/indoor-cycling-trainer-brands)

## How has branded search demand for Tacx changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Tacx worldwide fell from 67.2K to 31.9K.
- Across the 11 months ending August 2026, Tacx’s estimated Share of Search among indoor cycling trainer brands worldwide decreased from 8.6% to 6%.
- Across the 11 months ending August 2026, Tacx’s estimated Share of Search among indoor cycling trainer brands worldwide peaked at 8.6% in October 2025 and was lowest at 5.9% in July 2026.

## How did search popularity change for indoor cycling trainer brands worldwide in August 2026?

- In August 2026, Zwift gained estimated Share of Search among indoor cycling trainer brands worldwide, from 72.9% to 73.6%.
- In August 2026, Wahoo lost estimated Share of Search among indoor cycling trainer brands worldwide, from 17.3% to 16.4%.
- Estimated monthly branded searches for JetBlack worldwide fell 62% over 11 measured months, from 23.2K to 8.8K in August 2026.
- Estimated monthly branded searches for Tacx worldwide fell 52.5% over 11 measured months, from 67.2K to 31.9K in August 2026.
- Estimated monthly branded searches for Elite worldwide fell 52.3% over 11 measured months, from 25.1K to 12K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Indoor cycling trainer brands | 67.2K | 8.6% | 3 |
| Nov 2025 | Indoor cycling trainer brands | 71.1K | 7.7% | 3 |
| Dec 2025 | Indoor cycling trainer brands | 55.4K | 7.5% | 3 |
| Jan 2026 | Indoor cycling trainer brands | 58.7K | 6.9% | 3 |
| Feb 2026 | Indoor cycling trainer brands | 37.3K | 6.7% | 3 |
| Mar 2026 | Indoor cycling trainer brands | 30.4K | 6.4% | 3 |
| Apr 2026 | Indoor cycling trainer brands | 29K | 7.1% | 3 |
| May 2026 | Indoor cycling trainer brands | 24.9K | 6.1% | 3 |
| Jun 2026 | Indoor cycling trainer brands | 24.6K | 7.1% | 3 |
| Jul 2026 | Indoor cycling trainer brands | 25.2K | 5.9% | 3 |
| Aug 2026 | Indoor cycling trainer brands | 31.9K | 6% | 3 |
| Sep 2026 | Indoor cycling trainer brands | — | — | — |

## How is Tacx measured?

Brandwave collects information about searches that people make online using Tacx’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “cycling trainer tacx”
- “tacx”
- “tacx flux”
- “tacx neo”

## Which indoor cycling trainer brands compete with Tacx?

- [Zwift](/demand/global-en/brands/zwift): Head-to-head: /demand/global-en/compare/tacx-vs-zwift
- [Wahoo](/demand/global-en/brands/wahoo): Head-to-head: /demand/global-en/compare/tacx-vs-wahoo
- [Elite](/demand/global-en/brands/elite-cycling): Head-to-head: /demand/global-en/compare/elite-cycling-vs-tacx
- [JetBlack](/demand/global-en/brands/jetblack-cycling): Head-to-head: /demand/global-en/compare/jetblack-cycling-vs-tacx

## Who owns Tacx?

Tacx is owned by Garmin. Brandwave also tracks Garmin, owned by the same company, worldwide.

- [Garmin](/demand/global-en/companies/garmin): Owns 4 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Tacx?

Tacx is owned by Garmin. Brandwave also tracks Garmin, owned by the same company, worldwide.

## Cite this page

Brandwave. "Tacx: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/tacx

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/tacx. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.